The Path Less Traveled: The Entrepreneurial Inheritance

Description: Andrew Osei (Founder of BIGSIX MEDIA) sits down to reflect on his 26th birthday and the unexpected journey that led him to entrepreneurship. He shares how his father—a man who journeyed from Ghana to Sierra Leone to start a bakery business and more—instilled an entrepreneurial spirit and the value of market research. This episode explores the "divine intervention" and opportunities found on the uncertain, yet rewarding, path of a creative entrepreneur, contrasting it with the traditional route of higher education.

Key Takeaways: Market research through observation; finding your true calling outside of traditional paths; the enduring influence of family on career choices; and the blessings found in uncertainty.

Themes: Entrepreneurship, family legacy, career pivot, self-discovery, resilience, and creative industries.