The Follow-Up Script Loan Officers Need After Getting an Introduction
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Most loan officers know they should ask for introductions. The real problem is what happens next.
In yesterday's Loan Officer Breakfast Club, Robyn LaVassaur broke down how to turn a simple introduction into a real business-building conversation. Instead of going straight into a pitch, she showed how to warm up the connection by using the trust already in the relationship, sharing the specific good things the mutual contact said, and asking the question most LOs skip: "Why should I know them?" That one move gives you context, lowers defenses, and makes the first call feel natural instead of salesy.
The bigger insight was this: objections are not the end of the conversation, they are the roadmap. Robyn explained that when a referral partner says, "I already have a lender," the goal is not to back off. The goal is to understand the "why not" behind the hesitation so you can address the real issue. Add in the reminder from Vince Queen that relationships feed your business, not deals, and this one was packed with practical strategy for any loan officer who wants more referrals without sounding scripted.