Episodios

  • The Culture Cake Recipe: How to Build a Business People Actually Want to Work For with Becky Ray // Ep42
    May 8 2025

    In this powerful episode of The Joy Work Show, Diane is joined by workplace culture strategist and founder of Culture Kick, Becky Ray. Together, they unpack what it really takes to create a thriving, joyful business from the inside out.

    From her engineering background to launching a business during COVID, Becky shares her honest journey into entrepreneurship and why company culture is the secret sauce behind lasting success.

    They dive deep into leadership challenges, the importance of psychological safety, and how to avoid the burnout-driven hustle that so many founders fall into. Becky introduces her Culture Cake framework — a practical (and deliciously named!) model for building intentional, empowering environments where both people and profits grow.

    Whether you’re a solopreneur building a dream team, or a leader rethinking your company’s foundation, this episode offers actionable insights on team dynamics, effective communication, and the underestimated power of joy in the workplace.


    Connect with Becky:

    Instagram:https://www.instagram.com/culture_kick_/

    LinkedIn:⁠⁠⁠⁠https://www.linkedin.com/in/becky-ray-culturekick

    https://www.linkedin.com/company/culture-kick-ltd

    Website⁠ ⁠⁠https://www.culturekick.co.uk


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    Chapters

    00:00 Introduction to Becky Ray and Culture Kick

    05:55 Becky's Journey: From Engineering to Business

    08:55 The Birth of Culture Kick

    11:48 Navigating the Challenges of Entrepreneurship

    14:50 The Importance of Saying No

    17:49 Understanding Workplace Culture

    20:36 The Role of Leadership in Culture

    23:56 Creating a Positive Work Environment

    26:43 Fundamentals of a Strong Company Culture

    29:55 The Culture Cake Framework

    32:46 Frustrations into Focus: Addressing Workplace Issues

    37:24 Empowering a Speak-Up Culture

    38:54 Learning from Failure

    41:02 Everyday Learning and Reflection

    43:43 The Importance of Culture in Business

    46:01 Investing in Internal Culture

    47:04 Finding Joy in Authenticity

    52:59 Influential Mentors and Books

    58:57 Breaking Free from the 'Stuck' Mentality

    01:04:31 Creating a Joyful Legacy

    01:06:05 The Heartbeat of Business Culture

    01:09:02 Intentional Culture Building


    Sound Bites

    "You can't do your best work safe."

    "What is frustrating you today?"

    "You can do hard things."


    Takeaways

    Most businesses fail in the first five years.

    Culture is happening whether you design it or not.

    You can't do your best work unsafe.

    The fish rots from the head down.

    We need to make it easy for people to get stuff done.

    What is frustrating you today?

    You can do hard things.

    Moaning without action is a joy killer.

    You can have a really good time and be successful.

    Let's have a good time at work because it is possible.







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    1 h y 7 m
  • Why Waiting to Feel Ready is Holding Your Business Back: The Truth About Taking Bold Action // Ep41
    May 5 2025

    In this solo episode of The Joy Work Show, host Diane Taylor Parker tackles one of the biggest myths holding small business owners back: the belief that you need to feel "ready" before taking action.

    Diane shares why waiting for the perfect moment is often a form of procrastination rooted in fear and perfectionism.

    She explains how true momentum comes from commitment, not confidence and why embracing imperfect action is the key to growth.

    With insights on mindset, accountability, and the power of community, this episode is a must-listen for any entrepreneur feeling stuck, overwhelmed, or unsure of their next move.

    Whether you're launching, pivoting, or scaling, this is your reminder that readiness is not a prerequisite, but courage is.


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    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@thejoyworkclub⁠⁠⁠⁠


    Chapters

    00:00 Introduction to The Joy Work Show

    06:00 The Power of Commitment

    12:13 Taking Bold Action


    • Sound Bites
    • "Perfect doesn't sell. Real does."
    • "We don't build big things in silence."
    • "You just need to be willing to go first."

    • Takeaways
    • Readiness is a myth that keeps your business small.
    • Feeling ready is often a lie fed by perfectionism.
    • You don't need to feel ready, just committed.
    • Perfect doesn't sell; real and authentic does.
    • Support and accountability are crucial for success.
    • Progress over perfection is key to moving forward.
    • You can launch something messy and still make an impact.
    • Community can help you feel less alone in your journey.
    • It's important to take bold actions, even if they are small.
    • You don't have to do it alone; seek support from others.
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    15 m
  • How to Be Seen:Building Confidence Brand Power & Joy Through Photography with Laura Sutcliffe//Ep.40
    May 1 2025

    In this episode of The Joy Work Show, host Diane sits down with personal branding photographer Laura to explore how visibility, confidence, and storytelling come together through the lens of photography.Laura shares her inspiring journey from teaching to full-time photography, revealing how powerful professional imagery can be in helping small business owners and creatives build trust, connect with their audience, and feel more confident showing up online.Together, they dive into the emotional side of personal branding, how to shift your mindset around being seen, and why embracing your story, in all its imperfect glory, is key to creating content that resonates.They also explore how ordinary moments can hold extraordinary meaning, the impact of social media on self-image, and the legacy of helping others feel seen, celebrated, and empowered in their work and lives.Whether you're camera-shy or craving a more aligned way to show up, this episode will leave you inspired to step forward, share your story, and own your spotlight with joy.Connect with Laura:Instagram:⁠⁠https://www.instagram.com/anysomethingphotography⁠⁠Instagram:⁠⁠⁠https://www.instagram.com/teaandbiscuits⁠Website⁠ ⁠https://Www.anysomething.co.uk⁠⁠⁠⁠⁠⁠Join The Joy Work Members Club Waitlist Here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.taylorparkerservicesltd.com⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/dianetaylorparker⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/thejoyworkclub⁠⁠⁠⁠Chapters00:00 Introduction to Laura's Journey05:22 Transition from Teaching to Photography08:15 The Role of Confidence in Branding11:14 The Impact of Personal Experiences on Career Choices14:12 The Importance of Storytelling in Photography17:17 Creating Aspirational Product Imagery20:22 Building Client Relationships and Trust23:16 The Power of Professional Photography26:13 Conclusion and Future Aspirations32:13 The Importance of Professional Photography for Small Businesses35:07 Connecting Products with Personal Stories36:52 Emphasising Feelings Over Products38:24 Finding Joy in Ordinary Moments46:23 Intentional Living and Slowing Down52:04 Overcoming Panic and Embracing Control57:00 Leaving a Legacy of Confidence and Passion58:05 The Power of Storytelling Through Imagery59:08 Embracing Visibility as Empowerment01:00:06 Creating a Joyful Business CommunitySound Bites"You can practice being seen as a brave act.""Ordinary moments matter.""It's not about photos, it's about feelings."TakeawaysLaura transitioned from teaching to photography due to health challenges.Visibility in business is about ownership, not vanity.Professional photography can build confidence for brands.Ordinary moments in life are what truly matter.Emotional connection is key in photography.Social media can impact self-image and visibility.Personal branding is essential for small business success.Creating unique imagery requires thoughtful props and settings.Supporting small businesses through photography is rewarding.The journey of slowing down can lead to greater joy.

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    59 m
  • Crystals, Coaching & Feminine Energy: Ditching Hustle Culture to Build a Heart-Led Business with Krista Mansfield // Ep. 39
    Apr 24 2025

    In this soul-nourishing episode of The Joy Work Show, host Diane sits down with Krista Mansfield, candle alchemist, founder of Crystabelles candles, and spiritual life coach, to explore how embracing feminine energy can transform both life and business.

    They discuss the power of crystals, intentional rituals, and the role of scent and energy in daily routines. Krista shares her journey from burnout to balance, and how self-care, mindset, and intuition now guide her work.

    Together, they unpack the impact of hustle culture on women in business and offer empowering alternatives rooted in softness, joy, and alignment. If you’re ready to slow down, trust your inner wisdom, and build a business that honours both your ambition and your energy, this one’s for you.


    Connect with Krista:

    Instagram:https://www.instagram.com/crystabelles

    FREE CRYSTAL GUIDE https://subscribepage.io/crystalguide

    Website https://crystabellescandles.myshopify.com/


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    Chapters

    00:00 Introduction to Krista and Her Journey

    04:40 The Intersection of Crystals and Candles

    07:46 Understanding Energy and Crystals

    10:50 The Power of Scent and Rituals

    13:43 Balancing Masculine and Feminine Energies

    16:53 Getting Started with Crystals

    19:53 Caring for Your Crystals

    22:46 The Influence of the Moon on Crystals

    26:00 Transitioning to Coaching and Empowerment

    28:50 Finding Alignment and Balance

    31:53 Practical Tips for Busy Women

    34:43 Conclusion and Final Thoughts

    37:32 Embracing Personal Growth and Self-Care

    46:01 The Power of Intentional Walking

    52:01 Finding Balance in Spirituality and Business

    58:08 Heart-Led Business Practices

    01:03:01 Challenging Hustle Culture

    01:10:51 Empowering Women Through Feminine Energy

    01:11:58 The Importance of Energy in Business

    01:12:59 Balancing Hustle and Flow

    01:13:27 Rituals as Anchors for Intention


    Sound Bites

    "Energy is everything."

    "Scent can shape your day."

    "Finding balance is key."


    Takeaways

    Joy comes from embracing both challenges and successes.

    Crystals can be tools for grounding and intention.

    Understanding energy can help align your life.

    Rituals and scents can enhance daily experiences.

    Balancing masculine and feminine energies is essential.

    Starting with a few key crystals can be beneficial.

    Cleansing crystals is important for maintaining their energy.

    The moon's cycles can influence your intentions with crystals.

    Empowering women is a key focus of Krista's work.

    Finding balance in life is crucial for well-being.






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    1 h y 5 m
  • Celebrate Your Wins: The Mindset Shift Every Small Business Owner Needs // Ep. 38
    Apr 21 2025

    In this episode of The Joy Work Show, Diane explores why celebrating your wins isn’t just a nice-to-have; it’s a crucial mindset shift for every small business owner.

    Discussing how skipping celebrations can lead to burnout, loss of motivation, and a never-ending to-do list that overshadows your progress.

    Diane shares practical strategies to help rewire the “modesty mindset” and embrace recognition without guilt.

    Whether it’s a big milestone or a small victory, this episode will remind you why celebrating yourself is a powerful tool for long-term success, joy, and confidence in business.


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    Chapters

    00:00 Introduction to The Joy Work Show

    01:57 The Importance of Self-Celebration

    06:21 Recognising and Acknowledging Wins

    09:25 Practical Ways to Celebrate Yourself

    12:07 Encouragement to Celebrate Your Journey


    Sound Bites

    "You are allowed to take up space."

    "Mark the moment."

    "What went well? What am I proud of?"


    Takeaways

    Celebrating yourself is essential for motivation.

    Many are taught to be modest and not boast.

    Skipping celebration can lead to burnout.

    Recognising achievements builds self-trust.

    Success should be acknowledged, not downplayed.

    Celebration can be small but meaningful.

    Track your wins.

    Sharing wins with others normalises celebration.

    Celebrating others can help you celebrate yourself.

    Reflection on achievements fosters joy and clarity.

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    12 m
  • From Teacher to Coach: Finding Your Voice, Joy & Purpose in Business with Rebecca Cracknell // Ep. 37
    Apr 17 2025

    In this empowering episode of The Joy Work Show, Diane sits down with Rebecca, a former teacher turned coach, to explore the often-overlooked journey from education to entrepreneurship.

    Together, they dive into the power of transferable skills, the process of deconditioning from traditional systems, and how to rediscover your authentic voice in business.

    Rebecca opens up about navigating the shift from institutional structures to self-led work, balancing ambition with personal fulfilment, and the role of creativity and joy in building a business that feels good.

    Whether you're pivoting careers or trying to show up more fully as yourself online, this episode will inspire you to embrace your story, trust your skills, and create success on your own terms.


    Connect with Rebecca:

    Instagram:⁠⁠https://www.instagram.com/rebeccalcracknell


    The 21 Day Strategy Sprint for £21 Here⁠⁠⁠⁠


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    Chapters

    00:00 Introduction to Rebecca Cracknell

    04:17 The Catalyst for Change

    07:53 Breaking Free from Institutionalisation

    11:32 Recognising Transferable Skills

    14:44 The Challenge of Content Creation

    18:00 The Vocation vs. Compensation Debate

    20:42 The Power of Authentic Content

    24:45 Navigating Perfectionism in Content

    28:53 The Importance of Intent in Content Creation

    32:08 The Reality of Viral Content

    34:10 The Struggle with Niching

    38:48 Boundaries and Business Growth

    41:54 Working with Rebecca: Vision and Purpose

    44:00 Embracing Multi-Passionate Careers

    47:02 The Importance of Personal Branding

    51:11 Understanding Your 'Why'

    56:40 Finding Balance in Ambition

    01:02:43 The Joy of Creativity

    01:15:31 Leaving a Legacy of Permission

    01:16:49 Unlocking Transferable Skills

    01:18:17 The Power of Authenticity

    01:19:41 Establishing Boundaries for Balance


    Sound Bites

    • "Your transferable skills are gold."
    • "Authenticity wins every time."
    • "Balance isn't about doing it all."


    Takeaways

    Transferable skills from teaching are invaluable in coaching.

    Authenticity in business leads to greater success.

    Balance in life is about prioritising what truly matters.

    Content creation should focus on connection, not perfection.

    Niche down to simplify messaging, but embrace your unique voice.

    Ambition can coexist with family life and personal fulfilment.

    Understanding your vision is key to effective client work.

    Creativity is essential for personal and professional growth.

    Women should feel empowered to pursue their ambitions.

    Legacy is about empowering others to live their full potential.




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    1 h y 17 m
  • The 5 Hidden Reasons You’re Stuck in Business (And How to Break Free) // Ep. 36
    Apr 14 2025

    In this solo episode, Diane discusses the real challenges facing small business owners today—straight from the heart of The Insight Circle focus groups.

    After speaking with entrepreneurs just like you, five powerful themes emerged:
    💥 Overwhelm and decision paralysis
    🎢 Course and content fatigue
    🗣️ Unclear messaging and mixed marketing
    😩 Crashes in confidence and self-belief
    🤝 The deep need for connection, accountability, and real support

    Diane doesn’t just name the problems—she shares practical antidotes and mindset shifts you can apply today to simplify your strategy, amplify your message, and feel less alone on the rollercoaster of entrepreneurship.

    If you’ve ever felt stuck, scattered, or like you're building your business in a vacuum, this episode will help you reconnect to your purpose, rebuild your confidence, and move forward with clarity.

    ✨ It's time to cut through the noise and make space for real joy in business.


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    ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@thejoyworkclub⁠⁠⁠


    Chapters

    00:00 Introduction to the Insight Circle

    02:43 Key Themes from Focus Groups

    05:28 Understanding Business Owner Personas

    08:20 Antidotes to Common Challenges

    13:46 The Importance of Connection and Accountability

    16:46 Conclusion and Call to Action


    Sound Bites

    "You need three to five people who know you."

    "You are not behind. You are not too late."

    "Find the space that helps you thrive."


    Takeaways

    The greatest joy often follows the greatest challenges.

    Many small business owners feel stuck despite their efforts.

    Overwhelm can lead to paralysis in decision-making.

    Course fatigue is common; many feel jaded by past experiences.

    Clear messaging is crucial for effective communication.

    Confidence is built through action, not just thought.

    Connection and accountability are essential for growth.

    Simplicity in strategy can lead to better outcomes.

    Finding the right community can provide necessary support.

    You are capable of building the business you dream of.






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    20 m
  • Branding for Small Businesses: Design, Consistency & Connection with Nicky Fish // Ep. 35
    Apr 10 2025

    In this episode of The Joy Work Show, Diane sits down with Nicky Fish, a brand and graphic designer who helps small business owners bring their vision to life through purposeful branding.

    Nicky shares her journey from the translation industry to running her own design business, and how motherhood played a key role in reshaping her career path.

    They chat the power of branding beyond just logos, touching on the importance of consistency, emotional connection, and how understanding your audience can elevate your business.

    The conversation also explores how branding supports trust, how design influences customer decisions, and how tech like AI is shaping the future of creative work.

    Nicky gives real insight into the creative process, the mindset needed to show up authentically, and why personal growth plays such a huge role in business success.

    Whether you're DIY-ing your visuals or ready to invest in a designer, this episode is packed with tips and encouragement for building a brand that truly reflects who you are and who you're here to serve.


    Connect with Nicky:

    Instagram:⁠https://www.instagram.com/thebranddesignboutique

    Website⁠:⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.thebranddesignboutique.co.uk

    Further Offers:

    Free guide - Brand Breakthrough - the 3 things you might be missing when it comes to your branding

    ⁠https://subscribepage.io/brand-breakthrough


    The Joy Work Club and Diane

    DREAM CLIENT QUIZ HERE

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    Chapters

    00:00 Introduction to Nicky's Journey

    04:18 Transitioning from Translation to Design

    07:22 Evolving a Business Model

    10:14 Catalysts for Change: The Role of Family

    12:47 The Importance of Continuous Learning

    15:50 Understanding the Entrepreneurial Spirit

    18:42 The Impact of AI on Design

    21:37 The Shift to Branding Work

    24:31 The Foundations of Effective Branding

    27:17 Navigating the Design Process

    30:15 Top Tips for Branding Success

    34:53 The Power of Branding

    39:21 Finding Joy in Lockdown

    45:31 Influential Figures: Lessons from Our Mothers

    52:57 Joy Killers: Negativity and Slow Walkers

    01:02:19 Leaving a Legacy of Positivity

    01:03:46 Finding Your Passion

    01:04:16 The Essence of Branding

    01:05:31 The Importance of Continuous Learning

    01:05:49 Resilience and Positivity in Entrepreneurship


    Sound Bites

    "Healthy body, healthy mind."

    "You can choose joy every day."

    "You can learn to be more positive."


    Takeaways

    Nicky transitioned from linguistics to graphic design.

    Continuous learning is essential for business growth.

    Branding is about connection, not just aesthetics.

    Resilience is key to navigating challenges in business.

    Investing in branding can attract the right clients.

    Positivity can significantly impact mental health and business success.

    Nicky's mother inspired her work ethic and entrepreneurial spirit.

    Building a business around family is possible with the right mindset.

    Understanding client needs is crucial for effective branding.

    You can choose to cultivate a positive mindset.






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    1 h y 7 m
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