Episodios

  • EP07: The Ultimate Guide to Proactive Online Marketing Lead Generation
    Jun 21 2024

    Struggling to convert your social media followers into paying customers? In this episode of the Meaningful Marketing Podcast, we dive into proactive lead generation strategies that will help your content drive real sales. Discover how to create irresistible lead magnets, build engaging email sequences, and utilise various online platforms to capture high-quality leads. Learn the importance of moving your audience from social media to your email list, ensuring you have a reliable and valuable asset for your business. Join us for actionable tips and insights to transform your online marketing content into successful lead generation tactics that boost your profitability.

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    11 m
  • EP06: Five Productivity Strategies to Unlock your Marketing Potential
    Jun 14 2024

    Join Chantal Gerardy in this powerful episode where she unlocks five key strategies to skyrocket your marketing productivity. Chantal explores how a balanced lifestyle, clear goals, streamlined systems, continual learning, and a decluttered workspace can dramatically increase your marketing effectiveness and profitability.

    Drawing from a vivid analogy of a chaotic car trip without a GPS, Chantal explains why knowing your direction in marketing is as crucial as having a map on a journey. She emphasises the importance of being well-prepared and maintaining a healthy mindset to navigate the complexities of marketing with ease. This episode is packed with actionable advice as Chantal offers insights into automating repetitive tasks, upskilling to overcome challenges, and reducing distractions to enhance focus. Whether you’re struggling with daily marketing tasks or looking for ways to perform better, this episode provides the tools to transform your approach to business marketing. Don't forget to visit onlinebusinessmarketing.com.au for more tips and resources.

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    9 m
  • EP05: Time Blocking: Your Secret Weapon for Meaningful Marketing
    Jun 7 2024

    Welcome back to the Meaningful Marketing Podcast with Chantal Gerardy! In today's episode, we're tackling a game-changing strategy: time blocking. Are you feeling swamped with managing social media, boosting your Google rankings, handling email marketing, and creating content? Marketing can be chaotic, but it doesn't have to be.

    Join Chantal as she shares simple, practical, and free techniques to help you streamline your online marketing. You'll learn how to prioritise tasks, set aside dedicated time blocks, cut down on distractions, and track your progress. Say goodbye to stress and hello to a clear, effective marketing routine.

    Tune in and discover how to take control of your marketing and achieve amazing results. Let's conquer those marketing goals together!

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    16 m
  • EP04: From 'Cringy' to Captivating: Mastering Meaningful Social Media Sales
    May 31 2024

    Is your social media sales content falling flat? In this episode, host and online marketing expert: Chantal Gerardy, shares how to turn your posts from cringy to captivating. Chantal dives into the art of balancing social interaction with sales tactics, ensuring your posts are engaging and effective. Learn how to share success stories, statistics, service outcomes, and social proof in a way that resonates without being overly salesy. With insights from her journey as an online marketing strategist, Chantal provides actionable tips to build trust and attract your ideal audience. Discover a powerful four-step framework for crafting compelling content that captures attention and drives action. From creating captivating headlines to implementing strategic calls to action, Chantal's expert advice will elevate your social media strategy. Subscribe to the Meaningful Marketing Podcast for more episodes filled with marketing strategies, motivation, and resources to make your marketing truly meaningful.

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    7 m
  • EP03: Unlocking the Secrets of Marketing Algorithms
    May 24 2024

    In this captivating third episode of "The Meaningful Marketing Podcast," Chantal Gerardy reveals how to master the digital world's gatekeeper—the algorithm—to massively increase your reach without spending a dime on ads. Whether you're new to digital marketing or looking to refine your existing strategies, this episode is your roadmap to leveraging social media algorithms for free visibility.


    Chantal demystifies the algorithm's workings, showing you how it determines what appears on your and your potential customers' newsfeeds. She explains how the right setup of your online profiles and smart content creation can naturally boost your visibility. By optimizing how you input data into social platforms, you ensure the algorithm works in your favor, connecting you more efficiently with your target audience.

    The episode covers three transformative strategies to manipulate the algorithm: perfecting your profile setup, crafting impactful content, and strategically placing your content in front of your ideal customers. Chantal's hands-on tips encourage active participation—urging listeners to choose one of the strategies to implement immediately.


    Don’t miss this chance to turn your social media profiles into powerful assets. Tune into "The Meaningful Marketing Podcast" and learn how to make the algorithm a key player in your marketing success. Subscribe now at onlinebusinessmarketing.com.au and join Chantal in transforming how you approach online marketing.

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    9 m
  • EP02: 8 Steps to Mastering the Fundamentals of Your Online Marketing
    May 17 2024

    Dive into the second episode of "The Meaningful Marketing Podcast" with your host, Chantal Gerardy, as she unveils the eight fundamental steps every entrepreneur must master before launching their online presence. This episode is a goldmine for those just starting out or feeling stuck in their digital marketing journey.

    Chantal breaks down her personal experiences transitioning from a challenging start in Australia to establishing a successful six-figure business without spending on ads. With no initial marketing or tech experience, she transformed her approach by investing in herself and refining her strategies, which she now shares to help you reduce time online while maximizing impact and profit.

    This guide goes beyond general advice, offering actionable insights to solidify your marketing foundation. From defining your personal brand to understanding your ideal client and learning to manoeuvre through competitive landscapes, each of the eight steps are crafted to ensure you build a robust online persona that attracts and retains customers.

    Whether you’re struggling with shiny object syndrome, inconsistency, or just don't know where to start, Chantal provides the clarity and direction needed to navigate the overwhelming world of online marketing. Get ready to take notes and implement at least one of these essential strategies right away!

    Tune in and transform your approach to online marketing by subscribing to "The Meaningful Marketing Podcast" at onlinebusinessmarketing.com.au. Join Chantal as she guides you through making your marketing meaningful and your business more profitable.

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    13 m
  • EP01: Your Roadmap to Meaningful Online Marketing
    May 9 2024

    Welcome to the inaugural episode of "The Meaningful Marketing Podcast" where clarity meets strategy in the complex world of digital marketing. Join Chantal Gerardy, your guide from Online Business Marketing, as she unveils the essence of effective and impactful marketing strategies that resonate on a personal level.

    In this episode, Chantal shares her inspiring journey from a former school teacher and triathlete to a renowned online marketing strategist. Discover how she conquered the challenges of starting anew in a foreign country, with no clients and minimal resources, to build a thriving six-figure business without financial backing or technical prowess.

    This podcast is tailored for entrepreneurs who feel overwhelmed by the digital noise and crave a strategic path to visibility and success. Whether you’re battling to gain clarity, yearning for meaningful customer interactions, or looking to transform your business approach, Chantal offers practical, proven methods combined with motivational insights to enhance both your personal and professional life.

    Explore the three fundamental principles of successful online marketing that Chantal mastered through her own experiences: sticking to a strategy, embracing essential skills, and understanding that there are no quick fixes. These insights are designed to empower you to manage and monetize your marketing effectively—without relying on costly advertisements.

    Prepare to dive deep into meaningful marketing with Chantal's blend of personal anecdotes, professional strategies, and motivational tips. Don’t miss out on this transformative journey to make your marketing not just effective, but profoundly significant.

    Subscribe now and begin your path to more meaningful marketing at onlinebusinessmarketing.com.au.

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    10 m