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In this episode of the Near Memo, Greg Sterling and Mike Blumenthal dig into Google Business Profile suspension increases over time, the broken state of reviews, and insights from Google’s Liz Reid on AI Overviews, AI Mode, and monetization. What do these changes mean for small businesses, SEOs, and consumers? Tune in for an unfiltered take.

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In this episode of the Near Memo, Mike and Greg break down:

• The rise of Google Business Profile review extortion scams 📉
• Google Maps’ new AR feature: See it. Snap it. Ask it. 🗺️
• Why ChatGPT still falls short for local search vs Google 🔎
• YouTube’s strategic role in Google’s AI & local marketing future ▶️

👉 Subscribe for more insights on Google, AI, and local marketing.

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In this episode, Greg Sterling, Mike Blumenthal, and Barry Schwartz discuss various pressing topics in the digital marketing landscape, including the rise of local review ransom schemes, the ongoing debate about the state of the open web, and the implications of AI on search interfaces. They explore how Google's recent changes and the introduction of AI features are reshaping user experiences and the future of search. The conversation also touches on the challenges businesses face with review moderation and the impact of spam on search quality.

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