The Hard Things About IP - Episode 4

Danielle Lewensohn joins us to talk about the challenges ofmanaging IP in a fast-paced, highly regulated environment—what she jokinglycalls “regulatory lasagna.” From improving workflows and prioritizing IPinternally, to why Excel just isn’t enough anymore, we cover what it reallytakes to make IP visible and actionable across an organization.

She shares her views on AI as a helpful assistant, not areplacement, and why competitive monitoring is like choosing the right path inthe woods—miss it, and you might get eaten by wolves. We wrap up with a cleveranalogy between Mozart, Salieri, and the inventive step.

Because the hard things about IP? They’re the ones that helpturn ideas into lasting value.