What does it take to build a profitable, impactful business while empowering more than 100,000 women? Julia Taylor, founder of GeekPack, shares her incredible journey from the intelligence community to building a thriving company with a mission to reach a million women by 2030. In this episode, Julia unveils her "embedded partnerships framework" – a potent strategy that's catapulted 70% of her revenue this year alone by fostering deep, meaningful collaborations with major brands like Verizon and TikTok. Discover how strategic alignment, win-win-win scenarios, custom integrations, co-creation, and robust impact reporting are key to scaling your business and making a true difference.

Timestamps:
00:00 Introduction
02:51 From Intelligence to Entrepreneurship
06:23 The Confidence Transfer of Digital Skills
09:12 What is GeekPack's Current Business & Mission?
12:07 Point 1: Partnership Alignment
15:19 Point 2: Win-Win-Win Framework
17:09 Point 3: Custom Integration & Ecosystem
21:04 Point 4: Co-creation and Delivery
24:06 Point 5: Measurement and Momentum
27:17 Scaling with In-Person Events
30:20 CEO KPI: Public Mission Statements
34:02 The Sales Process & Team Empowerment
36:06 Hiring for Personality & Mission Alignment
40:51 The B2B and B2C Flywheel
44:17 Overcoming Bottlenecks: Time and Team
48:29 Building a Talent Bench
52:16 Audience Growth Strategies
56:45 Your Role in Social Content Creation

If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

Learn more about the podcast: https://nathanbarry.com/show

Follow Nathan:
Instagram: https://www.instagram.com/nathanbarry
LinkedIn: https://www.linkedin.com/in/nathanbarry
X: https://twitter.com/nathanbarry
YouTube: https://www.youtube.com/@thenathanbarryshow
Website: https://nathanbarry.com
Kit: https://kit.com

Follow Julia:
LinkedIn: https://www.linkedin.com/in/juliathegeek
Instagram: https://www.instagram.com/julia_the_geek
Website: https://geekpack.com

Featured in this episode:
Kit: https://www.kit.com
Small Business Digital Ready (Verizon): https://www.verizon.com/about/responsibility/small-business-digital-ready
Make: https://www.make.com/en
Relay: https://www.relayfi.com
SparkLoop: https://www.sparkloop.app

Highlights:
02:00 – Unpacking the Intelligence Community Past
08:00 – The Power of Inspect Tools Confidence
13:11 – Verizon and Geographic/Demographic Alignment
22:00 – How Impact Reports Drive Momentum
32:40 – Nathan's "Four Times a Month" Realization
41:30 – Why Predictable Revenue Fuels Creativity
54:10 – SparkLoop's Impact on Engaged Subscribers

Chris Hutchins, host of the wildly popular All the Hacks podcast, joins us to crack the code on podcast growth. Most creators dream of building a brand, attracting millions of listeners, and monetizing their passion, but Chris has actually done it, transforming his podcast into a powerhouse through meticulous optimization. If you've ever wondered how successful podcasts truly scale beyond the initial buzz, or how to inject startup-level strategic thinking into your creative venture, this episode is a masterclass. Chris reveals the behind-the-scenes tactics that catapulted his show to millions of downloads, sharing the unconventional strategies that maximize reach and impact.

Timestamps:
00:00 Introduction
07:08 The Underrated Power of Networking
11:09 Leveraging Your Inner Circle for Connections
15:08 Crafting Pitches That Stand Out
20:00 The Value of Deep Expertise
23:44 Podcast Growth: Beyond the Numbers
28:07 Gauging Podcast Potential with Overcast Ads
32:20 Strategic Guesting on Other Podcasts
37:57 The Art of Asking to Be a Host
42:04 Maximizing Value in Podcast Collaborations
46:19 The Untapped Potential of Post-Roll Ads
51:00 Subsidizing Growth for Maximum Scale
54:15 Reinvestment and Strategic Retreats
58:24 Optimizing for Leverage, Not Just Revenue
1:01:52 Gaming the Podcast Charts
1:08:14 Essential Personal Finance Hacks
1:10:00 The Ultimate Hotel Upgrade Hack
If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

Learn more about the podcast: https://nathanbarry.com/show

Follow Nathan:
Instagram: https://www.instagram.com/nathanbarry
LinkedIn: https://www.linkedin.com/in/nathanbarry
X: https://twitter.com/nathanbarry
YouTube: https://www.youtube.com/@thenathanbarryshow
Website: https://nathanbarry.com
Kit: https://kit.com

Follow Chris:
Website: https://allthehacks.com
X: https://x.com/hutchins
LinkedIn: https://www.linkedin.com/in/chrishutchins
Instagram: https://www.instagram.com/chrishutchins
YouTube: https://www.youtube.com/@chris-hutchins

Featured in this episode:
Kit: https://www.kit.com
All the Hacks: https://allthehacks.com

Highlights:
02:22 Shifting from Entrepreneur to Creator Identity
08:31 The Power Move of Ending a Conversation
12:12 Networking by Adding Value to an Inner Circle
26:35 Podcast Downloads vs. YouTube Views: Engagement Matters
34:04 Treating Your Creator Business Like a Startup
45:15 The Strategy of Buying Post-Roll Ads
1:08:29 Why You Should Never Leave Cash in a Checking Account

What does it take to scale a business to a multi-million dollar enterprise and beyond, all while maintaining profitability and a thriving culture? Chandler Bolt, founder of selfpublishing.com sits down in his bustling office to reveal the crucial shifts and strategic insights that propelled his company from the initial million-dollar milestone to hitting the ambitious $10 million mark and charting a course for even greater heights.

From turning business into a game complete with scoreboards and "green days" to mastering product-market fit and the art of "reverse selling" in hiring, Chandler shares the unconventional wisdom he's gained on his journey. This episode is packed with candid advice for entrepreneurs at every stage, exploring the often-overlooked distinctions between revenue and profit, the true cost of growth, and the surprising benefits of in-person collaboration in an increasingly remote world.

Timestamps:
00:00 Introduction
07:11 The three most important metrics & activities
14:26 Is the first million the hardest?
21:07 Profit over revenue for scaling
27:18 Three ways to grow a business
32:00 Reverse selling to attract top talent
37:29 Offboarding team members gracefully
43:24 The power of implementing strong processes
49:50 The need for scalable customer acquisition at $10M+
55:23 The shift to an in-person culture
01:00:30 Remote vs. in-person debate

If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one.

Learn more about the podcast: https://nathanbarry.com/show

Follow Nathan:
Instagram: https://www.instagram.com/nathanbarry
LinkedIn: https://www.linkedin.com/in/nathanbarry
X: https://twitter.com/nathanbarry
YouTube: https://www.youtube.com/@thenathanbarryshow
Website: https://nathanbarry.com
Kit: https://kit.com

Follow Chandler:
YouTube: https://www.youtube.com/@ChandlerBoltOfficial
Instagram: https://www.instagram.com/realchandlerbolt
TikTok: https://www.tiktok.com/@realchandlerbolt
LinkedIn: https://www.linkedin.com/in/chandlerbolt
Facebook: https://www.facebook.com/chandler.bolt1
Website: https://www.selfpublishing.com
Book a call with Chandler’s team: http://selfpublishing.com/work-with-us

Featured in this episode:
Kit: https://www.kit.com
Self Publishing: https://www.selfpublishing.com