In this episode of The Edit, Vivian Cole breaks down what rebranding really means—and why it’s not just a “new look,” but a strategic move toward alignment. If your business has grown but your brand still feels entry-level, unclear, or disconnected from who you are now, this conversation is for you.

Vivian walks you through the most common signs your brand is misaligned—outdated visuals, attracting the wrong audience, and messaging that no longer fits—and reframes them for what they truly are: growth signals. You’ll learn how to approach rebranding the right way, starting with strategy before design, clarifying your audience and positioning, and building a visual identity rooted in purpose—not trends.

This is your reminder that rebranding isn’t starting over—it’s editing with intention. Because when your brand evolves with you, it stops feeling like a restriction and starts becoming a true reflection of where you’re headed next.

#BrandEvolution #StrategicRebrand #BusinessGrowth#BrandAlignment #Entrepreneurship

This Valentine’s Day episode reframes what it truly means to love your brand. Loving your brand isn’t about constant hustle or perfection—it’s about leadership rooted in alignment, boundaries, and care. In this conversation, we explore how treating your brand with clarity and intention creates sustainability, strengthens self-trust, and allows your business to grow without pressure or the need for external validation. When you lead your brand well, it becomes a reflection of purpose, not burnout—and that’s where real impact begins.

#BrandAlignment #ValentinesDay #VogueMediaAgency#IntentionalLeadership #SustainableGrowth #BrandLove

Pricing isn’t a math problem—it’s a leadership signal. Inthis episode, Vivian Cole breaks down why underpricing often comes from uncertainty, fear of rejection, or positioning yourself as replaceable. You’ll learn how to shift from charging for time to pricing for transformation, align your rates with your brand experience, and replace justification with clarity.Reflection question: if your pricing doubled tomorrow, what would need to change about your positioning to support it?

#PricingStrategy #BrandPositioning #ValueBasedPricing
#BusinessConfidence #CreativeEntrepreneur #VogueMediaAgency #TheEditPodcast