Running a business as a counsellor is never simple, but what about when life throws you even more to carry?

In this honest conversation, I’m joined by Laura Robinson, a marketing mentor and copywriter who’s grown a thriving practice while parenting neurodivergent kids, managing chronic health challenges, and tuning out hustle-culture noise.

Laura shares her Suit Yourself First philosophy: where your business and marketing flex around you, not the other way around.

We talk about:

• How to keep your therapy practice going when energy is low
• What comfy marketing really means, and why it works
• Letting go of the “shoulds” that keep you stuck
• That infamous moment someone told Laura she was “upper limiting”
• Real self-care that isn’t just bubble baths and candles

If you're a counsellor navigating work and real life - grief, burnout, overwhelm, or just general messiness- this episode offers validation, calm, and a new way forward.

Expect honesty, humour, and the reassurance you didn’t know you needed.

Laura is an online marketing mentor and experienced digital copywriter.

Over the last 10 years, she has helped hundreds of business owners create and sell 1-1 services, courses, memberships, and group programs.

She’s taught thousands of people around the world through the copywriting training she created for international business organisations including Female Entrepreneur Association, Enterprise Nation, and Membership Academy.

She is also the author of the Comfy Business Playbook, and the creator of the Comfy Business Newsletter for people who want a business that flexes around their other life challenges, priorities, and adventures.

She champions a Suit Yourself First approach to marketing, where decisions are based on what the business owner wants, rather than guessing the preferences of a hypothetical ideal client.

• Get Laura’s free Comfy Business Playbook and check out her other free and paid resources: https://worditude.co.uk/podcast/
• Visit Laura’s website: worditude.co.uk

Want more support? Check out my free and paid offers, including my brand new FREE resource: www.janetravis.co.uk/start-here/

Hit play and let Laura show you that there’s no one right way to build a business – especially when life gets messy.

Feeling unsure about what to write on your FAQ page? This episode of The Grow Your Private Practice Show reveals how to make your FAQ page warm and welcoming, which helps potential counselling clients feel informed, reassured, and ready to book.

In this episode, you’ll learn:

• What to include (and what to leave out) on your FAQ page
• How to answer common questions with clarity and empathy
• Mistakes counsellors often make and how to avoid them
• Why your FAQ page should evolve with your practice
• A free workshop + worksheet inside The Vault to help you take action

Think of your FAQ page as more than a formality. It's a quiet conversation with someone who’s nervous but hopeful. This episode will help you turn that moment into a meaningful connection.

Access your free FAQ page resources inside The Vault: https://janetravis.co.uk/thevault

🎧 Tune in now to start writing an FAQ page that works for you and speaks to your future clients.

Feeling stuck in the world of therapy marketing? Wondering how to stand out without feeling fake? In this episode, we sit down with Becca Upton, the no-BS therapist, to chat about how she turned her authentic voice into her biggest business asset.

Key Highlights:

• How Becca went from playing it safe to fully embracing her true style
• The surprising ways swearing (yep, you read that right!) can build trust with clients
• Tips for counsellors to ditch the fluff and find their niche
• Why authenticity isn’t just a buzzword, it’s a powerful marketing tool

Join us for an honest, down-to-earth chat about what it really means to market yourself as a counsellor today.

Becca is The No BS Therapist - straight-talking, sweary, and realistic. She supports overthinkers and chronic worriers in their 20s and 30s to quiet their mind and enjoy life without the anxiety and mind racing. Her work includes counselling, a membership of no BS guided audios, and talks and training.

• Instagram: @the_no_bullshit_therapist
• Facebook: The No BS Therapist: Becca Upton
• Website: beccauptontherapy.co.uk
• No BS Audio Membership: £5-7 guided audio membership

Hit play and get inspired to share your real self with the world!