Connect with Joel here:

⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠

⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠

⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠

Key takeaways:

• The mindset of a coach significantly impacts their success.
• Free and profitable coaches prioritize spending money to save time.
• Websites can be a distraction; focus on creating assets instead.
• Saying no to misaligned clients can attract better opportunities.
• Clients should be drawn to you, not the other way around.
• Retention of clients is more profitable than constant acquisition.
• Pricing should reflect the value provided to clients, not personal worth.
• Systems and structure can enhance creative flow and productivity.
• Leverage content creation to maximize reach and efficiency.
• Specificity in marketing helps to stand out and attract the right audience.

Sound bites:

"It's not about effort, it's about output."

"A website is clunky, it does nothing."

"Flow plus systems equals freedom."

Time stamps:

00:00 Mindset Shift: From Busy to Profitable Coaching

03:48 The Importance of Delegation and Assets

06:35 Aligning with Dream Clients

10:07 The Power of Client Retention

12:57 Pricing Based on Value, Not Self-Worth

16:15 Leveraging Systems for Freedom

17:42 Specificity in Marketing and Content Creation

Connect with Joel here:

⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠

⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠

⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠

Key takeaways:

• Building a coaching business can be simple and predictable.
• Emotions can complicate business decisions.
• Persistence is key to long-term success.
• Focus on inputs rather than just financial goals.
• Understanding conversion rates is crucial for growth.
• Business is a game that requires strategic thinking.
• Tracking inputs helps in maintaining high standards.
• Emotional detachment allows for clearer decision-making.
• The quality of offers and messaging impacts conversion rates.
• Enjoying the process leads to greater consistency.

Sound bites:

"Business is a game."

"We need some way of inviting them."

"Business is actually very simple."

Time stamps:

00:00 The Simplicity of Building a Coaching Business

03:47 Understanding Inputs and Conversion Rates

07:18 The Emotional Aspect of Business

Connect with Joel here:

⁠⁠https://www.instagram.com/coach.joel.burgess/⁠⁠

⁠⁠https://www.linkedin.com/in/coachjoelburgess/⁠⁠

⁠⁠https://www.youtube.com/@coach.joel.burgess⁠⁠

Key takeaways:

• Don't stop; when you make that decision, everything changes.
• Removing options clarifies your path.
• Being unemployable can be a strength.
• Success is about letting go, not just striving.
• Adversity can fuel your conviction.
• Belief in oneself is crucial for success.
• Documenting your journey can inspire others.
• Transparency in business builds trust.
• Milestones are just markers on the journey.
• It's time to step into your full potential.

Sound bites:

"Don't stop, there's no failure."

"I've been at the rock bottom."

"Let's fucking go!"

Time stamps:

00:00 The Power of Decision and Belief

04:22 Overcoming Adversity and Building Conviction

05:46 Documenting the Journey to Success