The Eugenics Movement: A Rebranding of Human Identity

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The eugenics movement emerged in the late 19th century as a pseudo-scientific ideology that sought to improve humanity by controlling reproduction and defining “fitness.” Drawing from Charles Darwin’s theory of natural selection and distorted through the lens of Social Darwinism, eugenicists claimed that biological and social hierarchies were natural and necessary.

It was never true science, but a moral and political tool to justify preexisting hierarchies—rooted in imperialism, colonial power structures, and nationalism. From Britain and Germany to the United States, Latin America, and Japan, eugenics became a global framework for identity rebranding—reshaping what it meant to be human under modern state systems.