Your Criminal Defense Practice Roadmap for Q1 2026

Get ready for an incredible first quarter at The Criminal Mastermind! Join Jay Ruane as he unveils the powerhouse lineup of speakers and sessions designed to transform your criminal defense practice in early 2026. From Patrick Stox's evidence-based SEO strategies that replace guesswork with data, to Delisi Friday's relationship-building gifting techniques, Gyi Tsakalakis's essential guide to protecting your assets when changing marketing partners, hot seat problem-solving sessions, Jonathan Mast's cutting-edge AI insights, and Jill Jensen's client retention strategies through newsletters—this quarter is packed with actionable content you can implement immediately.

But these sessions are just the beginning of what you get as a Criminal Mastermind member. Discover how you gain instant access to over 1,000 pages of proven systems and frameworks, plus Jay's complete collection of books including "The 1 Day MBA for Lawyers," "From Call to Client," and "Get Out of Your Way!" Most importantly, you'll join a tight-knit community of criminal defense attorneys who are committed to each other's success—not competitors protecting secrets, but colleagues who understand exactly what you're facing because they're living it too. If you've been thinking about joining, now's the time. Head to thecriminalmastermind.com and choose the membership level that fits your practice.

While you spent the last year grinding, trying to figure out why your leads dropped or why your staff wouldn't stay, the members of The Criminal Mastermind were already fixing those problems.

In this special series kickoff, we are unlocking the vault. We are giving you access to eight powerhouse sessions that took place live in 2025. These aren’t predictions for the future—they are the playbook our members have been executing for months to build competitive advantages you don't have yet.

We’re pulling back the curtain on the topics that defined the last year of growth for top-tier firms, including:

• Leveraging Emotional Intelligence: Brooke Birkey reveals why logic fails in intake and how to use EQ to close clients in crisis.
• The 7 Stages of Law Firm Leadership: Charley Mann breaks down the painful but necessary transitions from "Head of the Family" to true CEO.
• Exiting Without Selling: Richard Schaull teaches the "COO Method" to stop being the bottleneck and build a firm that runs while you vacation.
• The Death of Google Dominance: Julio Casado explains how AI search is eating traditional SEO and why you need to become the "entity" the algorithms trust.
• Onboarding & Culture: Why retention starts with the job post and the psychology of the "Bag of Swag".
• Knowing Your Numbers: CFO Terrell Turner on why you need more than a tax preparer and the "Golden Financial Formula" for profit.
• The Technical Toolset: Jay Ruane opens his laptop to show you exactly how to track key events and hold marketing vendors accountable using tools like Google Analytics 4 and Local Falcon.

The Hard Truth: You are getting this information late. Our members asked the questions, implemented the systems, and reaped the rewards while you were in the dark.

Stop playing catch-up. Stop getting the answers a year late.

Join the room where the lights are on: 👉 Apply today at TheCriminalMastermind.com

Join Jay on a walk down of some of the highlights from the first 3 months of sessions in The Criminal Mastermind! If this year is the year you decide to treat your firm like the business it is, join us at www.thecriminalmastermind.com/apply

In The Criminal Mastermind we have no long term commitments. If you decide you just don't have the time - you can cancel at any time! There is NO RISK to you!