An Alpaca Communications podcast.

Welcome to another episode of The Thread podcast. On this episode, Jasmine was joined by LELO’s Marcella Zanchi, who heads up the UK’s marketing and communications division. 

LELO is the leading designer brand for intimate lifestyle products and has even won a Cannes Lion for their product design. Listen on to hear how LELO is using creative ways to break down taboos around sex toys and how they hope to carry on expanding the conversations surrounding sexual wellness and pleasure.

An Alpaca Communications Podcast.

On this episode of the thread we were joined by the amazing Kim Palmer, Co-Founder and CEO of Clementine. 
Clementine is an app by women, for women who want to radiate confidence but are struggling with anxiety, low self-esteem or just feel overwhelmed with the daily grind.
Clementine helps women to sleep better and feel calmer, by offering a range of hypnotherapy sessions. 
Stay tuned to hear Jasmine and Kim discuss how brand purpose is defined at Clementine, if the term femtech does more harm than good and how Kim thinks brands can do a better job of marketing to women. 

PS. A huge congrats to Kim and her team on securing their recent 1 mill funding round! Woohoo!

Podcast by Alpaca Communications

This episode we are joined by Charlie Crawley Co-Founder of Freestar. 

Freestar is an alcohol-free beer brand that does things a little differently. This begins with the way that it's made. Freestar began with the idea that you should be able to create a better alcohol-free beer without first producing and then removing alcohol. Better for flavour and better for the planet. 

Co-founder Charlie spoke to us about how they make their beer, Freestar’s purpose, becoming a BCorp, and its journey into Sainsbury’s. 

Please note this episode was recorded in September when people from the UK were allowed to travel to France.