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It’s time to stop guaranteeing your own failure just to avoid the feeling of potential failure. Tune in to learn the psychology behind pre-emptive quitting, the hidden soul tax of playing it safe, and the exact 4-step framework so you can finally go ALL IN on your life.

In this episode, we cover:

•The psychology of “pre-empting” and why we reject ourselves before anyone else can

•How we make the fear of disappointment worse by globalizing and personalizing our setbacks

•The real reason the current state of the world is making your anticipatory anxiety spike

•Why playing it safe actually increases your anxiety over time

•A 4-step framework to move through the fear, regulate your nervous system, and take messy action

Resources Referenced:

•Pre-empting – An emerging protective behaviour by Janelle Wehsack

•Why the Fear of Disappointment Is Detrimental to Your Life by Jennice Vilhauer, Ph.D. (Psychology Today)

•Anticipatory Anxiety: Bleeding Before You Are Cut by Martin Seif Ph.D. ABPP and Sally Winston Psy.D. (Psychology Today)

* The Gap and the Gain by Dan Sullivan

Challenge for the Week:

Identify one thing you’ve been pulling back from because of the “what’s the point?” mindset. Take one messy, imperfect action toward it in the next 24 hours. You are strong enough to handle whatever happens next!

Connect with the Show:

•Subscribe to the podcast so you never miss a pep talk!

•Leave a 5-star review if this episode hit home for you

•Share this episode with a friend who needs a push to go ALL IN today

If you would like to learn more about The Mothered Business Mastermind, click here.

Want to download the 15 minute CEO Map? If you only have 15 minutes it will tell you exactly what to work on to move the needle in your business. Click here.

Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com

Click here to book your call anytime!

If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood.

Disclaimer:

This podcast is for educational and informational purposes only. The content shared reflects my personal experience and professional perspective as a coach.

Any stories shared are anonymized or composite examples drawn from real experiences, with identifying details changed to protect privacy.

This podcast does not constitute medical, legal, financial, or...

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In this episode, we break down exactly how to figure out what to sell as a low-ticket offer... and more importantly, how to use it strategically to scale your business.

We discuss:

• why treating low-ticket products as your primary income stream is a trap
• how the most successful creators use them as “Offer Magnets” to attract qualified leads for their high-ticket services
• the four core elements of a winning low-ticket product
• a step-by-step framework for identifying your audience’s “bleeding neck” problems
• how to transition buyers into your premium ecosystem or your core offering

If you would like to learn more about The Mothered Business Mastermind, click here.

Want to download the 15 minute CEO Map? If you only have 15 minutes it will tell you exactly what to work on to move the needle in your business. Click here.

Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com

Click here to book your call anytime!

If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood.

Disclaimer:

This podcast is for educational and informational purposes only. The content shared reflects my personal experience and professional perspective as a coach.

Any stories shared are anonymized or composite examples drawn from real experiences, with identifying details changed to protect privacy.

This podcast does not constitute medical, legal, financial, or...

Send us Fan Mail

Are you undercharging in your business? Feeling like your boundaries are leaky? Over-giving to the point of resentment? Physically uncomfortable at the idea of prioritizing your own needs and wealth over the comfort and pleasure of others? It is not "just imposter syndrome".

In this episode of The Mothered Business, I dig into the intersection of pricing psychology, maternal conditioning, and the traits keeping many women broke.

What You’ll Learn in This Episode:

•The Anatomy of the “Good Mother” Complex: How societal conditioning tells women to be selfless, and how this directly translates into chronic undercharging and poor boundaries in business

•The Trap in Pricing: Why the thing that makes you a great service provider can sabotage your pricing strategy if you negotiate against yourself

•Why You Need to Stop Mothering Your Clients: The psychological danger of treating clients like children who need nurturing, rather than adults who need your professional expertise

•Redefining Profit as a Maternal Duty: Dismantling the myth that wanting massive profits is selfish, and reframing wealth building as a tool to buy back your time and protect your family

If you would like to learn more about The Mothered Business Mastermind, click here.

Want to download the 15 minute CEO Map? If you only have 15 minutes it will tell you exactly what to work on to move the needle in your business. Click here.

Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com

Click here to book your call anytime!

If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood.

Disclaimer:

This podcast is for educational and informational purposes only. The content shared reflects my personal experience and professional perspective as a coach.

Any stories shared are anonymized or composite examples drawn from real experiences, with identifying details changed to protect privacy.

This podcast does not constitute medical, legal, financial, or...

Send us Fan Mail

In this episode of The Mothered Business, I break down the neuroscience behind why moms struggle to switch into business mode and walk you through a real, 4-step protocol you can use in 10 minutes or less, anywhere.

This is the focus episode for moms who are done with fluffy advice and need something that actually works in real life when they are transitioning between roles of parent and business owner.

IN THIS EPISODE

• Why your brain physically resists switching into work mode (it's not your fault, here's the science)
• What "task-switching tax" is and why it's silently draining your productivity every single day
• Why the mental load never fully closes and what that actually means for your focus
• Why traditional mindset advice doesn't work for moms and what to do instead
• The 4-step 10-Minute Business Brain Protocol I've been leaning on that's actually working REALLY well

If you would like to learn more about The Mothered Business Mastermind, click here.

Want to download the 15 minute CEO Map? If you only have 15 minutes it will tell you exactly what to work on to move the needle in your business. Click here.

Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com

Click here to book your call anytime!

If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood.

Disclaimer:

This podcast is for educational and informational purposes only. The content shared reflects my personal experience and professional perspective as a coach.

Any stories shared are anonymized or composite examples drawn from real experiences, with identifying details changed to protect privacy.

This podcast does not constitute medical, legal, financial, or...

Send us Fan Mail

The coaching industry is going through one of its biggest shifts in years and most coaches are feeling it but don't know how to respond to these shifts.

In this episode of The Mothered Business, I break down exactly what's changing, why the old playbook is failing, and what coaches who are serious about growth need to do differently right now.

Whether your business is stalling, scaling, or somewhere in between this episode will help you stop second-guessing yourself and start making smarter moves.

IN THIS EPISODE:

• Why the coaching industry feels oversaturated right now and what the data actually says
• The #1 reason coaches are losing clients they used to convert easily
• How buyer behaviour has changed post-pandemic and what today's client actually needs before they say yes
• The positioning mistake most coaches are making (and how to fix it without a full rebrand)
• What's replacing the old high-ticket discovery call model and how to adapt your offer
• Why your niche might be working against you in 2026
• The one thing growing coaches are doing differently right now

If you would like to learn more about The Mothered Business Mastermind, click here.

Want to download the 15 minute CEO Map? If you only have 15 minutes it will tell you exactly what to work on to move the needle in your business. Click here.

Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com

Click here to book your call anytime!

If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood.

Disclaimer:

This podcast is for educational and informational purposes only. The content shared reflects my personal experience and professional perspective as a coach.

Any stories shared are anonymized or composite examples drawn from real experiences, with identifying details changed to protect privacy.

This podcast does not constitute medical, legal, financial, or...

Send us Fan Mail

In this episode, we unpack one of the most isolating experiences of entrepreneurship: the belief that your business is uniquely difficult.

In this episode I discuss:

• Why social media creates a “highlight reel economy” for entrepreneurship
• The powerful effect of survivorship bias in founder culture
• Why founders are prone to upward comparison and chronic inadequacy
• The curse of knowledge and why expertise can make business feel harder
• Why founders experience difficulty more intensely than observers
• The difference between a business that is hard and a business that is wrong

If you would like to learn more about The Mothered Business Mastermind, click here.

Want to download the 15 minute CEO Map? If you only have 15 minutes it will tell you exactly what to work on to move the needle in your business. Click here.

Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com

Click here to book your call anytime!

If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood.

Disclaimer:

This podcast is for educational and informational purposes only. The content shared reflects my personal experience and professional perspective as a coach.

Any stories shared are anonymized or composite examples drawn from real experiences, with identifying details changed to protect privacy.

This podcast does not constitute medical, legal, financial, or...

Send us Fan Mail

If you have been waiting to launch your offer until it feels perfect, this episode is for you. If you have been selling an offer quietly behind the scenes and know you need to be more public in your launch and to launch more often, this episode is also for you.

In this episode:

• Why the market rewards contact and not perfection
• The psychological concept of self-handicapping and how it disguises itself as productivity
• The identity shift that changes everything
• Three questions to ask yourself if you're craving success but sitting in the awkwardness of uncertainty and fear

If you would like to learn more about The Mothered Business Mastermind, click here.

Want to download the 15 minute CEO Map? If you only have 15 minutes it will tell you exactly what to work on to move the needle in your business. Click here.

Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com

Click here to book your call anytime!

If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood.

Disclaimer:

This podcast is for educational and informational purposes only. The content shared reflects my personal experience and professional perspective as a coach.

Any stories shared are anonymized or composite examples drawn from real experiences, with identifying details changed to protect privacy.

This podcast does not constitute medical, legal, financial, or...

Send us Fan Mail

If you’ve ever felt like you’re doing all the right things in your business but still feel stuck at the same income plateau, this episode is for you. We’re going to explore the deep, often invisible beliefs that are truly running the show.

In This Episode, We Explore:

•Why another marketing strategy or productivity hack can’t solve the root cause of self-sabotage

•The five advanced shadow archetypes that show up in high-achieving women

•How using intuition can become a shield against the rigor of strategy and data

•The pattern of over-supporting that creates dependency and leads to resentment

•The loneliness of genius and how it can become a fortress that keeps support out

•How to integrate your shadow and turn its energy into your greatest asset for growth

If you would like to learn more about The Mothered Business Mastermind, click here.

Want to download the 15 minute CEO Map? If you only have 15 minutes it will tell you exactly what to work on to move the needle in your business. Click here.

Please say hi to me on Instagram @robyn.gooding or take a peek at my website for more info www.robyngooding.com

Click here to book your call anytime!

If you loved this episode, I'd appreciate if you could leave a review or share on your socials. It truly means the world to me and helps amplify this message for other mothers desiring a supportive business for motherhood.

Disclaimer:

This podcast is for educational and informational purposes only. The content shared reflects my personal experience and professional perspective as a coach.

Any stories shared are anonymized or composite examples drawn from real experiences, with identifying details changed to protect privacy.

This podcast does not constitute medical, legal, financial, or...