The Identity Problem: Why CEOs Stay Fat

You don't need a six pack. But you want one. Here's why high performers do Ironmans instead of admitting what they actually want - and how to fix it.

In this episode:

- Why "I need to lose weight" keeps you stuck in survival mode - How successful men do harder challenges to avoid admitting they want abs - The identity collapse between your business success and physical reality - Robert Greene on power, presence, and relationships - Neville Goddard's "I AM" identity shift from The Power of Awareness - Tim Grover's Cooler/Closer/Cleaner framework - Why you're afraid of failing at what you actually want