Building a world-class team and culture is one of the hardest parts of a founder's journey, especially with limited resources. Corinne Landphere, who has coached countless entrepreneurs, distills 25 years of experience into actionable advice for building your company on a solid foundation of people and purpose.

In this episode, you will learn:

• Why your company culture is ideally defined before you ever make your first hire.
• The concept of "work-life cadence" versus the myth of work-life balance in a startup.
• A practical framework for handling team members who aren't working out (and why a termination should never be a surprise).
• The single most common mindset struggle that holds early-stage founders back from becoming great leaders.

This conversation is an insightful lesson in the "soft skills" that will set you apart as a leader while building a successful company.

About The Scrappy Entrepreneur:

• Buy the Book: https://www.amazon.com/Scrappy-Entrepreneur-Effectively-Innovation-Driven-Startup/dp/1637428502
• Learn More & Subscribe: veroniquepeiffer.com

What happens when a founder sits down with her co-founder, years later, to discuss what really happened?

In this special episode, host Véronique Peiffer is joined by her co-founder, Justin Huelman. Together, they have a candid conversation about the exhilarating highs of starting a company, the honest truth about navigating a co-founder transition, and the tough conversations that are rarely shared publicly. They also discuss how the "scrappy" experience of being a founder propels a career in a larger company.

If you've ever wondered what a co-founder partnership is truly like or want to hear the story behind the book "The Scrappy Entrepreneur" through a different lens, this episode is a must-listen.

In this special bonus episode, Véronique Peiffer shares a recommendation for another podcast where she was recently a guest.

She joined surgeon and storyteller David Hindin on his podcast, "First in Human," for a powerful conversation titled "The Hidden Condition That Inspired a Startup."

The discussion is a deep-dive into two scrappy journeys: Véronique's path co-founding her med-tech startup, and her journey to becoming an author.

If you've ever wanted to hear the full story behind the book "The Scrappy Entrepreneur", this is a must-listen.

Listen to "The Hidden Condition That Inspired a Startup" on:

• Apple Podcasts: https://podcasts.apple.com/us/podcast/the-hidden-condition-that-inspired-a-startup/id1842644737?i=1000735192512
• Spotify: https://open.spotify.com/episode/7JwY9F1CM2i6rSTbxZQj8b?si=3fmk2J12TQySYZZzCBqAhw

We'll be back soon with a new full-length episode of The Scrappy Entrepreneur!

About The Scrappy Entrepreneur:

• Buy the Book on Amazon: https://a.co/d/8CYvNWL
• Learn More & Subscribe to the Newsletter: https://www.veroniquepeiffer.com

In the series premiere, Véronique Peiffer, podcast host and author of The Scrappy Entrepreneur, sits down with Kate Garrett, a founder-turned-investor who has seen it all. As the founder of Ciel Medical (acquired by Vyaire Medical) and now a Managing Partner at Sonder Capital, Kate offers a rare 360-degree view of the startup world. Tune in to hear her candid insights on building a team on a budget, creating a financial model that actually works, navigating the unexpected aspects of entrepreneurship, and the hard-won wisdom that led to her company's acquisition. A must-listen for any aspiring or early-stage entrepreneur.