The Fresh CrEd Podcast Por The Fresh CrEd arte de portada

The Fresh CrEd

The Fresh CrEd

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Welcome to The Fresh CrEd Podcast - The Heartbeat of Produce Innovation.In a world where the seeds of innovation constantly need nurturing, The Fresh CrEd Podcast stands out as your go-to source for the freshest insights, stories, and trends from the heart of the produce industry. Join hosts Craig Slate and Ed Bertaud as they delve deep into the green fields of produce, bringing you face-to-face with the trailblazers shaping our food’s future.What We Offer:Insider Insights: From the roots to the fruit, get the inside scoop on the produce industry’s latest trends, challenges, and innovations.Leadership Lessons: Learn from the masters. Our episodes feature conversations with industry leaders who share their journeys, strategies, and visions for a sustainable future.Sustainability at its Core: Discover how the world of produce is evolving to meet tomorrow’s needs today, with a focus on sustainability, equity, and innovation.Community and Culture: At the heart of Fresh CrEd is a community ...© 2024 The Fresh CrEd Economía Exito Profesional
Episodios
  • Leadership, Tariffs, and the Cost of Uncertainty | Matt Mandel (CEO, Sunfed)

    Leadership, Tariffs, and the Cost of Uncertainty | Matt Mandel (CEO, Sunfed)
    Feb 3 2026
    At the SWIPE Expo in Tucson, we sat down with Matt Mandel, CEO of Sunfed, to talk about leadership in an era defined by uncertainty. Tariffs, artificial intelligence, labor pressures, and market volatility continue to reshape the produce industry — but Matt makes the case that the real differentiator isn’t policy or technology alone. It’s service, information, and trust. In this conversation, we discuss why uncertainty is often the biggest cost facing businesses today, how leaders should be thinking about AI in the workplace, and why strong organizations empower people rather than micromanage them. Matt also shares his perspective on decision-making under pressure, the importance of agility, and how investing in people ultimately determines whether a company can adapt and win in changing markets. Topics covered include:
    • Tariffs and operating in an uncertain policy environment
    • Why service and information matter more than transactions
    • AI as a tool — not a threat — in the workplace
    • Leadership, trust, and empowering teams
    • Making better decisions in volatile markets
    This episode was recorded live from the SWIPE Expo and offers practical insight for leaders inside and outside the produce industry.
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    15 m
  • Trust, Transparency, and Technology in the Modern Produce Supply Chain

    Trust, Transparency, and Technology in the Modern Produce Supply Chain
    Dec 19 2025

    Blue Book Services has been a cornerstone of the produce industry for over a century—but credit reporting is only part of the story.

    In this episode of The Fresh CrEd, we sit down with Kirk Soule, CEO of Blue Book Services, and Jason Carty, VP of Sales, to unpack how Blue Book is expanding its role across the supply chain. From new pricing intelligence and weather tools to retailer scorecards, fraud prevention, and the growing role of AI, this conversation highlights how trust and transparency are becoming competitive advantages in today’s market.

    Recorded at the IFPA Global Show, this discussion goes beyond the booth to explore what’s changing, what’s staying the same, and how the industry can better protect itself while moving forward.
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    25 m
  • Reusables, Labor & Automation: Inside IFCO’s Fresh Supply Chain Strategy

    Reusables, Labor & Automation: Inside IFCO’s Fresh Supply Chain Strategy
    Dec 4 2025

    Join The Fresh CrEd at the 2025 Global Produce & Floral Show as we sit down with Jon Brooks (VP of Retail Sales – North America) and Pat Young (Director of Grower Sales) from IFCO to dig into some of the biggest challenges and innovations shaping the fresh supply chain today.

    Jon and Pat break down:

    • How retailers and growers are navigating labor pressures

    • Why reusable containers (RPCs) are gaining momentum across the supply chain

    • The rise of automation and how IFCO is preparing distribution centers for the future

    • The role of cold chain visibility and RFID in protecting freshness

    • What retailers truly value most: freshness, shelf life, and reduced shrink

    • New opportunities in field-to-processor programs and value-added packaging

    • Global perspectives—from European automation to emerging South American participation

    Whether you’re in retail, growing, logistics, or tech, this conversation offers a clear look into where fresh-produce operations are heading and how IFCO is positioning reusable solutions to support a changing industry.

    Recorded live at GPFS 2025 in Anaheim.
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    15 m
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