Today’s the day. My new book, The Effortless Business, is officially out.

I wrote this for entrepreneurs who want to build a high-income, low-maintenance business & life. For those business owners who are tired, stretched thin, and quietly wondering if success is supposed to feel this heavy.

For years, the message has been:
More content.
More clients.
More hours.

And yet… so many entrepreneurs are burned out, stressed, and secretly wondering if this is really “winning.”

That tension is why I wrote my new book, The Effortless Business.

This isn’t a productivity book.
It’s not about hustling harder or managing your time better.
It’s a complete re-design of how business works—built on simplicity, leverage, and freedom.

Inside the book, I share the exact frameworks I’ve used (and taught thousands of clients) to:
• Build a high-income business without working nonstop
• Attract premium clients without posting every day
• Create offers that sell without exhausting sales calls
• Design your business around your life—not the other way around

If you’ve ever looked successful on paper but felt tired in real life… this book is for you. And if you’ve ever wanted to build a dream business that doesn’t become a prison, this is for you.

Chapters

00:00 The Launch of 'The Effortless Business'
02:22 Stories of Burnout and Hope
04:50 The Concept of Energy-Fueled Business
07:21 Building a Life-Giving Business
08:27 The Journey of Writing the Book

📘My new book The Effortless Business is only available here: https://EffortlessBusiness.com/

💰Take The $10K Offer Challenge Build your $10k offer in 5 days: https://10kOfferChallenge.com

📕Graham’s Other Books

How To Get Paid For What You Know

https://www.amazon.com/How-Get-Paid-What-Know/dp/1637740670

Rebel: Find Yourself by Not Following The Crowd

https://www.grahamcochrane.com/rebelbook

✅ Follow Graham

https://www.instagram.com/thegrahamcochrane/

If you want your business to grow this year, I want to save you a lot of time and stress. There are only five ways to grow a business.

Everything else people obsess over—algorithms, hacks, posting more, working harder—is just noise.

I’ve grown multiple seven-figure businesses, and every revenue increase I’ve ever had came from turning one of these five dials—sometimes just slightly.

Today I’m going to show you what those dials are, how they actually work, and how to know which one you should focus on this year—so you stop guessing and start growing on purpose.

Chapters

00:00 Introduction to Business Growth Strategies
05:53 Dial 1: Getting More Eyes on Your Business
11:30 Dial 2: Raising Your Prices
16:44 Dial 3: Creating New Offers
29:31 Dial 5: Creating Better Selling Environments

🚀 Take The $10K Offer Challenge 🚀
https://10kOfferChallenge.com

📕Graham’s Books

How To Get Paid For What You Know
https://www.amazon.com/How-Get-Paid-What-Know/dp/1637740670

Rebel: Find Yourself by Not Following The Crowd https://www.grahamcochrane.com/rebelbook

✅ Follow Graham
https://www.instagram.com/thegrahamcochrane/

As we head into a new year, I’m not trying to set bigger goals or push harder. Honestly, I’m doing the opposite.

I’ve realized that striving has a way of sneaking in — even when things are going well — and it slowly steals joy, peace, and clarity.

So lately, every goal and every decision in my life and business has to pass through the same three filters: Is this simple? Is this effortless? And… is it actually fun?

Today, I want to walk you through that filter and how it’s changing the way I build, decide, and trust God with what’s next.

Chapters

00:00 Embracing Simplicity for the New Year
05:15 The Filters of Decision Making
11:51 The Power of Effortlessness
22:14 Finding Joy in Fun
30:08 Clarity and Peace in Decision Making

🚀 Take The $10K Offer Challenge 🚀
https://10kOfferChallenge.com

📕Graham’s Books

How To Get Paid For What You Know
https://www.amazon.com/How-Get-Paid-What-Know/dp/1637740670

Rebel: Find Yourself by Not Following The Crowd
https://www.grahamcochrane.com/rebelbook

✅ Follow Graham
https://www.instagram.com/thegrahamcochrane/