Prime Day has changed — and if you're planning your strategy the same way you did last year, you might be leaving serious sales on the table. In this episode, we break down what’s different in 2025 (without spoiling the surprise too soon), how these shifts impact your planning, and what your brand should focus on to stay competitive. Whether you're launching new products or scaling up, tune in for the insights you need to adapt and win this Prime Day.

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If you are looking to collaborate with other brand owners looking to grow and scale profitably on Amazon and Walmart- join our Free Facebook community here

Looking to grow to Six Figures? The Six Figure Amazon Store Course is available now! https://growonamazon.clickfluency.com/thesixfigureamazonstorecourse

6 or 7 Figures Trying to Scale: Sign up for our Insiders Newsletter for the Latest on Scaling Amazon: https://growonamazon.clickfluency.com/insider463829

If you have any questions or issues on Amazon and want your question answered on a future episode, feel free to send a quick email to contact@clickfluency.com

4 steps for helping your brand with seasonal ups and downs and how to spot early trends for product line expansion.

Looking to grow to Six Figures? The Six Figure Amazon Store Course is available now! https://growonamazon.clickfluency.com/thesixfigureamazonstorecourse

6 or 7 Figures Trying to Scale: Sign up for our Insiders Newsletter for the Latest on Scaling Amazon: https://growonamazon.clickfluency.com/insider463829

If you have any questions or issues on Amazon and want your question answered on a future episode, feel free to send a quick email to contact@clickfluency.com

As an ambitious eCommerce brand, you’re not just looking to run ads—you’re building a business that scales. But if your Amazon PPC feels bloated, confusing, or unpredictable, you're not alone.

In this episode, Becky shares how brands like yours—doing 5- and 6-figure months—are taking back control of their ad strategy, cutting wasted spend, and scaling to 7 figures and beyond with smarter, profit-focused PPC.

You’ll walk away with the truths most agencies won’t share and the practical steps you can take to build an ad strategy that aligns with your growth goals.

You’ve already built a brand. Now it’s time to scale it, profitably.

#AmazonPPC #EcommerceLeaders #ScalingBrands #AmazonAds #PPCStrategy

Amazon’s Small Business badge is more than just a label—it’s a growth lever. In this episode, I’ll break down how to qualify for the badge, why it matters for visibility (especially during Prime Day and Q4), and how it can help your brand build trust and scale faster—without extra ad spend. If you’re aiming to grow to 7 figures and beyond, this is a strategy you don’t want to miss.

Looking to grow to Six Figures? The Six Figure Amazon Store Course is available now! https://growonamazon.clickfluency.com/thesixfigureamazonstorecourse

6 or 7 Figures Trying to Scale: Sign up for our Insiders Newsletter for the Latest on Scaling Amazon: https://growonamazon.clickfluency.com/insider463829

If you have any questions or issues on Amazon and want your question answered on a future episode, feel free to send a quick email to contact@clickfluency.com

Scaling on Amazon isn’t just about growth—it’s about protecting your account. One suspension or policy violation can wipe out months (or years) of hard work. In this episode, I’m breaking down why your Account Health Rating (AHR) matters, what impacts it, and how to proactively protect your brand. Whether you’re looking to expand into retail or eventually sell your business, keeping your Amazon account in good standing is non-negotiable. Don’t wait until it’s too late—tune in now!

Looking to grow to Six Figures? The Six Figure Amazon Store Course is available now! https://growonamazon.clickfluency.com/thesixfigureamazonstorecourse

6 or 7 Figures Trying to Scale: Sign up for our Insiders Newsletter for the Latest on Scaling Amazon: https://growonamazon.clickfluency.com/insider463829

If you have any questions or issues on Amazon and want your question answered on a future episode, feel free to send a quick email to contact@clickfluency.com

Amazon video ads are one of the most powerful yet underutilized tools for scaling your brand—and if you’re not using them, you’re leaving money on the table. In this episode, we’re diving into what makes a high-converting Amazon video ad, the top video styles that drive engagement, and how to set up and optimize your campaigns for maximum ROI. Whether you’re pushing past six figures or scaling to seven and beyond, this strategy is a game-changer. Tune in now to learn how to leverage video ads to dominate your category and increase conversions!

Looking to grow to Six Figures? The Six Figure Amazon Store Course is available now! https://growonamazon.clickfluency.com/thesixfigureamazonstorecourse

6 or 7 Figures Trying to Scale: Sign up for our Insiders Newsletter for the Latest on Amazon: https://growonamazon.clickfluency.com/insider463829

If you have any questions or issues on Amazon and want your question answered on a future episode, feel free to send a quick email to contact@clickfluency.com

Your Amazon Storefront might be quietly costing you sales—and most 7-figure brands don’t even realize it. While brands focus on ads and product optimization, they often overlook one of their most powerful conversion tools: their Amazon Store. In this episode, I’ll break down three quick optimizations that can immediately boost your Store’s performance, increase conversions, and maximize customer lifetime value.

If you’re a 7-figure seller looking to scale to 8 figures, you won’t want to miss this. Tune in now to make sure your Amazon Store is working for you, not against you!

Looking to grow to Six Figures? The Six Figure Amazon Store Course is available now! https://growonamazon.clickfluency.com/thesixfigureamazonstorecourse

6 or 7 Figures Trying to Scale: Sign up for our Insiders Newsletter for the Latest on Amazon: https://growonamazon.clickfluency.com/insider463829

If you have any questions or issues on Amazon and want your question answered on a future episode, feel free to send a quick email to contact@clickfluency.com

If you are looking to grow to 6 figures on Amazon->The Six Figure Amazon Store Course is available now! https://growonamazon.clickfluency.com/thesixfigureamazonstorecourse

Sign up for our Insiders Newsletter for the Latest on Amazon: https://growonamazon.clickfluency.com/insider463829

If you have any questions or issues on Amazon and want your question answered, feel free to send a quick email to contact@clickfluency.com.

Today's Episode:

If you’re only focused on getting new customers but not maximizing repeat purchases, you’re leaving money on the table. Worse—low repeat purchase rates are often the reason brands struggle with profitability on Amazon.

In this episode, I’ll walk you through a powerful Amazon advertising strategy to boost your customer Lifetime Value (LTV) by using Brand Analytics and the Amazon Advertising Console. You’ll learn how to track repurchase frequency and optimize your ads to drive repeat sales and increase your margins.

Stop losing repeat buyers. Start maximizing LTV.