In this episode of The Fence Company Marketing Podcast, we dive into the strategies needed to dominate Google’s Local 3-Pack. Discover how consistent reviews, citations, and backlinks can boost your local SEO. Learn to optimize your Google Business Profile with timely updates, engaging content, and detailed service descriptions. Don’t miss this episode to enhance your local rankings and grow your fence company.

In this episode of The Fence Company Marketing Podcast, we cover everything you need to know about Google’s Local Service Ads and how they can boost your business. Learn how to set up your LSA profile, get verified, and optimize for the right services. We’ll discuss how to handle leads, track ROI, and ensure your profile stands out. If you’re looking to increase calls and grow your fence company, this episode is a must-listen.

In this episode of The Fence Company Marketing Podcast, we tackle the misconceptions about email marketing and show you how to use it effectively for your business. Discover how to re-engage past customers, nurture prospects with USP-based sequences, and onboard new clients with marketing automation. Learn how email campaigns can drive referrals, cross-sell services, and enhance customer loyalty. This episode provides practical advice on leveraging email marketing to grow your fence company and maintain strong customer relationships.

In this bonus episode of The Fence Company Marketing Podcast, we explore the major marketing shifts of 2024 and what they mean for your business in 2025. Discover strategies to tackle fierce local search competition, optimize your ad campaigns, and harness the power of referrals. We’ll also discuss how to use measurable marketing tactics to track ROI and make data-driven decisions. Stay competitive and grow your fence company with these valuable insights.

In this bonus episode of "The Fence Company Marketing Podcast," we explore the complete marketing strategy that can drive 300% growth for fence businesses. From initial planning and defining unique selling points to implementing advanced SEO and marketing automation, we cover all the essential elements. Discover how to enhance your website, create a compelling print marketing package, and optimize local SEO. Learn about effective ad campaigns and using a custom CRM to manage leads and automate follow-ups. This episode provides a roadmap to help your fence company dominate the market.

In "The Fence Company Marketing Podcast," Episode 13 delves into the fascinating world of AI and its applications in marketing for fence companies. We demystify AI and machine learning, showing how they can save you time and money. Discover AI tools like chatbots and virtual assistants to boost customer service and lead generation. Learn about AI-driven content creation, SEO optimization, and social media marketing. Get practical tips on quickly implementing AI and answers to common questions about its future. Tune in to transform your fence company’s marketing strategy with AI!

In Episode 12 of "The Fence Company Marketing Podcast," join Matt Law as he guides fence building business owners through the process of setting up a simple yet effective follow-up system for customers and prospects.

Discover how automation and strategic communication can help you nurture relationships, retain customers, and attract new prospects. Matt Law emphasizes the key elements of a successful follow-up system. Learn how automation extends beyond just emails, incorporating SMS messages, direct mail, and more to engage with your audience effectively. Discover the power of email autoresponders, utilizing tools to connect your CRM with other platforms seamlessly.

This episode also explores the importance of communicating your unique selling points to prospects, showcasing the value and benefits of your fence building services. Additionally, Matt Law shares strategies for fostering strong customer relationships, providing insights on how to effectively communicate with customers to help them stay loyal and become customers for life.

"The Fence Company Marketing Podcast" equips fence building business owners with the knowledge and confidence to implement a streamlined follow-up system. By leveraging automation tools, email autoresponders, and strategic communication, you'll be able to build strong connections, retain customers, and attract new business.

In Episode 11 of "The Fence Company Marketing Podcast," Matt Law explores the game-changing impact of a custom CRM (Customer Relationship Management) system for fence building businesses. Join Matt as he delves into the reasons why a tailored CRM can significantly boost your total revenues and transform your business operations.

Matt Law highlights the key elements of custom CRMs. Discover platforms that empower fence building business owners to create a CRM system that perfectly aligns with their unique needs. Explore the benefits of connecting automation tools such as SMS messaging and emails to streamline communication and enhance customer interactions.

This episode also emphasizes the versatility of a CRM for fence building businesses. Learn how a custom CRM can be utilized for managing customer information, tracking project progress, scheduling, and more, ensuring all aspects of your business operations are seamlessly managed in one centralized system.

"The Fence Company Marketing Podcast" equips fence building business owners with the knowledge and confidence to unlock the full potential of a custom CRM. By leveraging platforms and utilizing automation tools, you'll be able to enhance customer relationships, streamline workflows, and ultimately drive higher revenues for your business.