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The Curious Creative

The Curious Creative

De: Kepka House
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Join host Mike Kepka a.k.a. The Curious Create on an episodic journey with emerging businesses and marketing leaders as they uncover the hidden gems behind video strategies and analytics that propel brands to new heights.

2024 Kepka House
Arte Economía Marketing Marketing y Ventas
Episodios
  • TJ Packer: Beyond Metrics – The Soul of Results-Driven Filmmaking
    Jun 3 2025

    In this episode, Mike Kepka sits down with TJ Packer —Founder and Creative Director at Crew Pictures — to unpack the true meaning of "results-driven, high-end film and video" for brands. TJ shares his unique perspective on balancing tangible ROI (like sales and leads) with the often-overlooked intangible results, such as client satisfaction and brand pride. They dive into how understanding your "why" drives powerful video strategy and why authentic storytelling still reigns supreme in capturing audience attention and building lasting connections.



    🔗 Connect with Mike:

    🌎 kepkahouse.com

    💼 linkedin.com/in/mike-kepka-91721751

    📸 instagram.com/kepka


    🔗 Connect with TJ Packer:

    🌎 http://crewpictures.com

    💼 https://www.linkedin.com/in/tjpacker/

    📸 instagram.com/tjpacker/


    💬 What results matter most to your brand's video content? Drop a comment below!


    📢 Don't forget to LIKE & FOLLOW to stay updated on future episodes of The Curious Creative!


    #VideoMarketing #ContentStrategy #BrandStorytelling

    Más Menos
    28 m
  • Vinny Mwano: The 8-Second Video Formula for Captivating Your Audience
    May 20 2025

    Welcome to a new half-hour chit-chat about what we love: Video strategies that promise real results for our clients! In this episode, we sat down with Vinny Mwano —digital strategy consultant and creator of the 8-second video formula — to discuss how to capture attention and drive action in today's fast-paced digital world.


    This was a very insightful conversation. Vinny shares his views and ideas on crafting compelling short-form video content, the importance of understanding your audience, and how to create a communications journey that converts. And he dives into real-world examples and actionable strategies for brands looking to enhance engagement and achieve real results.


    🔗 Connect with Mike:

    🌎 kepkahouse.com

    💼 linkedin.com/in/mike-kepka-91721751

    📸 instagram.com/kepka


    🔗 Connect with Vinny Mwano:

    🌎 vinnymwano.com

    💼 www.linkedin.com/in/vinnymwano

    ✉️ vinny@vinnymwano.com


    💬 What's your biggest challenge in creating engaging video content? Drop a comment below!


    📢 Don't forget to LIKE & FOLLOW to stay updated on future episodes of The Curious Creative!

    Más Menos
    29 m
  • Andrew Swanson: The ROI‑Driven Video Playbook Every Marketer Needs in 2025
    Apr 22 2025

    In this episode, Mike Kepka sits down with Andrew Swanson —founder of Forerunner, a boutique video agency based near Nashville— to unpack how purpose-driven video strategy is redefining what it means to get results. From building video funnels that track conversions to proving ROI for nonprofits and beyond, Andrew shares how his creative-meets-analytical mindset helped one client boost landing page engagement by 70% and unlock real-time data on what actually works. They also swap stories about their creative roots, why storytelling still matters more than ever, and how to combine emotion with metrics to create content that’s not just pretty—but profitable.


    🔗 Connect with Mike:

    🌎 kepkahouse.com

    💼 linkedin.com/in/mike-kepka-91721751

    📸 instagram.com/kepka


    🔗 Connect with Andrew Swanson:

    🌎 forerunner.tv

    💼 www.linkedin.com/in/andrewforerunner/

    ✉️ Andrew@forerunner.tv


    💬 What’s your biggest challenge in video marketing? Drop a comment below!


    📢 Don't forget to FOLLOW & SHARE to stay updated on future episodes of The Curious Creative!

    Más Menos
    20 m
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