Episodios

  • From Misalignment to Mission: A Founder’s Path to Meaningful Work with Judy Lui
    Jul 14 2025

    In this episode, Judy Lui joins The Road to Seven™ to share the inspiring journey of launching and scaling her therapy clinic. What began as a deep desire to provide accessible mental health support quickly grew into a thriving, inclusive practice that challenges the status quo in the therapy world.

    Judy opens up about building a business that aligns with her values—centering affordability, diversity, and human connection. She shares the lessons learned from rapid expansion, how she balanced her role as a therapist with being a business owner, and her bold vision for advocacy and community-driven care.

    Whether you're navigating business growth, mental health in entrepreneurship, or striving to make a bigger impact, this episode is packed with wisdom and heart.


    What You’ll Learn in This Episode:

    • Why diversity and accessibility should be pillars in any service-based business
    • What it takes to grow a business during uncertain times
    • How Judy blends advocacy with entrepreneurship
    • The mindset shifts needed to lead with values over hustle

    Highlights

    00:00 – The Journey Begins: Judy's Story
    04:14 – Building a Unique Practice: Addressing Gaps in Therapy
    10:49 – Navigating Growth: Expanding During Uncertain Times
    16:18 – The Art and Science of Business: Balancing Growth and Mental Health
    21:39 – Lessons Learned: Trusting Yourself and Future Aspirations
    25:22 – Innovative Approaches: Low-Cost Therapy and Community Focus

    Episode Links

    Free 15 minute consultation: https://www.yourstorycounselling.com/contact
    Instagram: @yourstorycounsellingservices
    Low cost therapy clinic: Www.affordabletherapyyorkregion.com


    To work with me and make your next power move, visit:
    https://theroadtoseven.com


    Stay Connected

    Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!

    I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!


    Follow me!

    Instagram: @shelaghcummins

    Twitter: @shelaghcummins

    https://facebook.com/ShelaghCummins

    https://linkedin.com/in/shelaghcummins



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    32 m
  • Set It and Forget It: Your Summer Sales Plan
    Jul 7 2025

    In this practical episode, Shelagh Cummins debunks the myth that “no one buys in summer” and shows women entrepreneurs how to keep their businesses thriving—without giving up their vacation vibes.

    You’ll learn how to downsize your offers, pre-schedule your marketing, and adopt a “set it and forget it” approach that keeps sales coming in while you rest. Whether you're sipping iced tea on the dock or running the kids to camp, this episode will help you maintain momentum, generate revenue, and enjoy your summer without the hustle.

    Because rest and results are not mutually exclusive. ☀️

    What You’ll Learn in This Episode

    • Why summer is still a season of opportunity for your business
    • How to simplify your offers without sacrificing income
    • Ways to create a marketing drip that runs while you relax
    • What it looks like to grow your business with ease and intention

    Episode Chapters

    00:00 – Summer Selling Myths Debunked
    02:34 – Strategies for Selling with Ease
    05:41 – Creating a Sustainable Marketing Plan
    08:47 – Finding Balance in Business and Rest


    Links

    To work with me and make your next power move, visit:
    https://theroadtoseven.com

    Stay Connected

    Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!

    I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

    Follow me!

    Instagram: @shelaghcummins

    Twitter: @shelaghcummins

    https://facebook.com/ShelaghCummins

    https://linkedin.com/in/shelaghcummins

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    12 m
  • Building a Legacy Through Relationships with Diane Shirchenko
    Jun 16 2025

    In this insightful and inspiring episode, Diane Shirchenko shares her journey from working as a registered nurse to becoming the managing partner of DiCAN, a leading Canadian fleet safety company. Diane opens up about building a values-driven business alongside her husband and brother, the pivotal role of relationships in her growth, and how she’s navigated the challenges of a male-dominated industry.

    She brings wisdom, warmth, and honesty as she reflects on leadership, resilience, and the power of trusting your intuition—offering a refreshing take on what it really means to build a business with heart.

    What You'll Learn in This Episode

    • Why strong relationships are the foundation of lasting business success
    • The importance of human connection in a digital world
    • How Diane transitioned from healthcare to entrepreneurship with clarity and care
    • The role intuition and resilience play in leading through change

    Episode Chapters

    00:00 Introduction to a Trailblazer
    01:29 The Importance of Relationships in Business
    04:28 Transitioning from Nursing to Fleet Safety
    08:26 Building DiCAN: The Early Days
    12:19 The Role of Human Interaction in Business
    15:17 Navigating a Male-Dominated Industry
    18:38 Adapting to Technological Changes
    21:33 Handling Business Ups and Downs
    24:35 Lessons Learned and Future Aspirations

    Links

    Connect with Diane:
    Email: info@dicaninc.com/
    Website: https://www.dicaninc.com/
    Instagram: https://www.instagram.com/dicaninc/
    LinkedIn: https://www.linkedin.com/company/dicaninc/


    To work with me and make your next power move, visit:
    https://theroadtoseven.com

    Stay Connected

    Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business – don’t miss it!

    I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

    To work with me and make your next power move, visit:
    https://theroadtoseven.com

    Follow me!

    Instagram: @shelaghcummins

    Twitter: @shelaghcummins

    https://facebook.com/ShelaghCummins

    https://linkedin.com/in/shelaghcummins



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    29 m
  • Profit > Revenue: the Money Mindset Every Woman Entrepreneur Needs with Vanessa Bowen
    Jun 2 2025

    In this candid and empowering episode, Vanessa Bowen opens up about her journey from being what she calls a “financial hot mess” to becoming a sought-after money mindset coach. She shares the game-changing habits that helped her reclaim her finances, the challenges she’s faced as a woman entrepreneur, and why profit—not just revenue—should be celebrated.

    Vanessa offers practical financial advice, mindset tools, and a refreshing perspective on building sustainable, profitable businesses while balancing motherhood and entrepreneurship.

    What you'll learn in this episode:

    • Vanessa’s transformation from financial chaos to clarity
    • The mindset traps that keep women entrepreneurs stuck
    • Why focusing on profit (not just revenue) is key to sustainable success
    • How budgeting and bold pivots helped her build a thriving business

    Chapters:
    00:00 – Introduction to Vanessa Bowen
    00:51 – From Financial Hot Mess to Money Coach
    04:05 – Key Financial Shifts and Mindset Changes
    08:23 – Transitioning from Corporate to Entrepreneurship
    12:03 – Common Mistakes of Women Entrepreneurs
    15:55 – Understanding Profit vs Revenue
    18:22 – Mindset Challenges in Business
    20:47 – Navigating Business Growth with Family Life
    25:54 – The Power of the Pivot
    27:56 – Future Vision for Mint Worthy


    Links

    Website: www.mintworthyco.com

    IG: www.instagram.com/mintworthyco


    To work with me and make your next power move, visit:
    https://theroadtoseven.com

    Stay Connected

    Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!

    I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!


    Follow me!

    Instagram: @shelaghcummins

    Twitter: @shelaghcummins

    https://facebook.com/ShelaghCummins

    https://linkedin.com/in/shelaghcummins

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    34 m
  • The Business of Clean: Branding, Scaling & Being Seen with Monika and Robyn of Mint Cleaning
    May 19 2025

    On this episode of The Road to Seven, I sit down with Robyn and Monika, the powerhouse duo behind Mint Cleaning Products. What started as a local cleaning business between two moms quickly grew into a thriving eco-friendly product line now recognized across Canada—including a coveted feature in the Jilly Box and a pitch on Dragon’s Den.

    In this honest and inspiring conversation, Robyn and Monika share the story of their partnership, how they scaled their operations, the power of saying “yes” before you’re ready, and why trusting your gut is vital in business. From community-building on social media to lessons learned from investors, this episode is packed with entrepreneurial wisdom and heart.

    What You’ll Learn in This Episode:

    • How a simple idea turned into a thriving product-based business
    • Why partnership dynamics are key to sustainable growth
    • How the Jilly Box and Dragon’s Den elevated their brand
    • Why social media is a game-changer for community-driven businesses
    • The importance of mentorship, flexibility, and making aligned decisions

    Chapters:
    00:00 – The Birth of Mint Cleaning Products
    03:07 – Transitioning to Eco-Friendly Cleaning Products
    05:51 – Scaling Production and the Jilly Box Opportunity
    09:00 – Navigating Partnership Dynamics
    11:58 – Challenges and Growth Management
    19:59 – Navigating Entrepreneurial Challenges Together
    22:21 – The Decision to Go Wholesale
    25:25 – The Journey to Dragon's Den
    28:03 – The Impact of Dragon's Den
    31:33 – Defining the Next Level for Growth
    34:26 – Lessons Learned from the Journey


    Links

    http://mintcleaningproducts.com

    To work with me and make your next power move, visit:
    https://theroadtoseven.com

    Stay Connected

    Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!

    I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!


    Follow me!

    Instagram: @shelaghcummins

    Twitter: @shelaghcummins

    https://facebook.com/ShelaghCummins

    https://linkedin.com/in/shelaghcummins



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    43 m
  • How Insurance Fuels Entrepreneurial Growth with Aviva Abraham
    Apr 28 2025

    In this episode of The Road to Seven, Shelagh Cummins chats with Aviva, a dynamic insurance professional whose entrepreneurial journey began in accounting and evolved into a thriving business built around supporting women in business.

    Aviva shares the highs and lows of entrepreneurship, the role of confidence in taking risks, and how coaching, community, and networking with other women have shaped her growth. She also unpacks the critical importance of understanding insurance in protecting your business—and why investing in women is a powerful path forward.

    What You’ll Learn in This Episode:

    • Why confidence is a game-changer for women entrepreneurs
    • How the right insurance protects your business and peace of mind
    • The role of networking, coaching, and community in business growth
    • Why taking action—even when it’s scary—is the key to progress

    Links

    Connect with Aviva:
    Website: https://insuranceevolved.ca/
    Blog: https://insuranceevolved.ca/blog/
    Linkedin: https://www.linkedin.com/in/avivaabraham/
    Facebook: https://www.facebook.com/aviva.abraham


    To work with me and make your next power move, visit:
    https://theroadtoseven.com


    Stay Connected

    Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!

    I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

    To work with me and make your next power move, visit:
    https://theroadtoseven.com


    Follow me!

    Instagram: @shelaghcummins

    Twitter: @shelaghcummins

    https://facebook.com/ShelaghCummins

    https://linkedin.com/in/shelaghcummins

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    35 m
  • Your Assumptions Are Holding You Hostage
    Apr 21 2025

    “What you assume to be true becomes the lens through which you build your business.” – Shelagh Cummins

    In this episode, Shelagh Cummins dives deep into the invisible forces shaping our businesses: assumptions. These unspoken, often unconscious beliefs about money, success, and identity can silently hold women entrepreneurs back from the growth and impact they’re meant to achieve.

    Shelagh explores how these assumptions form, how they influence everything from pricing to confidence, and how becoming aware of them is the first powerful step toward transformation. If you’ve ever felt stuck without knowing why, this episode will help you see your business through a new lens—and rewrite the story.

    What You’ll Learn in This Episode:

    • How unexamined assumptions shape your business decisions
    • The impact of inherited money beliefs on your pricing and growth
    • Why redefining success on your own terms is essential
    • Simple mindset shifts to help you move forward with clarity and confidence

    Highlights

    00:00 – Unpacking Assumptions: The Invisible Scripts
    06:00 – Money Matters: Challenging Financial Assumptions
    11:55 – Redefining Success: Your Business, Your Way
    17:57 – Awareness and Change: The Path Forward

    Links:‌ ‌

    To work with me and make your next power move, visit:

    https://theroadtoseven.com

    Stay Connected

    Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!

    You can also join the Road To Seven Facebook group to meet other like-minded entrepreneurs who want to band together and help each other rise up.

    I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!


    Follow me!

    Instagram: @shelaghcummins

    Twitter: @shelaghcummins

    https://facebook.com/ShelaghCummins

    https://linkedin.com/in/shelaghcummins



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    24 m
  • Profit, Purpose, and the Power of Intuition in Business with Tracey Nguyen
    Apr 14 2025

    In this powerful episode of The Road to Seven, Shelagh Cummins sits down with Tracey, a driven entrepreneur whose journey spans continents—from Vietnam to founding a thriving marketing agency.

    Tracey shares how tuning into her intuition helped her build a brand rooted in authenticity, balance motherhood and business, and embrace innovation with AI tools. She opens up about the pivotal role financial education and money management systems like Profit First played in helping her scale with confidence.

    What You’ll Learn in This Episode:

    • How listening to your intuition can lead to smarter business decisions
    • The impact of Profit First and financial literacy on entrepreneurial success
    • Why narrowing your niche can unlock unexpected growth
    • How to stay ahead in marketing with the use of AI tools

    Chapters:
    00:00 – The Journey Begins: From Vietnam to Entrepreneurship
    09:32 – Navigating Financial Freedom: Lessons Learned
    17:30 – The Shift to Profitability: Understanding Money Management
    25:33 – Trusting Intuition: The Art of Decision Making
    32:00 – Balancing Motherhood and Business Growth
    36:05 – Innovating with AI: The Future of Marketing


    Links

    Connect with Tracey:

    Instagram: https://www.instagram.com/traceynguyen.co/

    Twitter: https://twitter.com/xotraceynguyen

    Website: http://bowocreative.com

    LinkedIn: https://www.linkedin.com/in/traceyhainguyen/


    To work with me and make your next power move, visit:
    https://theroadtoseven.com

    Stay Connected

    Like what you’re hearing? Click here to follow on Apple Podcasts for more episodes to boost your Road to Seven today! I have more episodes with great tips and conversations with women that are revolutionizing the way we do business - don’t miss it!

    I would be really grateful if you left a review on iTunes so that others can find and boost their business too! Just click here to review, select “Ratings and Reviews” and “Write a Review” I’d also love to hear what your favourite part of this episode is in the comments below. Thank you!

    To work with me and make your next power move, visit:
    https://theroadtoseven.com


    Follow me!

    Instagram: @shelaghcummins

    Twitter: @shelaghcummins

    https://facebook.com/ShelaghCummins

    https://linkedin.com/in/shelaghcummins

    Más Menos
    40 m