What happens when AI meets one of the most human industries in the world—senior living? Live from LeadingAge 2025 Boston, host Natasha Drake of The Drake Insights Podcast asks industry leaders a bold question: Is AI helping us be more human—or is it dehumanizing our field?

Hear real stories from executives, marketers, and care professionals across the industry sharing how AI is transforming the way we connect, serve, and care. Discover how senior living leaders are learning to automate the mundane and elevate the meaningful.

This special episode features insights from leaders across the senior living industry. Hear how professionals across marketing, operations, and clinical care are using AI to automate the mundane and elevate the meaningful—helping teams refocus on what truly matters: human connection.

Listen now to hear how innovation is reshaping human connection in senior living.

To learn more, visit Drake Strategic at https://www.drakestrategic.com/

Full YouTube Episode: https://youtu.be/6dhFRz0AOB0

In Episode 28 of The Drake Insights Podcast, host Natasha Drake welcomes the powerhouse team behind Sabal Strategy — CEO Maribeth Jenkins, strategist Angela Hamilton, and data/CRM expert Natalie Groeger — to uncover how data-driven strategy is reshaping senior living marketing.

Together, they break down real-world case studies, including how a small memory care community turned zero direct mail responses into 70+ RSVPs and sales-qualified leads using highly targeted data, omnichannel marketing, and a smarter approach to audience modeling.

From CRM clean-up and AI integration to exact-match digital audiences and personalized event marketing, this episode dives deep into what it takes to create campaigns that actually work.

If you work in senior living marketing, sales, or strategy, this episode is a must-watch for learning how to maximize results with a modest budget and a modern approach.

To learn more, visit Drake Strategic at https://www.drakestrategic.com/ or Sabal Strategy at https://sabalstrategy.com/

Full YouTube Episode: https://youtu.be/gJ6XjPT_JV0

In Episode 27 of The Drake Insights Podcast, host Natasha Drake shares her guest appearance on Matt Reiners’ Connecting the Dots podcast — a powerful conversation on what senior living operators should truly expect from their marketing partners.

With decades of experience across operations, community sales, and agency work, Natasha shares her 7 must-haves for a marketing partnership that drives real results — not just leads. From honest data conversations and budget transparency to building strategic marketing plans and leveraging AI tools, she covers it all.

Perfect for anyone in senior living marketing, operations, or business development, this episode offers practical advice you can apply today.

To learn more, visit Drake Strategic at https://www.drakestrategic.com/

Full YouTube Episode: https://youtu.be/KjoyKRn4yss