Important regulatory deadlines are approaching (CSRD, EUDR, and more). Ensuring traceability, managing data, and demonstrating compliance can be complex and overwhelming. Yet, retailers and manufacturers are already feeling the impact and taking action.

In this episode of The Retail Influencer, I speak with Stijn Scheepers, Country Director Benelux at osapiens, about the mounting pressure on companies to adapt to evolving regulations like the EU Deforestation Regulation (EUDR) and the Corporate Sustainability Reporting Directive (CSRD).
We explore how retailers and suppliers can get ready, the crucial role of data and digital tools in achieving compliance, and why shifting from a reactive to a proactive approach is now essential.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this episode, my guest is none other than Thierry Coeman, author, speaker, and ambassador for All Fields. A go-to expert when it comes to a topic as broad and strategic as field marketing and in-store activation.

Before diving into trends, we took the time to lay the groundwork and clarify what field marketing truly means. From there, we unpacked the sector’s dynamics, explored current major trends, Thierry’s take on real-world challenges, the ongoing importance of the human factor, and much more.

A must-listen if you work in the field, in activation, or if you're simply looking to better understand what really makes a difference at the point of sale.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this episode of The Retail Influencer, I sit down with Ana Pinto, CEO of RECKON.AI, to explore the fast-evolving world of unmanned stores. From the core AI technology powering these concepts to the challenges of implementation, we cover it all. We also dive into the strategic use of data, the impact on customer experience, and what it takes to scale these solutions in real-world retail environments.

If you're curious about the future of convenience, automation, and intelligent retail, this episode is packed with insights.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this episode, we're diving into a different kind of trade show, one that’s not open to everyone, but still plays a major role in shaping the retail landscape: the tradeshow organised by a retailer for its affiliates and suppliers.

I see event as a place to network, spot trends, and of course, do business. But unlike massive international fairs like SIAL or Anuga, the event on our agenda today is something else entirely. It’s organized by a retailer, for its own network of stores and suppliers. A private, large-scale gathering that deserves a closer look.

Joining me today to talk about this unique concept are Paul Peugnet and Nathalie Matterne from Carrefour Belgium.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

Why is this campaign making a comeback at Carrefour Belgium? And why as a summer edition, no less? How does this initiative fit into the overall commercial strategy?

Answers to these questions, and much more, in this episode dedicated to Scanmania 3.0, featuring Yannick de Bièvre, Director of Marketing, Customer Services & Analytics, and Paul Peugnet, Chief Commercial Officer at Carrefour.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

The checkout area is a key part of any store, and many retailers use it to drive impulse purchases. But what are the real drivers of impulse buying, especially when it comes to confectionery?

In this episode, I’m joined by Fred Naymark, one of the co-founders of the candy brand Yolloh. With his impressive on-the-ground experience, he shares his highly pragmatic vision of the confectionery category, covering innovation, merchandising, and shelf management.

Together, we talked about trends, impulse buying, how to optimize checkout zones, top-performing formats, and best practices to boost in-store sales through co-creation.

Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this episode, I sit down with Chris Peterson, author of Red and Blue Customers, to explore the fascinating intersection of values and purchasing behavior. What if the way people vote actually influences how they shop? That’s exactly the question Chris set out to answer. Together we spoke among other things about insights from his research into conservative and liberal values, implications and opportunities for brands and retailers, and how values evolve in response to broader political climates.

Don’t forget to check out Chris's book Red and Blue Customers and request to take the test to see where your brand stands: https://www.lifemind.ai/book

Hosted by Ausha. See ausha.co/privacy-policy for more information.

In this episode, I had the pleasure of speaking with Ben Miller from Shoptalk about some of the key trends shaping the retail industry today. From cutting through the noise of the AI hype to discussing the growing synergy between physical and digital retail, we covered a lot of ground. We also explored the rapid rise of retail media and what it means for brands and retailers alike.

And of course, we talked about the upcoming Shoptalk Europe event happening this June in Barcelona. If you're a retailer or a brand, don’t forget: the deadline to register for the Hosted Retailers & Brands Programme is May 9 — so act fast!

This year, 20/CENT Retail is proud to be a Shoptalk partner, and if you'd like a ticket or want to know more, feel free to reach out to me directly.

Hosted by Ausha. See ausha.co/privacy-policy for more information.