Episodios

  • Why Your Business Shouldn’t Own You – Lessons from Meryl Johnston
    Apr 25 2025

    In this powerful and inspiring episode, host Dustin Serviss sits down with Australian entrepreneur and accounting firm founder Meryl Johnston to unpack the realities of balancing entrepreneurship, parenting, and health. Meryl shares her candid journey from starting a tennis coaching business in her 20s to building Bean Ninjas, an international, productized accounting service now running largely without her.


    They explore:

    • How Meryl balances being a mom of two, a business leader, and a surfer.
    • The transition from corporate accounting to launching a scalable, recurring revenue business.
    • The health challenge that changed her perspective: a breast cancer diagnosis at 40, and how recovery reshaped her mindset on work, rest, and life priorities.
    • Her experimentation phase post-sabbatical: investing, coaching, recruitment ventures, and redefining her next purpose.
    • The evolution of the accounting industry, burnout trends, and how modern accountants are finding freedom through intentional business models.
    • Advice on starting a side hustle, building lean, and avoiding “no man’s land” when scaling a business.
    • Meryl’s views on parenting, traveling with kids, and the myth of perfect work-life balance.


    Whether you're an accountant, parent, entrepreneur, or someone navigating life pivots, this episode is full of wisdom on building a life that aligns with your values—not just your title.


    🔗 Resources Mentioned:


    • Bean Ninjas – Productized Bookkeeping Services
    • TeamUp – Accounting Recruitment from the Philippines
    • Connect with Meryl Johnston on LinkedIn


    01:38 Balancing Family and Professional Life

    03:28 Meryl's Early Business Ventures

    05:25 Building a Scalable Business Model

    08:01 Health Challenges and Recovery

    12:28 Insights on the Accounting Industry

    24:02 Work-Life Balance and Personal Philosophy

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    39 m
  • How to Find Your Joy Superpowers—and Get Paid to Use Them with Lucia Knights
    Apr 16 2025

    In this inspiring and thought-provoking episode, Dustin welcomes Lucia Knight, founder of 'Midlife Unstuck', for a meaningful conversation about one of the most overlooked success factors in life and work.


    They unpack powerful questions like:

    What if everything you’ve worked so hard for still leaves you unfulfilled?

    How do you redefine success when you’ve already “made it” by the world’s standards?

    And how do you design work that energizes you—without taking unnecessary risks or starting over from scratch?


    Lucia shares insights from her research with over 3,500 executives and deep coaching work with mid-career professionals who found the courage to redesign their lives. She introduces her simple but transformational “Joyful Work Formula”—a Venn diagram of your superpowers, purpose, and lifestyle goals—and provides practical tools for identifying what truly lights you up.


    You’ll hear relatable stories of clients who let go of draining work, started purpose-driven businesses, and reclaimed their time and energy without sacrificing income or success.


    01:09 - Defining Joy in the Workplace

    01:23 - Challenges and Questions About Joy at Work

    03:00 - Midlife Reflections and Triggers

    04:50 - Redefining Success and Finding Purpose

    07:36 - Discovering and Utilizing Superpowers

    10:31 - Real-Life Examples and Success Stories

    14:08 - Risk Aversion and Financial Planning

    18:27 - Long-Term Goals and Lifestyle Design

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    25 m
  • Dustin's Book - Chapter Fourteen + Key Takeaways
    Jan 15 2024
    This week, Dustin reads another chapter from his book. Theo realizes the need for a clear financial plan, considering aspects like insurance, investments, and risks. He also acknowledges the importance of his relationship with his wife, Ashley. When Ashley struggles to understand his complex financial plan, Theo simplifies it using a wealth plan he had previously drawn. The episode highlights the importance of clear communication and planning in managing wealth and maintaining healthy relationships. In the next coming weeks, join us as we explore Theo's journey of self-discovery, retirement planning and the pursuit of the ultimate picture of wealth. CONNECT WITH US: Instagram LinkedIn Website
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    12 m
  • Dustin's Book - Chapter Thirteen
    Jan 11 2024
    This week, Dustin reads another chapter from his book. Reflecting on a memory - Theo, embarks on a journey with Mans. They encounter a moose and her calf, prompting Mans to share his innovative solution of a blind to protect the animals from predators. The duo also experiences a cold plunge in a creek, leading to a discussion on their ideas and experiences. The chapter underscores the significance of self-protection while enjoying life and the importance of action. In the next coming weeks, join us as we explore Theo's journey of self-discovery, retirement planning and the pursuit of the ultimate picture of wealth. CONNECT WITH US: Instagram LinkedIn Website
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    7 m
  • Dustin's Book - Chapter Twelve
    Jan 8 2024
    This week, Dustin reads another chapter from his book. As Theo goes through his photos to find the ultimate picture of wealth he receives an email about a job opportunity to manage Permission Peak Lodge. Theo, bored with his current job, is intrigued by the offer and discusses it with his wife, Ashley. Despite initial doubts, they decide to consider the opportunity. In the next coming weeks, join us as we explore Theo's journey of self-discovery, retirement planning and the pursuit of the ultimate picture of wealth. CONNECT WITH US: Instagram LinkedIn Website
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    11 m
  • Dustin's Book - Chapter Eleven
    Jan 4 2024
    This week, Dustin reads another chapter from his book. Theo meets with Kazuko Sato, a snail farmer in Chilliwack, BC. Kazuko shares her journey of starting a successful snail business following a life-changing accident. She discusses her decision to move from Japan to Canada to pursue her passion for farming, despite societal expectations. In the next coming weeks, join us as we explore Theo's journey of self-discovery, retirement planning and the pursuit of the ultimate picture of wealth. CONNECT WITH US: Instagram LinkedIn Website
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    9 m
  • Dustin's Book - Chapter Ten
    Jan 1 2024
    This week, Dustin reads another chapter from his book. It's Theo and Ashley's last day at Permission Peak Lodge. It's here where Mans explains to Theo the 'glow zone' - the relationship between happiness, money and effort. Theo reflects on his own life, recognizing a need for change and the importance of not continuing on an unfulfilling path. In the next coming weeks, join us as we explore Theo's journey of self-discovery, retirement planning and the pursuit of the ultimate picture of wealth. CONNECT WITH US: Instagram LinkedIn Website
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    6 m
  • Dustin's Book - Chapter Nine
    Dec 28 2023
    This week, Dustin reads another chapter from his book. Theo reflects on his experiences with the super-rich, realizing that wealth doesn't equate to happiness. The discussion shifts to automating the money mindset and the importance of personal goals. Theo's wife, Ashley, expresses frustration about their lack of communication regarding finances. The chapter highlights the importance of removing life limitations and having personal goals for relationship survival. In the next coming weeks, join us as we explore Theo's journey of self-discovery, retirement planning and the pursuit of the ultimate picture of wealth. CONNECT WITH US: Instagram LinkedIn Website
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    12 m
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