The Scarcity Advantage: Why Limited Access Creates Unlimited Demand

There’s a little place on the Upper East Side called Velvet Jack’s.

No website. No phone number. No way in—unless you already belong.

It’s the same principle that fuels every high-net-worth deal, luxury brand, and private club:

👉 If they can’t have it, they want it.

👉 If it’s scarce, it’s valuable.

👉 If it’s everywhere, it’s worth nothing.

Today’s story? Benny Flowers thought charm could get him into the inner circle.

But it took Frankie “No Clock” Romano to teach him the truth:

You don’t get access by asking. You get it by being missed.

🎯 In this episode:

• The psychology of scarcity in luxury markets
• How being seen everywhere makes you worth less
• Why the affluent chase what feels just out of reach

📘 Want to build your own Scarcity Advantage and become the one affluent clients quietly pursue?

Grab your FREE copy of The Affluent Marketing Blueprint at

👉 GetWealthyClients.com

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