The ATO is now tracking 600 million data points, from OnlyFans and Airbnb to Uber, crypto and even bank accounts. What does that mean for you? More automatic tax changes, less room for error, and a higher chance of being audited if you get it wrong. We unpack the blurred line between hobby and business, the rise of automatic tax amendments, and the risks of getting your deductions wrong. Plus, we talk audit insurance, data-matching war stories, and what the future of tax compliance could look like in Australia.

On this episode, we discuss:

(00:00) Intro(00:00) Intro
(01:19) OnlyFans Data Now Reported To The ATO
(02:23) When A Hobby Becomes A Business
(05:06) How The ATO Uses 600 Million Data Points
(06:04) 500,000 Tax Returns Automatically Amended
(07:51) How Accurate Is ATO Data Matching?
(09:00) Ride Share, Airbnb And The End Of Side Cash
(10:23) Vehicle Logbooks And The Best Tech To Track Your Car Use
(12:24) Cryptocurrency Data And Capital Gains Traps
(15:44) ATO Reviewing Past Years And Sending Auto Amendments
(18:07) Banks, Loans And Why Redraws Can Be Dangerous
(20:08) Insurance Records And Lifestyle Red Flags
(21:10) Services Australia, Residency And Overseas Income
(22:20) Property And Investment Data Sent To The ATO
(25:24) Should You Pay For Audit Insurance?

Check out the free resources from Inovayt here.

Send us an email: hello@thenumbersgamepodcast.com.au

The Numbers Game is brought to you by Future Advisory & Inovayt.

Hosts:
Nick Reilly
Jason Robinson
Martin Vidakovic

This podcast is produced by VIDPOD.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Today we celebrate episode 250 and dive into the real difference between vanity metrics and meaningful results on social media. We unpack why likes and views don’t always equal clients, the power of long-form content, and how to choose the right platform for your audience. If you’re in business or professional services, this episode will help you cut through the noise and focus on strategies that actually convert.

On this episode, we discuss:

(00:00) Intro
(01:30) Chasing Likes Vs Chasing Clients
(02:29) LinkedIn Articles That Convert
(07:44) Standing Out With Real Strategy
(09:29) The Silent Metrics That Matter
(13:28) Long-Form Content That Wins Clients
(15:08) Balancing Personal Brand And Strategy
(17:19) Showing Up As Human, Not Just Showboating
(18:48) Choosing The Right Platform To Dominate
(23:59) The Benefit of Being Consistent With Your Strategy
(25:11) Engagement As Relationship, Not Transaction
(27:42) Why You Need A System To Track Results
(29:24) The Power Of Consistency In Content
(33:54) When Social Media Works For Products Vs Services
(35:04) Why Understanding Your Audience Is Critical

Check out the free resources from Inovayt here.

Send us an email: hello@thenumbersgamepodcast.com.au

The Numbers Game is brought to you by Future Advisory & Inovayt.

Hosts:
Nick Reilly
Jason Robinson
Martin Vidakovic

This podcast is produced by VIDPOD.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Cameron Schwab became the youngest CEO in AFL history at just 24, going on to lead Richmond, Melbourne and Fremantle through some of their toughest chapters. Now the founder of Design CEO, he draws on those experiences to teach leaders how to thrive under pressure. In this chat, Cameron unpacks what true leadership looks like in high-stakes environments, why culture must be built on principles, not slogans, and why authenticity, courage and vulnerability matter more than ever.

On this episode, we discuss:

(00:00) Intro
(02:29) Carrying The Weight Of Leadership And Legacy
(04:36) Parenting, Perspective And The Role Of Family
(10:55) Becoming CEO of Richmond FC at 24 Years Old
(16:14) Taking On Richmond And Facing Financial Crisis
(20:09) Culture As An Outcome And Building The Right Team
(23:44) Why Authentic Leaders Must Be Vulnerable
(31:29) Four Key Questions Every Leader Should Answer
(35:09) Bringing Mistakes Into The Room And Learning From Them
(41:38) The Four Postures Of Effective Leadership Conversations
(45:31) Creating Your Leadership Trademark
(49:15) How Music And Daily Rituals Shape Leadership Mindset
(56:01) Overcoming Fear And Laziness As A Leader
(59:42) Making Sense, Meaning, Progress And Numbers
(01:02:00) Where To Find Cameron Schwab

Connect with Cameron Schwab on LinkedIn or you can visit their website

Check out the free resources from Inovayt here.

Send us an email: hello@thenumbersgamepodcast.com.au

The Numbers Game is brought to you by Future Advisory & Inovayt.

Hosts:
Nick Reilly
Jason Robinson
Martin Vidakovic

This podcast is produced by VIDPOD.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.