The P.T. Entrepreneur Podcast

De: Dr. Danny Matta PT DPT OCS CSCS & Entrepreneur
  • Resumen

  • The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products. The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
    Copyright 2023 The P.T. Entrepreneur Podcast
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Episodios
  • Ep813 | Why So Many Physical Therapists Are Starting Cash-Based Clinics
    May 8 2025
    Why So Many Clinicians Are Going Cash-Based

    Feeling stuck in the clinic grind? You’re not alone.

    In this heartfelt solo episode, Doc Danny explores the biggest shift in physical therapy today: why more clinicians than ever are going cash-based—and what’s driving them to make the leap.

    🔑 Key Takeaways:
    • The PT Dream Job Isn’t What Was Promised – Many clinicians feel burned out within 2–3 years due to high patient volumes, poor work-life balance, and crushing admin demands.
    • Cash-Based = Freedom + Fulfillment – Cash practice offers better control of your time, fewer patients per day, and the potential to earn more—without sacrificing clinical care.
    • More Students Are Interested – Universities are seeing a major spike in students asking about the cash model. It’s no longer fringe—it’s the future.
    • You’ll Work More...But On Your Terms – Running a practice isn’t easier, but it lets you decide when to work, who to treat, and how you grow.
    • Trade-Offs Exist – You may not serve every population right away, but long-term success gives you the power to do pro bono work and support underserved communities in ways insurance doesn’t allow.
    🧠 Doc Danny’s Real Talk: “You have to get very clear on what you want your life to look like—and then pick the vehicle that gets you as close to that as possible.” 🔥 Thinking About the Cash Model?
    • ✅ Want total control of your schedule?
    • ✅ Want to rediscover your passion for patient care?
    • ✅ Tired of feeling stuck or burned out?

    You’re not crazy. You’re seeing the path clearly. And the cash-based route might be the best decision you’ll ever make.

    💬 Ready to Explore What This Could Look Like for You?
    • → Join our Free 5-Day Challenge
    • → Book a Free Discovery Call
    • → Listen to the P.T. Entrepreneur Podcast

    Thanks for tuning in. Until next time—stay curious, stay bold, and stay in control of your future.

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    17 m
  • Ep812 | Running a PT Clinic In Uncertain Times: How To Stay Resilient and Ready For What's Next
    May 6 2025
    5 Ways to Thrive During Economic Uncertainty

    You don’t need to panic when the economy shifts.

    In this episode, Doc Danny breaks down how cash-based clinic owners can survive—and thrive—during uncertain times. He’s been through this before, and what he shares is based on real data from hundreds of practices he works with every month.

    🔑 Key Takeaways:
    • Offer Flexible Sales Options – Create internal payment plans so patients can commit without heavy upfront costs. This increases conversions and gives patients a clear path to care.
    • Tighten Up Your Sales Process – Less margin for error means every conversation matters. Role play, track conversions, and refine continuously.
    • Double Down on Retention – Keep your current patients engaged. Follow up, overdeliver, and remind them of their wins to stay indispensable.
    • Stay Visible and Connected – Don’t hide. Post content, write emails, host workshops, and stay connected to your referral network. Visibility = trust.
    • Master Your Finances – Know your numbers, cut waste (not ROI-producing tools), and build a 3-month reserve. Evaluate subscriptions, spending, and even staff if necessary.
    🧠 Pro Tip from Doc Danny: “Recessions create opportunities. The businesses that stay focused, get lean, and double down on value come out stronger every time.” 🔥 Want to Fortify Your Business?
    • ✅ Use Clare AI to save 2–5 hours/week on admin
    • ✅ Join our Free 5-Day Challenge and recession-proof your business
    • ✅ Book a free strategy call to build your personal growth plan

    Uncertainty doesn’t have to mean instability. With the right strategy, this could be your best growth year yet.

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    44 m
  • Ep811 | 7 No-Cost Ways To Get New Patients This Month
    May 1 2025

    You don’t need a huge ad budget to fill your schedule.

    In this episode, Doc Danny shares 7 totally free ways to start getting patients—fast. These tactics are perfect if you're in the early stages of your clinic, trying to get scrappy, or just moved to a new area. He breaks them down in under 7 minutes, with no fluff—just practical, actionable steps.

    🔑 Key Takeaways:

    ✔️ Join Local Networking Groups – Whether it’s a BNI, chamber of commerce, or local business meetup, get out there and talk to people. Build real relationships. Practice your pitch.

    ✔️ Post (and Engage) on Social Media – Consistency beats perfection. Create helpful content for your avatar and engage with others. Like, comment, share, and start meaningful conversations.

    ✔️ Run Local Education Events – Teach what you know. Workshops on squat form, running mechanics, injury prevention—whatever your niche is. It builds trust and authority fast.

    ✔️ Offer Injury Screens – Quick, 15-minute mobility or movement assessments after workshops or at community events are a great way to convert interested people into paying patients.

    ✔️ Be Part of the Community (Not Just a Salesperson) – Want to work with runners? Go run. Join clubs, attend events. Be a human first. Relationships > pitches.

    ✔️ Become a Go-To in Facebook Groups – Answer questions, share value, and be generous. Don’t pitch. Let the DMs come to you by being genuinely helpful.

    ✔️ Ask for Referrals the Right Way – When your patients win, celebrate them—and ask if they know someone else you could help. Be direct, honest, and specific.

    🧠 Pro Tip from Doc Danny:

    “If you do the right work consistently, patients will come. The only way this doesn’t work is if you quit too early.”

    🔥 Still Wearing Every Hat in Your Business?

    ✅ Use Clare AI to save 2–5 hours/week on notes and admin
    ✅ Join our free 5-Day Challenge to work smarter, not harder
    ✅ Book a free strategy call to build your personalized growth plan

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    12 m
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