The Farm, The Mic, and The Movement

What do a farm and a bold voiceover campaign have in common? Heart, hustle, and the power of being heard.

Lisa Roberts (Mimi) found her voice among the animals on her farm—literally. With a natural ability to calm creatures big and small, she’s discovering that same soothing presence translates perfectly behind the mic with the help of The Great Voice Company.

Christy Harst, a former college athlete and lifelong sports fan, got tired of being told there was no place for women in promo voiceover. So she built one. Her “Building Doors” campaign reimagines male-dominated genres by showcasing female voices in sports, tech, construction, and more—sparking real conversations (and real hires) at major brands.

Join host Susan Berkley as she coaches Lisa on channeling her calming voice into audiobook work, and sits down with Christy to explore what it takes to shift industry norms—and how you can help.

Visit https://www.buildingdoorsvo.com/ to learn more!

Chapters

• 02:56 Lisa’s Unique Business Ventures
• 06:10 How Lisa Calms Animals with Her Voice
• 11:58 Finding the Tone and Pace for Audiobook Narration
• 26:13 Christy Harst and Building Doors Campaign
• 36:21 How Women Can Bring Something Unique
• 40:49 Data-Driven Insights on Gender Disparity in Voiceover
• 47:29 Community Support and Engagement for Building Doors

Hosted - Susan Berkley

Producer - Salena Metreger

Music by Darrin Fossella

Show Opener by Daron Macke

This episode is sponsored by Less Annoying CRM. Go to https://greatvoice.com/crm for an exclusive deal for the Great Voice Podcast listeners.