Episodios

  • AI Foundations: How to Find Warm Signals With AI

    AI Foundations: How to Find Warm Signals With AI
    Apr 2 2026

    Most reps are using AI the wrong way. They are asking it to write emails instead of helping them research and think.

    Jed Mahrle and Kyle Vamvouris broke down how to use AI to speed up prospect research, sharpen targeting, and spot real signals without sounding like everyone else.

    You will see real prompts and workflows you can start using this week, including how to define your ICP in a way AI can validate, how to pull relevant account insights fast, and how to separate useful signals from noise so you know who to reach out to and why now.

    Leave with a simple research workflow you can repeat in minutes, plus a practical way to turn what you learn into signal based prioritization and more credible outreach.

    You'll Learn:
    • Where to use AI and where not to
    • Simple prompts and frameworks for signal-based targeting
    • How to build “custom signal” workflows

    The Speakers:

    Jed Mahrle and Kyle Vamvouris

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    Thank you to our sponsors: ZoomInfo
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    45 m
  • The Account Tiering System That's Helped Brian LaManna Win President's Club 7 Times

    The Account Tiering System That's Helped Brian LaManna Win President's Club 7 Times
    Apr 1 2026

    Most reps treat every account in their territory the same. Same sequence, same effort, same time. That's why most reps run out of time before they run out of accounts.

    Brian LaManna, 7x President's Club winner and founder of Closed Won, built a three-tier system that protects his time and focuses his energy where it actually moves the needle.

    In this show, Brian walked through how he tiers his book, operationalizes research workflows using Google Alerts and Sales Navigator, and shows up to every Tier 1 account with a strong POV before the first touchpoint.

    If you're spending time on accounts that will never move, this is the session that fixes that.

    You'll Learn:
    • A three-tier account model to help you research each account when signals appear
    • How to set up Google Alerts and Sales Navigator so account intelligence comes to you
    • The research framework Brian uses for Tier 1 accounts to build a POV before any outreach

    The Speakers:

    Will Aitken, and Brian LaManna

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    Thank you to our sponsors: Gong and Quotivity
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    41 m
  • Signals vs. Triggers: The Small Distinction That Changes How you Sell

    Signals vs. Triggers: The Small Distinction That Changes How you Sell
    Mar 27 2026

    Most sellers are chasing triggers and firing off outreach that feels timely but still gets ignored. A trigger can tell you when something happened. It does not tell you if the buyer cares, or what action you should take.

    Will Aitken, Heath Barnett and Leslie Venetz broke down the difference between signals and triggers, and how to use both without creeping prospects out. You will learn what a real buying signal looks like, what a trigger actually is, and why neither matters if it does not lead to a clear, buyer relevant action.

    They shared a simple operating system you can steal immediately. Trigger equals timing. Signal equals intent. Action is the move you take next. You will learn how to stack signals across sources, map them to buyer stage, and turn them into messaging that answers why them, why now, and why you.

    You will leave with a repeatable way to spot weak signals fast, choose the right next step, and write a strong first message using real examples like job changes, review site activity, email engagement, and multi stakeholder website behavior.

    You'll Learn:
    • The difference between signals, triggers, and action so you stop mistaking activity for intent
    • A simple first message recipe that converts signals into buyer relevant outreach and a tight ask
    • How to stack signals by strength and buyer stage so your timing, messaging, and next step match what the buyer is doing

    The Speakers:

    Will Aitken, Heath Barnett and Leslie Venetz

    If you want to catch The Daily Sales Show live, join here

    Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game

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    Thank you to our sponsors: Mixmax
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    45 m
  • Cold Outreach That Books Meetings

    Cold Outreach That Books Meetings
    Mar 26 2026

    Cold outreach feels harder right now because buyers are flooded with generic sequences and they ignore anything that looks templated.

    Will Aitken, Margaret Sikora and Harinie Sekaran rebuilt a modern cold outreach approach that actually creates pipeline. This show focused on writing cold emails that get understood fast, using relevance and signals to earn attention, and building a cadence that does not burn out reps or domains.

    We covered modern cold outreach fundamentals, including email structure, sequencing, deliverability guardrails, signal led targeting, and multithreading across Email and LinkedIn.

    Leave with a simple, repeatable Email and LinkedIn cadence you can run immediately, plus a clear set of rules for sequencing, multithreading, and messaging that drives replies instead of silence.

    You'll Learn:
    • The new rules of cold outreach: relevance, signals, and deliverability
    • How to write cold emails that earn replies and fix the common mistakes
    • How to build an Email and LinkedIn cadence with sequencing and multithreading

    The Speakers:

    Will Aitken, Margaret Sikora and Harinie Sekaran

    If you want to catch The Daily Sales Show live, join here

    Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game

    Explore our YouTube Channel

    Thank you to our sponsors: Gong
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    48 m
  • Multithreading That Builds Champions and Closes Deals

    Multithreading That Builds Champions and Closes Deals
    Mar 25 2026

    Most deals slip when everything depends on one person. One champion goes quiet, priorities shift, or a new stakeholder shows up late, and the whole deal slows down.

    James Buckley, Krysten Conner and Monica Stewart broke down a simple, repeatable way to multithread early without looking desperate or going around your champion. This is about building alignment and reducing risk, not adding people to a thread.

    You will learn how to map the buying group fast, open new threads with a clear reason, and turn the right contact into a real champion who sells internally when you are not in the room. They will cover what to say to your champion, what to say to new stakeholders, and how to ask for intros without making it awkward.

    You will leave with practical scripts, a straightforward framework for keeping multiple threads warm between meetings, and clean re engagement moves for when a thread goes dark in mid market or enterprise deals.

    You'll Learn:
    • When to start multithreading and how to map the buying group early so deals do not stall on one contact
    • How to build a real champion, spot the difference between a champion and a friendly supporter, and ask for the right help
    • The plays to open new threads, run stakeholder meetings that move the deal, and keep momentum when people go quiet

    The Speakers:

    James Buckley, Krysten Conner and Monica Stewart

    If you want to catch The Daily Sales Show live, join here

    Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game

    Explore our YouTube Channel

    Thank you to our sponsors: ZoomInfo and Quotivity
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    45 m
  • How to Use AI to Strengthen Your Outbound

    How to Use AI to Strengthen Your Outbound
    Mar 18 2026

    AI can either give reps hours back each week or quietly make their outbound worse.

    In this Daily Sales Show episode, we broke down how strong sellers decide what to automate and what to keep human. Instead of chasing every new tool, you will learn how to protect message quality, improve execution, and reclaim selling time with a small number of trusted workflows.

    We also looked at a practical example of AI coaching in action, including how tools like ZoomInfo’s Henry AI Coaching Agent can analyze real sales calls and provide structured feedback. The goal is not to replace human judgment, but to strengthen it. When used correctly, AI can help you catch deal killing moments, refine talk tracks, and walk into your next call more prepared.

    By the end of the show, you will leave with a clear decision framework, a handful of proven automation workflows, and a smarter way to integrate AI into your day without losing control of your messaging.

    You'll Learn:
    • How to decide what to automate and what to keep human so AI improves execution instead of hurting response rates
    • Proven AI workflows that save hours each week without adding complexity
    • How to use AI call analysis tools like Henry to improve talk tracks, tighten messaging, and take better next actions

    The Speakers:

    James Buckley and Samantha Lowery

    If you want to catch The Daily Sales Show live, join here

    Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game

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    Thank you to our sponsors: ZoomInfo
    Más Menos
    44 m
  • Turn LinkedIn Into an Outbound Meeting Machine

    Turn LinkedIn Into an Outbound Meeting Machine
    Mar 16 2026

    LinkedIn makes outbound easier than most reps think, but most sellers scroll, like, and hope something happens.

    James Buckley and Darren McKee broke down a repeatable LinkedIn prospecting system that turns simple actions into real conversations. You will learn how to pick the right prospects, know what to look for before you message, and avoid lazy outreach that gets ignored.

    Darren walked through his step by step flow, from using your network and Sales Navigator filters to finding the right buyers, to getting warm intros through second degree connections, to sending a direct message that earns a meeting. You will also learn how to use comments, follows, and content as engagement that supports your outbound, not vanity activity.

    You will leave with a clear plan you can run weekly, plus Darren’s 5x3x1 prospecting strategy and the math behind how consistency can turn into a serious pipeline.

    You'll Learn:
    • Step by step LinkedIn prospecting flow to go from targeting to conversations to meetings.
    • The 5x3x1 prospecting strategy, including how to stay consistent.
    • How to use comments, DMs, and video or audio messages to build trust and move past “send me info”.

    The Speakers:

    James Buckley and Darren McKee

    If you want to catch The Daily Sales Show live, join here

    Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game

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    Thank you to our sponsors: Mixmax and Gong
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    44 m
  • How to Turn Any Cold Call Into a Next Step

    How to Turn Any Cold Call Into a Next Step
    Mar 11 2026

    Cold calls are won or lost in the first five seconds. If you sound unsure, scripted, or generic, the conversation is over before it starts.

    James Buckley and Adia Toll broke down a modern cold call that earns time and drives to a next step. You will learn how to sound calm and credible fast, choose the right opening play, and build relevance without rambling or pitching.

    They will show two opening approaches that work for different situations. One earns a quick 20 to 30 seconds with a clean micro commitment. The other starts with a direct meeting ask, followed by tailored value and one smart question that earns the conversation.

    You will leave with a simple call flow you can run immediately, plus objection pivots that help you stay composed when prospects brush you off, say they are busy, or push back on the reason for your call.

    You'll Learn:
    • How to win the first five seconds with tone and a credible opener that earns 30 seconds
    • When to use a permission based opening versus a direct meeting ask based on context
    • A repeatable flow to land next steps and handle resistance by re anchoring on value

    The Speakers:

    James Buckley and Adia Toll

    If you want to catch The Daily Sales Show live, join here

    Follow Sell Better to get the latest actionable tactics from sales pros at the top of their game

    Explore our YouTube Channel

    Thank you to our sponsors: Gong
    Más Menos
    44 m