The Ecomm Manager Podcast Por Francois Marchand - The Ecomm Manager arte de portada

The Ecomm Manager

The Ecomm Manager

De: Francois Marchand - The Ecomm Manager
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Filled with actionable insights and personal stories, The Ecomm Manager Podcast goes beyond the buzzwords and flashy headlines. The Ecomm Manager Podcast helps ecommerce professionals better understand branding, marketing, analytics, customer experience, and logistics with helpful advice from industry experts who made it big.

© 2024 The Ecomm Manager
Economía Exito Profesional
Episodios
  • How To Successfully Use Facebook Ads for Ecommerce in 2023
    Nov 16 2023

    Ever feel like you're on a constant treadmill of trying to understand how to maximize the benefits of Facebook advertising for your ecommerce business?

    Cut through the digital clutter with this episode's guest—fractional marketer Stacy Zeal—who brings 11 years of experience and a keen understanding of Facebook's algorithms to our conversation. We zero in on the power of Facebook for ecommerce, explore effective ad formats, and dive into the nitty-gritty of ad fatigue.

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    38 m
  • Does Your Ecommerce Business Need To Hire A Marketing Agency?
    Oct 3 2023

    Ever wondered why your ecommerce business isn’t soaring to greater heights? It could be time for a marketing agency.

    In this episode, we have Jonathan Naccache, the head honcho at Webistry, one of the top digital marketing agencies, to shed light on this.

    We dig into the factors you should be considering as a business: the potential risks if your first hired agency fails to deliver, whether your business has hit a plateau, and if the margins can bear the cost per acquisition hike.

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    29 m
  • How To Set Up An Ecommerce Delivery Experience That Will Wow Your Customers
    Aug 28 2023

    We've all had good and bad delivery experiences purchasing products online. For ecommerce businesses, providing a good delivery experience will often lead to a repeat purchase. While a bad one will lead to repeat calls to customer service, and that creates a drag on your staff, and hurts your bottom line.

    Host Francois Marchand is joined by Anders Ekman—Co-Founder & COO at Ingrid—to talk about how to optimize your business's delivery experience for your customers and your team.


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    24 m
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