The Posture Plank: How Dr. Brian Kulbieda Turned One Brilliant Idea into a Movement | Conversations with a Chiropractor

In this inspiring and wildly entertaining episode of Conversations with a Chiropractor, Dr. Stephanie Wautier welcomes fellow Marquette chiropractor and inventor Dr. Brian Kulbieda, creator of the Posture Plank. What started as a daily observation in his practice became a national-scope product now helping people reclaim their spinal health—right from home.

Brian opens up about his lifelong passion for invention, the early days of chiropractic school, and how a broomstick, an elderly patient’s advice, and a late-night lightbulb moment sparked the design for a posture-correcting tool now being used across age groups and activity levels. Along the way, you'll hear stories of hockey hits, soldering smoke, business lessons, and the power of community in bringing a dream to life.

Whether you're an entrepreneur, clinician, or posture nerd, this is a story of grit, creativity, and genuine small-town brilliance.

🎧 In This Episode, Discover:

• How the Posture Plank was born from one chiropractor’s hands-on frustration

• Why early posture training is vital—and how it can still be corrected in adulthood

• The process of invention: from NMU to prototyping to production to pandemic setbacks

• Tips for marketing a product, staying true to your mission, and reaching the masses

• The future of the Posture Plank—and how it could change the way we strengthen

• Posture Plank Website: https://postureplank.com

• Posture Plank on Instagram: https://www.instagram.com/postureplank

• Follow Us on YouTube: http://www.youtube.com/@ConversationswithaChiro

• Follow Us on Facebook: https://www.facebook.com/wautierwellness

• Email for Show-Related Inquiries and Sponsorships: drstephaniewautier@yahoo.com

Credits:
Podcast production by Brand|Sound. Start your podcast journey by emailing brandsoundpodcasts@gmail.com.

00:00 Introduction to Conversations with a Chiropractor
00:41 Meet Dr. Brian Kulbieda: The Inventor of the Posture Plank
01:11 Early Inspirations and Childhood Dreams
02:44 Journey to Becoming a Chiropractor
07:31 College Life and Personal Relationships
12:40 Starting a Chiropractic Practice
16:36 The Birth of an Invention
20:32 First Steps in Making the Idea a Reality
21:02 Collaborating with Invent at NMU
22:12 Designing the Posture Plank
24:04 Challenges and Setbacks
25:24 Innovative Solutions and New Ideas
29:21 Marketing and Distribution
34:22 Legal and Patent Considerations
36:08 Quality and Sustainability
37:08 Reaching the Masses
38:15 Final Thoughts and Recommendations