Episodios

  • Consumer-Centric Agentic Commerce with Dmitry Shevelenko

    Consumer-Centric Agentic Commerce with Dmitry Shevelenko
    Jul 22 2025
    "We really want to be the product that people use when they have to make an important decision," says Dmitry Shevelenko, Chief Business Officer at Perplexity. But to be that product, Perplexity had to design its new browser, Comet, with consumers' fickle trust in mind. Today on The Intelligent Marketer, Dmitry talks with Mike & Rishabh about AI-powered search, strategies for building user trust, and how AI agents might reshape the e-commerce landscape. Links: ⁠⁠Download Comet ⁠⁠Dmitry's LinkedIn⁠⁠ ⁠⁠Mike’s LinkedIn⁠⁠ ⁠⁠Rishabh’s LinkedIn⁠⁠ ⁠⁠Learn more about Greylock⁠⁠ ⁠⁠IntelligentMarketerPod.com⁠⁠ This episode was produced and edited by Eric Johnson from ⁠⁠LightningPod.fm⁠⁠
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    42 m
  • AEO vs SEO with Ethan Smith

    AEO vs SEO with Ethan Smith
    Jul 7 2025
    "There's really no first-mover advantage, it's sort of a false concept," says Ethan Smith, CEO of Graphite. "Whenever the channel's big enough, invest in it." Ethan shares his perspective on how Answer Engine Optimization (AEO) complements SEO, the value of proprietary training data, and the evolving tech stack for AI-driven marketing. Links: ⁠Graphite ⁠Ethan's LinkedIn⁠ ⁠Mike’s LinkedIn⁠ ⁠Rishabh’s LinkedIn⁠ ⁠Learn more about Greylock⁠ ⁠IntelligentMarketerPod.com⁠ This episode was produced and edited by Eric Johnson from ⁠LightningPod.fm⁠
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    34 m
  • Everything is an Ad Network with Eric Seufert

    Everything is an Ad Network with Eric Seufert
    Jun 23 2025
    "There's no chance that OpenAI doesn't have a scaled ad platform in four years," says Eric Seufert, writer of Mobile Dev Memo and general partner at Heracles Capital. Today on The Intelligent Marketer, he talks with Mike & Rishabh about personalized marketing experiences, AI-optimized pricing, the decline of the open web, and more. Links: Mobile Dev Memo Eric’s LinkedIn Mike’s LinkedIn Rishabh’s LinkedIn Learn more about Greylock IntelligentMarketerPod.com This episode was produced and edited by Eric Johnson from LightningPod.fm
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    44 m
  • What Is The Intelligent Marketer?

    What Is The Intelligent Marketer?
    Jun 18 2025
    Welcome to The Intelligent Marketer, a new podcast about AI's impact on marketing and commerce. Will ChatGPT replace Google Ads? Will LLMs revolutionize the customer journey? How is the definition of marketing changing? In every episode, Greylock investor Mike Duboe & FERMAT CEO Rishabh Jain talk with an expert guest about the future of artificial intelligence in marketing, and how marketers can stay ahead of the curve. Learn more at IntelligentMarketerPod.com
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    3 m