Join Casey and Stacy on today's episode of The MotUS Edge podcast as they dive into the game-changing strategy of business diversification!

🔍 Discover why expanding your business offerings can be the key to long-term stability and growth

💡 Get actionable strategies for identifying new revenue streams that align with your core business

🚀 Explore creative diversification ideas you might never have considered

⏰ Learn the art of effective delegation - because you can't (and shouldn't!) do it all yourself

As always, we share our signature dad joke that'll make you groan and an inspirational quote to fuel your entrepreneurial fire!

Whether you're just starting out or looking to take your established business to the next level, this episode is packed with insights to help you build a more resilient and profitable business.

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

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Connect with the MotUS Team:

Online | www.joinmotus.com

Email | info@joinmotus.com

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

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Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

Join Stacy, Casey, and Kevin as they sit down with fresh gym owners Brinti Walker and Jenni Brown for an honest conversation about the realities of starting a gym business. From navigating unexpected challenges to finding your footing in those crucial first months, Brinti and Jenni share their real-world experiences while our hosts offer practical tips and hard-earned wisdom for anyone considering or just beginning their gym ownership journey. Whether you're dreaming of opening your own facility or currently in the trenches of early ownership, this episode delivers the insider guidance you need to build a thriving business.

Tune in for actionable advice on:

✅Common pitfalls new gym owners face

✅Essential strategies for getting started on the right foot

✅How to overcome early-stage growing pains

✅How to build and maintain your culture

Perfect for aspiring gym owners, entrepreneurs, and anyone curious about what it really takes to succeed in the All Star cheer industry.

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

*******************************************

Connect with the MotUS Team:

Online | www.joinmotus.com

Email | info@joinmotus.com

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

In this dynamic episode, Cole and Stacy dive deep into why continuous learning is the ultimate competitive advantage for business owners. Discover why the moment you stop growing is the moment your business starts dying. Stacy shares her personal "learning addiction" and how it's transformed her business approach, while Cole reveals practical strategies for making education a cornerstone of your operation.

Plus, get the inside scoop on the upcoming MotUS Business Expo—the can't-miss event where serious owners connect, collaborate, and level up. Learn why this powerhouse gathering has become essential for businesses that want to stay ahead of the curve.

Turn your commute into a masterclass. Listen now!

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

*******************************************

Connect with the MotUS Team:

Online | www.joinmotus.com

Email | info@joinmotus.com

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

In this episode, Casey and Stacy dive into the art of selecting the perfect choreographers for your gym programs and teams. They share insider tips on how to identify choreographers whose style aligns with your gym's vision and how to prepare your coaches and athletes to make the most of these valuable sessions.

Whether you're a coach looking to elevate your routines or a gym owner wanting to maximize choreography investments, this episode offers practical strategies to transform your team's performance through effective collaboration with choreographers.

As always, enjoy our signature dad jokes and leave inspired with our thought-provoking quotes that'll keep you motivated long after the episode ends!

Listen now to take your gym's choreography game to the next level!

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

*******************************************

Connect with the MotUS Team:

Online | www.joinmotus.com

Email | info@joinmotus.com

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

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Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

This week, Kevin and Casey sit down with Brittany Sterkle, owner of Motion Athletics in Bozeman, Montana, for a conversation filled with laughs and valuable insights. Brittany shares her journey from teaching cheer classes in her now-husband's dance studio during college—admitting with humor that "back then, no one knew what they were doing!" But what started as humble beginnings has evolved into something much deeper. Brittany opens up about her true passion: the critical role nutrition plays in athletic performance. At Motion Athletics, she's made it her mission to teach not just cheerleading skills, but to instill healthy eating habits and nutritional awareness in her young athletes. Tune in to hear how this Montana entrepreneur is shaping the next generation of athletes both on and off the mat.

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

*******************************************

Connect with the MotUS Team:

Online | www.joinmotus.com

Email | info@joinmotus.com

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

*******************************************

Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

Join us as we sit down with Carlos Foster and Andrew Day from All Day Cheerleading to explore the fascinating evolution of cheerleading. Our guests share insights on how this dynamic activity has transformed over the years to become the diverse sport it is today. From traditional school squads to recreational programs and competitive all-star teams, we break down the different pathways and styles that make up modern cheerleading. Whether you're a cheerleading veteran or simply curious about this increasingly popular sport, this episode offers valuable perspective on cheerleading's past, present, and exciting future.

All Day Cheering: https://www.alldaycheerleading.com/

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

*******************************************

Connect with the MotUS Team:

Online | www.joinmotus.com

Email | info@joinmotus.com

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

*******************************************

Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds

Join hosts Stacy, Casey, and Cole for an electrifying conversation with multi-talented performer Bettis Richardson! From his roots as an all-star cheerleader and dancer to choreographing across the nation, Bettis shares his journey to Los Angeles, California where he pursued his dreams of becoming a singer-songwriter and entertainer.

Now crushing life as the frontman of the internationally acclaimed tribute band "Prince Again," Bettis delivers an uncanny performance that has taken his show global. Discover the passion, perseverance, and purple inspiration behind this remarkable artist's rise to success!

Prince Again Website: https://www.theallstarpremiers.com

Instagram: https://www.instagram.com/tributetoprince

For More information on The MotUS Business Expo:

https://www.joinmotus.com/business-expo

*******************************************

Connect with the MotUS Team:

Online | www.joinmotus.com

Email | info@joinmotus.com

Facebook | www.facebook.com/joinmotus

Instagram | @joinmotus

*******************************************

Be sure to check out our other projects too:

S.R. Fabrico Author • www.srfabrico.com

Cheerfest • www.cheerfest.com

The CheerExpo • www.thecheerexpo.com

Stage 8 Dance Brands - www.stage8dancebrands.com

*******************************************

Production by Clanton Creative www.clantoncreative.com

Custom Music through CheerSounds