The Future Is Not MAGA: Building a Better America with Becca McKnight

This week on Branding Democrats, we're joined by Becca McKnight — Burlington City Councilmember, mom, marketer, and powerful voice for progress. Becca shares what inspired her to run for office, why representation still matters at every level of government, and how Democrats can reclaim the future from a party stuck in the past.

We get into what makes someone a Democrat, what MAGA’s brand is really built on (hint: white male fragility and fear), and why it's time to stop letting Republicans define the terms of greatness.

We also talk about the need for younger leaders, the failure of political consultants to embrace modern communication tools, and the path forward for Democrats to inspire, include, and deliver for voters who’ve been left out and let down.

It’s candid, hopeful, and packed with ideas for a stronger Democratic brand.

Follow Becca on Instagram at @BeccaforBTV

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