The Secret to Selling Smarter: How One Agent Is Changing the Property Game

In Property News this week:

• US House price crash? One in six American homeowners are now selling at a loss—up from just 4.4% a year ago. Could this be a warning for the UK market?
• Wi-Fi tops wish iist: Reliable internet is now officially the number one must-have feature when buying a home—beating driveways and walk-in wardrobes.
• Homes England completions rise 12%: Government-backed schemes saw nearly 37,000 new homes completed in the last 12 months, with 79% of new starts classed as affordable.

This week’s guest: Steve Wayne – Founder, Benjamin Stevens Estate Agents

Russell is joined by Northwest London estate agent Steve Wayne for a wide-ranging and eye-opening conversation about how the UK housing market really works—from micro-markets to marketing tricks:

• How local schools drive prices up: Steve reveals how one high-performing school caused a 20% jump in property values.
• The empty homes problem: Thousands of UK homes are sitting derelict and forgotten—Steve explains how some owners don’t even know they own them.
• The sole agency trap: Why Steve is campaigning for a maximum 4-week agreement.

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