What does it actually take to become the man who stops lying to himself and starts living at his highest standard?

In this episode of The Super Human Life, Coach Frank Rich sits down with former NFL tight end and SupraHuman founder John Madsen to break down the identity shifts behind elite performance in fitness, business, and life.

John shares how letting go of the "lovable underdog" identity and choosing truth over approval — unlocked massive growth, discipline, and clarity. They explore why most men stay stuck despite having endless information, how subconscious beliefs shape reality, and why execution always beats motivation.

This conversation challenges you to stop repeating the same year and start taking your best swing.

In This Episode, You'll Learn:

• Why truth is the foundation of all transformation
  
  

• How identity (not willpower) drives behavior
  
  

• The hidden role of guilt, shame, and unworthiness in self-sabotage
  
  

• Why most men fail without structure, coaching, and accountability
  
  

• How environment shapes belief — and limits potential
  
  

• What it really means to become "supra-human"

Guest Bio: John Madsen

John Madsen is a former NFL tight end, high-performance coach, and the founder of SupraHuman, one of the fastest-growing elite fitness and performance companies in the world.

After an improbable football journey — going from never playing high school football to earning a scholarship at the University of Utah and playing in the NFL — John transitioned into entrepreneurship. Following years of struggle as a gym owner, he rebuilt his identity, mindset, and execution framework, ultimately creating a business that now serves thousands of high-performing entrepreneurs and executives worldwide.

Today, SupraHuman is a multi–eight-figure company with over 100 employees, headquartered in Scottsdale, Arizona. The brand is known for its uncompromising standards, results-driven coaching, and focus on identity-based transformation across fitness, performance, wellness, and leadership.

John is widely recognized for his bold messaging, competitive mindset, and commitment to helping men unlock the discipline, clarity, and physical excellence required to operate at their highest level.

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Connect with Frank and The Super Human Life on Social Media:

Instagram: https://www.instagram.com/coachfrankrich/

Facebook: https://www.facebook.com/groups/584284948647477/

Website: http://www.thesuperhumanlifepodcast.com/tshlhome

YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ

Most men don't struggle because they lack discipline, motivation, or intelligence.

They struggle because they lack purpose.

In this solo episode of The Super Human Life, Coach Frank Rich breaks down why discovering your purpose is the foundation of real transformation and why without it, no habit, routine, or New Year's resolution will ever stick.

Purpose isn't something you invent.

It's something you discover.

As we head into 2026, this episode gives you a clear, tactical framework built around five powerful questions that help uncover why you were created, who you're meant to serve, and how to start stepping into that calling right now.

This episode connects purpose to identity, faith, service, and action, showing how alignment with your calling brings clarity, direction, and freedom from anxiety, stagnation, and destructive habits.

In This Episode, You'll Learn:

• Why purpose is the missing piece behind most men's lack of fulfillment
  
  

• How identity and purpose are directly connected
  
  

• Why purpose must be discovered — not created
  
  

• How living without purpose fuels anxiety, depression, and addictive cycles
  
  

• The role service plays in uncovering your calling
  
  

• Why passion often points to purpose
  
  

• How your natural gifts reveal what you were designed to do
  
  

• Why the problems that anger you may be the problems you're meant to solve

• How to take action on your purpose using the opportunities already in front of you
  
  

• Why purpose evolves over time — and why waiting for clarity keeps you stuck
  
  

The 5 Questions To Discover Your Purpose

1. Who do you care about? (Who do you have a heart to serve?)
   
   

2. What are you passionate about? (What energizes and moves you?)
   
   

3. What do you do well? (What comes naturally? What do people come to you for?)
   
   

4. What bothers you? (What problems in the world do you want to fix?)
   
   

5. What opportunities are in front of you right now? (What step can you take today?)
   
   

Why This Episode Matters

Without purpose, men drift.

Without purpose, discipline breaks down.

Without purpose, temptation grows louder.

But when a man discovers why he's here — everything changes.

This episode is a wake-up call for any man heading into a new year determined to stop drifting, stop numbing, and start living with intention, clarity, and conviction.

Who This Episode Is For

• Men who feel stuck, restless, or unfulfilled
  
  

• Men struggling with motivation, discipline, or consistency
  
  

• Men battling anxiety, depression, or addictive cycles
  
  

• Men who want clarity and direction for the year ahead
  
  

• Men ready to step into who they were created to be

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Connect with Frank and The Super Human Life on Social Media:

Instagram: https://www.instagram.com/coachfrankrich/

Facebook: https://www.facebook.com/groups/584284948647477/

Website: http://www.thesuperhumanlifepodcast.com/tshlhome

YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ

In this powerful and eye-opening episode of The Super Human Life, Coach Frank Rich sits down with longevity pioneer and author Dr. Jeffrey Gladden, founder of Gladden Longevity and a leading voice in human performance optimization.

Together, they challenge the cultural belief that aging is an inevitable decline and reveal how mindset, biology, technology, and purpose all intersect to determine how long (and how well) we live.

Dr. Gladden shares why aging is more of a mindset than a biological certainty, how purpose and spirituality directly impact health, and why the "questions you ask yourself" may be one of the most underrated longevity tools we possess.

The conversation dives deep into the nervous system, emotional fitness, relationships, AI advancements, and the future of biohacking, giving men a roadmap to living younger, stronger, and more intentionally for decades to come.

This is not a conversation about resisting aging.

This is a conversation about redefining what's possible for the human experience.

Episode Highlights & Takeaways

• Aging is a mindset, not a destiny.
  Your beliefs about aging directly influence your biology and lifespan.
  
  

• Define your longevity goals early.
  Intentionality shapes the habits and systems that determine how well you age.
  
  

• Spirituality & purpose are longevity multipliers.
  Living aligned with meaning strengthens resilience, vitality, and emotional health.
  
  

• AI will revolutionize personalized health optimization.
  When used correctly, it can supercharge diagnostics, protocols, and prevention.
  
  

• The nervous system determines your youthfulness.
  Stress, trauma, and dysregulation accelerate aging more than most people know.
  
  

• Biohacking tools can support, but not replace foundational health.
  Tech is a supplement, not the solution.
  
  

• Your relationships shape your mental and physical longevity.
  Deep connection and emotional safety reduce biological aging markers.
  
  

• The quality of your questions defines the quality of your life.
  Better questions → better decisions → better outcomes.
  
  

• A fulfilling life is built on love and creation.
  Purpose, generosity, service, and self-expression deepen well-being at every age.

Guest Bio: Dr. Jeffrey Gladden

Dr. Jeffrey Gladden is a visionary in human longevity, advanced performance, and regenerative health. A triple-board-certified interventional cardiologist turned longevity expert, Dr. Gladden spent decades at the forefront of cardiac innovation, co-founding the Heart Hospital Baylor Scott & White and developing leading cardiac programs across the country.

But it was his own battle with fatigue, brain fog, and declining vitality that pushed him to rethink traditional medicine and pursue a deeper truth: aging is not a fixed fate — it's a process we can influence, optimize, and even reverse.

Today, as the founder of Gladden Longevity, he leads a cutting-edge clinic that helps individuals "live young for a lifetime" through personalized diagnostics, breakthrough technologies, and his signature Symphony of Longevity framework. His bestselling book, 100 Is the New 30, challenges conventional beliefs about aging and explores what's truly possible when a person optimizes body, mind, purpose, and spirit.

Through his research, IRB-approved clinical trials, and global speaking, Dr. Gladden is on a mission to answer one profound question:

"How good can you be—physically, mentally, emotionally, and spiritually—as you age?"

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Connect with Frank and The Super Human Life on Social Media:

Instagram: https://www.instagram.com/coachfrankrich/

Facebook: https://www.facebook.com/groups/584284948647477/

Website: http://www.thesuperhumanlifepodcast.com/tshlhome

YouTube: https://www.youtube.com/channel/UCjB4UrpxtNO2AFtDURMzoKQ