The Fairness Factor: Earning Trust in an Age of Rage

In case you haven’t noticed, people are angry. And not just at politics, but at corporations. It’s an anger that runs deep, based on a strong perception and a primal feeling of unfairness. As a result, the rules of engagement have changed, and what worked yesterday may not work today. In this episode of Hearsay, CEO of OPRG, Chris Foster, joins Michael Maslansky and Lee Carter to share highlights from important new maslansky + partners research that looks at the state of the world and how people think about business today. They provide actionable insights on how to connect with audiences in this volatile environment… and reveal what language and strategies will resonate in this critical moment.