Episodios

  • An Update on The Podcast
    Sep 22 2025

    After an incredible run, we’re wrapping up the Revenue Growth Architects Podcast.

    Along the way, we’ve had meaningful conversations, explored big ideas, and hopefully helped you feel a little more confident navigating the complex world of marketing ops, RevOps, and GTM strategy.

    Thank you to every listener who tuned in, shared an episode, or sent us feedback. Your support has meant the world.

    We’re stepping back from the podcast to focus our energy on share content on Linkedin and Youtube. So, while the mic might be off for now, this isn’t goodbye forever.

    Keep following along:

    Subscribe to us on Youtube: https://www.youtube.com/channel/UCN-x5u0G03LWmU0Ds_4zR8w

    Subscribe to our newsletter here: https://www.cs2marketing.com/revenue-growth-architects#subscribe-to-newsletter

    Follow Crissy on LinkedIn: https://www.linkedin.com/in/crveteresaunders/

    Follow Charlie on LinkedIn: https://www.linkedin.com/in/charliesaunders/

    Follow Xander on LinkedIn: https://www.linkedin.com/in/xanderbroeffle/

    Más Menos
    11 m
  • Ops Projects You Need to Complete Before Using AI
    Sep 15 2025

    We're taking a little break this summer while Charlie and Crissy are out recharging on vacation, but that doesn't mean the content stops!

    While we plan some more episodes for when they return, we’re revisiting some of our favorite podcast moments from the past. Whether you're new here or a longtime listener, it’s a great time to catch up, reflect, and maybe even hear something you missed the first time around!

    Ops Projects You Need to Complete Before Using AI

    Hear more from us:

    Subscribe to us on Youtube: https://www.youtube.com/channel/UCN-x5u0G03LWmU0Ds_4zR8w

    Subscribe to our newsletter here: https://www.cs2marketing.com/revenue-growth-architects#subscribe-to-newsletter

    Follow Crissy on LinkedIn: https://www.linkedin.com/in/crveteresaunders/

    Follow Charlie on LinkedIn: https://www.linkedin.com/in/charliesaunders/

    Follow Xander on LinkedIn: https://www.linkedin.com/in/xanderbroeffle/

    Más Menos
    15 m
  • Sales Data in Multi-Touch Attribution - Yes/No?
    Sep 8 2025

    We're taking a little break this summer while Charlie and Crissy are out recharging on vacation, but that doesn't mean the content stops!

    While we plan some more episodes for when they return, we’re revisiting some of our favorite podcast moments from the past. Whether you're new here or a longtime listener, it’s a great time to catch up, reflect, and maybe even hear something you missed the first time around!

    Q&A: Should you be tracking sales touchpoints in multi-touch attribution?

    Hear more from us:

    Subscribe to us on Youtube: https://www.youtube.com/channel/UCN-x5u0G03LWmU0Ds_4zR8w

    Subscribe to our newsletter here: https://www.cs2marketing.com/revenue-growth-architects#subscribe-to-newsletter

    Follow Crissy on LinkedIn: https://www.linkedin.com/in/crveteresaunders/

    Follow Charlie on LinkedIn: https://www.linkedin.com/in/charliesaunders/

    Follow Xander on LinkedIn: https://www.linkedin.com/in/xanderbroeffle/

    Más Menos
    5 m
  • 5 "Best" ABM Stats?
    Sep 1 2025

    We're taking a little break this summer while Charlie and Crissy are out recharging on vacation, but that doesn't mean the content stops!

    While we plan some more episodes for when they return, we’re revisiting some of our favorite podcast moments from the past. Whether you're new here or a longtime listener, it’s a great time to catch up, reflect, and maybe even hear something you missed the first time around!

    GTM or GTFO: 5 "Best" ABM Stats?

    Hear more from us:

    Subscribe to us on Youtube: https://www.youtube.com/channel/UCN-x5u0G03LWmU0Ds_4zR8w

    Subscribe to our newsletter here: https://www.cs2marketing.com/revenue-growth-architects#subscribe-to-newsletter

    Follow Crissy on LinkedIn: https://www.linkedin.com/in/crveteresaunders/

    Follow Charlie on LinkedIn: https://www.linkedin.com/in/charliesaunders/

    Follow Xander on LinkedIn: https://www.linkedin.com/in/xanderbroeffle/

    Más Menos
    14 m
  • Maturity Model for Reporting
    Aug 25 2025

    We're taking a little break this summer while Charlie and Crissy are out recharging on vacation, but that doesn't mean the content stops!

    While we plan some more episodes for when they return, we’re revisiting some of our favorite podcast moments from the past. Whether you're new here or a longtime listener, it’s a great time to catch up, reflect, and maybe even hear something you missed the first time around!

    Maturity Model for Reporting: Demystified reporting

    Hear more from us:

    Subscribe to us on Youtube: https://www.youtube.com/channel/UCN-x5u0G03LWmU0Ds_4zR8w

    Subscribe to our newsletter here: https://www.cs2marketing.com/revenue-growth-architects#subscribe-to-newsletter

    Follow Crissy on LinkedIn: https://www.linkedin.com/in/crveteresaunders/

    Follow Charlie on LinkedIn: https://www.linkedin.com/in/charliesaunders/

    Follow Xander on LinkedIn: https://www.linkedin.com/in/xanderbroeffle/

    Más Menos
    29 m
  • Is Campaign ROI Worth It?
    Aug 18 2025

    We're taking a little break this summer while Charlie and Crissy are out recharging on vacation, but that doesn't mean the content stops!

    While we plan some more episodes for when they return, we’re revisiting some of our favorite podcast moments from the past. Whether you're new here or a longtime listener, it’s a great time to catch up, reflect, and maybe even hear something you missed the first time around!

    Is Campaign ROI Worth It? How to get campaign-level ROI reporting

    Hear more from us:

    Subscribe to us on Youtube: https://www.youtube.com/channel/UCN-x5u0G03LWmU0Ds_4zR8w

    Subscribe to our newsletter here: https://www.cs2marketing.com/revenue-growth-architects#subscribe-to-newsletter

    Follow Crissy on LinkedIn: https://www.linkedin.com/in/crveteresaunders/

    Follow Charlie on LinkedIn: https://www.linkedin.com/in/charliesaunders/

    Follow Xander on LinkedIn: https://www.linkedin.com/in/xanderbroeffle/

    Más Menos
    11 m
  • When is Data Quality Good Enough?
    Aug 11 2025

    We're taking a little break this summer while Charlie and Crissy are out recharging on vacation, but that doesn't mean the content stops!

    While we plan some more episodes for when they return, we’re revisiting some of our favorite podcast moments from the past. Whether you're new here or a longtime listener, it’s a great time to catch up, reflect, and maybe even hear something you missed the first time around!

    Q&A: When is data quality good enough?

    Hear more from us:

    Subscribe to us on Youtube: https://www.youtube.com/channel/UCN-x5u0G03LWmU0Ds_4zR8w

    Subscribe to our newsletter here: https://www.cs2marketing.com/revenue-growth-architects#subscribe-to-newsletter

    Follow Crissy on LinkedIn: https://www.linkedin.com/in/crveteresaunders/

    Follow Charlie on LinkedIn: https://www.linkedin.com/in/charliesaunders/

    Follow Xander on LinkedIn: https://www.linkedin.com/in/xanderbroeffle/

    Más Menos
    8 m
  • How to Handle Conversion Rate Data the Right Way
    Aug 4 2025

    We're taking a little break this summer while Charlie and Crissy are out recharging on vacation, but that doesn't mean the content stops!

    While we plan some more episodes for when they return, we’re revisiting some of our favorite podcast moments from the past. Whether you're new here or a longtime listener, it’s a great time to catch up, reflect, and maybe even hear something you missed the first time around!

    How to Handle Conversion Rate Data the Right Way

    Hear more from us:

    Subscribe to us on Youtube: https://www.youtube.com/channel/UCN-x5u0G03LWmU0Ds_4zR8w

    Subscribe to our newsletter here: https://www.cs2marketing.com/revenue-growth-architects#subscribe-to-newsletter

    Follow Crissy on LinkedIn: https://www.linkedin.com/in/crveteresaunders/

    Follow Charlie on LinkedIn: https://www.linkedin.com/in/charliesaunders/

    Follow Xander on LinkedIn: https://www.linkedin.com/in/xanderbroeffle/

    Más Menos
    9 m