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The Intentional Fundraiser Podcast

The Intentional Fundraiser Podcast

De: Tammy Zonker
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Welcome to The Intentional Fundraiser Podcast. I'm your host, Tammy Zonker, and I'm thrilled you're here. I've spent nearly three decades specializing in major gifts. I’ve seen how major gifts often form the backbone of an organization’s financial stability, and yet, I know many of us find this area particularly challenging. Time and again, I’ve been approached by fundraisers and nonprofit leaders eager to establish or supercharge their major gift programs. It’s become crystal clear that there’s a growing hunger for training and expertise in this area. I’ve had the incredible privilege of working with nonprofits from all around the world helping organizations collectively raise nearly one billion dollars. During this time, I’ve developed strategies and tools that have consistently helped organizations transition their mid-level donors into major donors through meaningful engagement. It’s a process that, when done consistently, can truly catapult an organization’s major gift fundraising to the next level. Whether you’re a seasoned major gift officer looking to refine your approach, a development director aiming to build a powerhouse program, an executive director looking to scale your organization’s capacity for transformational giving, or a board member seeking to understand the transformative potential of major gifts, The Intentional Fundraiser podcast is your source for growth and excellence in major gift fundraising. So, buckle up! We're about to embark on a journey to take your major gift program to the next level – and beyond. Let's get intentional about major gift fundraising! Keep transforming, Tammy Zonker Major Gift Expert & Keynote Speaker Fundraising Transformed #ScaleRaiseDo© 2024 Fundraising Transformed Economía Educación Gestión Gestión y Liderazgo
Episodios
  • Trust-Building Conversations with Major Donors
    Apr 14 2026

    Two donors. Same problem.

    Completely different outcomes.

    One development officer waited too long to call. By the time she reached out about a delayed project, the donor had already pulled back. A significant gift quietly disappeared.

    The other officer called early. She was honest. She said, "Here's what happened, here's what we learned, and here's what we did to fix it." The donor's response?

    "I really appreciate you telling me that. Most organizations only call when they want something."

    The difference between those two outcomes wasn't strategy or skill. It was clarity and follow-through.

    In this week's episode of The Intentional Fundraiser, I'm sharing everything I know about building deep, lasting trust with major donors, even when things don't go as planned.

    You'll hear:

    • What "radical clarity" actually sounds like in a donor conversation
    • Four practical feedback loop ideas you can start this quarter
    • How to use AI to scale your stewardship without losing the human touch
    • A simple thirty-day challenge that could change how you approach donor relationships

    What's one conversation you've been putting off with a donor? Connect with me on LinkedIn and share in the comments. You might be surprised how many people are in the same place.

    Listen to the episode and share it with a colleague who's building major donor relationships right now. Let's grow together.

    More from Tammy Zonker

    Author of Calling All Heroes

    Founder of Fundraising Transformed

    President of Modern Institute for Charitable Giving

    Learn more about the Excellence in Major Gift Fundraising Seminar

    Subscribe to Tammy Zonker's Scaling Major Gifts newsletter

    Connect with Tammy Zonker on LinkedIn

    Resources: Show notes, links, and resources mentioned in this episode.

    Review my show: Please review my show. After you click the link, scroll to the bottom, first tap to rate with five stars, and then tap “Write a Review.” Then, let me know what you liked most about this particular episode or how you find my podcast helpful, valuable, insightful, or inspiring in some way.

    Privacy Policy: See Privacy Policy at https://www.fundraisingtransformed.com/policies

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    13 m
  • A Modern Tech Stack for Major Gift Success
    Apr 7 2026

    Too many tools? Too little clarity?

    And not enough hours to manage it all?

    This episode is for you.

    On this week's episode of The Intentional Fundraiser, I talk about what a healthy major gifts tech stack actually looks like, and what to do about everything that's built up around it.

    We cover the four core tech categories that matter for major gifts work, a five-criteria framework for evaluating any tool in your stack, where AI genuinely fits in a major gifts fundraising context, and a simple ninety-day tune-up plan that won't become another project on your plate.

    I open the episode with a story about two development teams. One had eleven tools and a monthly meeting just to coordinate them. The other had four and their best portfolio results in years.

    Here's the question the episode is built around: Is your tech stack making donor relationships easier, or is it one more thing your team has to manage around?

    Your answer to that question might be worth thirty minutes of your week. 🎧

    Listen to this episode and share it with a colleague who's been feeling the weight of too many tools.

    More from Tammy Zonker

    Author of Calling All Heroes

    Founder of Fundraising Transformed

    President of Modern Institute for Charitable Giving

    Major Gifts Training: Excellence in Major Gift Fundraising Seminar

    Connect with Tammy Zonker on LinkedIn

    Resources: Show notes, links, and resources mentioned in this episode.

    Review my show: Please review my show. After you click the link, scroll to the bottom, first tap to rate with five stars, and then tap “Write a Review.” Then, let me know what you liked most about this particular episode or how you find my podcast helpful, valuable, insightful, or inspiring in some way.

    Privacy Policy: See Privacy Policy at https://www.fundraisingtransformed.com/policies

    Newsletter: Subscribe to my Scaling Major Gifts weekly newsletter.

    Más Menos
    18 m
  • Writing Donor Messages with AI, Not by AI
    Mar 31 2026

    AI won’t replace your voice, but it can help amplify it.

    I’ve been talking with so many fundraisers who want to try AI but worry their donor communication will start sounding robotic. I get it. Authenticity matters more than ever in twenty‑twenty‑six.

    On this week’s Intentional Fundraiser Podcast, I’m sharing how I use AI to draft and refine messages that still sound like me, while saving precious time for deeper donor connections.

    How are you feeling about using AI in your fundraising communication?

    Listen to “Writing Donor Messages with AI, Not by AI” and share it with your team or leadership today.

    More from Tammy Zonker

    Author of Calling All Heroes

    Founder of Fundraising Transformed

    President of Modern Institute for Charitable Giving

    Major Gifts Training: Excellence in Major Gift Fundraising Seminar

    Connect with Tammy Zonker on LinkedIn

    Resources: Show notes, links, and resources mentioned in this episode.

    Review my show: Please review my show. After you click the link, scroll to the bottom, first tap to rate with five stars, and then tap “Write a Review.” Then, let me know what you liked most about this particular episode or how you find my podcast helpful, valuable, insightful, or inspiring in some way.

    Privacy Policy: See Privacy Policy at https://www.fundraisingtransformed.com/policies

    Newsletter: Subscribe to my Scaling Major Gifts weekly newsletter.

    Más Menos
    19 m
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