This week, I’m doing something a bit different…

I’m handing the mic to my copywriter, Katy Prodromou, who’s interviewing me for a change. Shedding light on the biggest shifts I’ve ever seen in the online space and why coaches and consultants must pay attention.

AI isn’t just changing how we create content. It’s changing everything. And if you’re still relying on random posting and hoping for leads, you’re already falling behind.

In this episode, I share exactly how I’m helping coaches and consultants future-proof their business with my 5-step system, a structure that works with AI to make your marketing faster, smarter, and more effective.

What you’ll take away:

• Why AI is disrupting marketing – and what to do before you get left behind
• The difference between posting content and having a real strategy
• How I use AI at every stage of my system (not just for content!)
• What most people get wrong in their social media bios and content
• Why your email list is still your most powerful business asset
• A look behind the scenes at my 5-step social selling system
• How the brand-new assessment will help you spot your biggest lead gen gaps

SHOW CHAPTERS
00:00 How AI Will Affect Your Work
01:09 The Big Shift: AI's Impact on Coaches and Consultants
01:41 Before and After AI
05:55 AI's Role in Social Media Marketing
07:55 The System to Stand Out as a Coach or Consultant
10:37 Why Doing More Won’t Fix Broken Marketing
11:19 Common Mistakes in Social Media Strategy
16:57 Leveraging AI for Business Success
23:15 The Five-Step System for Success
22:48 Upcoming Free Workshop and Final Thoughts

Want to see this system in action?

I’m hosting a free, live masterclass on 24th September where I’ll walk you through it all plus you’ll get a digital copy of my 2025 Content Planner and take my brand-new assessment live with me.

👉 SAVE YOUR SEAT HERE

If you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!

If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/hello

My 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025.

Grab your copy now on Amazon!
Amazon UK
...

In this episode of The Social Media Takeaway, I sat down with Maureen McCowen, public speaking coach and founder of Soft Skills Success. We talked about how the fear of speaking up, whether in meetings, presentations or even casual conversations holds back far too many professionals. Maureen shared real client stories, practical strategies, and mindset shifts that help people go from staying silent to speaking with confidence and clarity.

If you're a coach, business owner, or professional who avoids public speaking (or dreads it!), this episode is a must-listen.

You’ll learn:
✅ Why fear of speaking is more common than you think
✅ How staying silent could be stalling your career
✅ Simple strategies to start building your speaking confidence
✅ The key difference between sharing a story and making it relevant
✅ How to present with more impact online and in-person

SHOW CHAPTERS
00:00 Speak Without Fear
00:18 Introduction and Guest Welcome
01:18 The Fear of Public Speaking
03:05 Practical Steps to Build Confidence
05:32 The Importance of Preparation
06:13 Set Your Intentions and Don’t Look For Perfection
08:22 Change How You Speak To Yourself
10:53 Common Mistakes in Presentations
12:04 Effective Presentation Skills
16:35 Handling Technical Difficulties
19:04 The Difference Between Presenting In-Person and Online
23:45 The Power Of Storytelling
28:21 Final Takeaways and Free Gift!

🎁 And if you’re stuck with your storytelling, Maureen has a free download full of storytelling prompts. Grab it HERE!

If you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!

If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/hello

My 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025.

Grab your copy now on Amazon!
Amazon UK
...

In this episode of The Social Media Takeaway, I chatted with Domingo Silvas, serial entrepreneur, AI marketing pioneer, and founder of Think Smart Scale, Magpie, and Scale Up. We chatted about lead generation for service-based businesses, uncovering why most entrepreneurs focus on the wrong metrics. He shared how his journey from survival-mode entrepreneurship to scaling 14 companies led him to develop high-converting systems especially using assessments.

If you're a coach, consultant, or service professional looking to attract better clients and boost conversions, this episode is for you.

You’ll learn:
✅ Why quality leads matter more than quantity
✅ The real reason viral content doesn't guarantee success
✅ How to create and use assessments to qualify leads
✅ Why mentorship and systems are key to scaling
✅ How AI is changing the way we assess and convert leads

SHOW CHAPTERS
00:00 Viral doesn't mean anything...here's WHY.
00:55 Introduction and Guest Welcome
01:15 Domingo Silvas' Entrepreneurial Journey
02:20 The Importance of Lead Generation
02:52 Biggest Mistake on Lead Generation
03:40 The 90-days Test
04:47 The 'Easy Business' Narrative
06:01 The Role of Mentorship and Systems
07:36 How Do You Put Less Money on Your Business?
08:15 People Buy What They WANT and Not What They NEED
09:15 We All WANT Success But What We NEED is Systems
10:59 Power of Assessments in Business
15:22 Creating Effective and High-Performing Assessments
19:21 AI in Business and Assessments
22:29 Conclusion and Final Takeaways

Connect with Domingo:
LinkedIn

🎁 Grab Domingo's Free Gift here 👉 Magpai's 30-days Risk-Free Trial

If you enjoyed this episode, be sure to subscribe to my podcast because more like this is on the way!

If you'd like to book a call to see how I can support you head over to my website here. www.sellonsocialmedia.academy/hello

My 2025 Social Media Content Planner & Guide is now available! Packed with 400 content prompts, expert tips, and $377 worth of free resources to help you save time and get results in 2025.

Grab your copy now on Amazon!
Amazon UK
...