• The Future of Omnichannel Analytics

  • Sep 4 2024
  • Duración: 36 m
  • Podcast

The Future of Omnichannel Analytics

Escúchala gratis

Ver detalles del espectáculo

  • Resumen

  • In this episode of Deep, John Mangano chats with Tim Natal, who oversees analytics and marketing within Merck's oncology franchise. Tim shares his journey to his current role where he integrates data, media, and analytics to improve patient outcomes. He highlights the profound impact of campaigns in getting patients on the right therapies and how Merck is preparing for future changes in technology and regulations. Together, Tim and John also explore the potential of underutilized channels like connected TV (CTV) and the promise of creative messaging that resonates with patients, among other key industry ambitions.

    Más Menos
Más Menos
adbl_web_global_use_to_activate_webcro805_stickypopup

Lo que los oyentes dicen sobre The Future of Omnichannel Analytics

Calificaciones medias de los clientes

Reseñas - Selecciona las pestañas a continuación para cambiar el origen de las reseñas.

Reseñas de Audible.com

Opiniones de Amazon
No hay comentarios disponibles