What if greatness isn’t something you’re born with… but something you grow into?

On today’s episode of the Crackin’ Backs Podcast, we sit down with one of the nation’s leading minds in performance psychology: Dr. Amy Athey, Chief Wellbeing Officer at the University of Arizona, former NCAA athlete, and trusted mental performance advisor to Olympians, Special Forces operators, professional athletes, and high-pressure CEOs.

Dr. Athey has spent decades inside the mindset of the world’s highest achievers — and her message is both powerful and radically freeing:

Greatness isn’t fixed. Talent isn’t destiny. The truly elite are simply… still evolving.

In this eye-opening conversation, we dive deep into:

The biggest myth about talent and greatness — and why believing it is dangerous for your potential
How elite performers fall in love with the process, especially when results stall
Why reflection is a performance superpower (and what the “action of reflection” actually looks like in real life)
How Olympians and executives keep going when motivation dies
The role of connection, purpose, and community in building mental resilience
Self-compassion vs. inner fire — how to stay driven without destroying yourself
The internal shift that separates those who crumble from those who evolve after injury, loss, burnout, or failure
And the personal moment that forced Dr. Athey herself to evolve — reshaping her work and her mission

This episode is a must-listen for athletes, coaches, clinicians, leaders, and anyone chasing high performance without sacrificing wellbeing. If you want to understand what truly drives greatness — and how to build it within yourself — this conversation will change the way you train, think, and live.

Learn more about Dr. Amy HERE

We are two sports chiropractors, seeking knowledge from some of the best resources in the world of health. From our perspective, health is more than just “Crackin Backs” but a deep dive into physical, mental, and nutritional well-being philosophies.

Join us as we talk to some of the greatest minds and discover some of the most incredible gems you can use to maintain a higher level of health. Crackin Backs Podcast

“Reversing Alzheimer’s: Restoring Brain Chemistry with Plasmalogens”

Description:
What if Alzheimer’s isn’t something we merely “treat” but a biochemical imbalance we can restore? On this episode of Crackin’ Backs, we go deep with neuroscientist Dr. Dayan Goodenowe — a pioneer in the science of plasmalogens, memory, and brain restoration.

We begin by peeling back his personal journey: what sparked his fascination with Alzheimer’s, biochemical disease, and the hidden chemistry of consciousness. Then we dive into the heart of the episode:

• What are plasmalogens and why are they essential for brain health, memory, and cognition?
• How could plasmalogen deficiencies be the missing link in dementia and Alzheimer’s disease?
• Which other biochemical pathways may hold keys to closing the gap between molecules and awareness?
• Can restoring a brain’s chemistry truly void the myth that Alzheimer’s is irreversible?

You’ll hear stories, concrete science, and a vision for the next frontier of Alzheimer’s prevention, reversal, and cognitive restoration.

Whether you’re caring for someone with dementia, curious about brain longevity, or fascinated by the intersection of biochemistry and consciousness — this episode offers new hope and actionable insight.

About Dr. Dayan Goodenowe, PhD

Dr. Goodenowe is a trailblazing neuroscientist, inventor, and the driving force behind Prodrome Sciences. He has led more than 15 years of research into metabolic biomarkers, Alzheimer’s, and neurological disease. His groundbreaking work has identified plasmalogen deficiency as a potential causative factor in Alzheimer’s and dementia, shifting the conversation from damage control to restorative biochemistry. He is also the author of Breaking Alzheimer’s: A 15-Year Crusade to Expose the Cause and Deliver the Cure.

Dr. Goodenowe founded the Dr. Goodenowe Restorative Health Center, which specializes in biochemical restoration protocols for neurologic conditions including Alzheimer’s, ALS, Parkinson’s, and cognitive disorders.

He has published on topics such as plasmalogen supplementation in mild cognitive impairment, serum plasmalogens and Alzheimer’s biomarkers, and metabolic correlates of aging and cognition.

Learn More & Dive Deeper

• Clinical trials & published research: drgoodenowe.com/clinical-trials Dr. Goodenowe
• ProdromeNeuro supplement & plasmalogen clinical data: drgoodenowe.com/tag/prodromeneuro Dr. Goodenowe

We are two sports chiropractors, seeking knowledge from some of the best resources in the world of health. From our perspective, health is more than just “Crackin Backs” but a deep dive into physical, mental, and nutritional well-being philosophies.

Join us as we talk to some of the greatest minds and discover some of the most incredible gems you can use to maintain a higher level of health. Crackin Backs Podcast

What do a struggling student, a decorated Navy SEAL, and a hospital CEO all have in common? The answer: Jeff Mengenhausen.

In this explosive episode of the Crackin’ Backs Podcast, we sit down with the only Navy SEAL in the country running a hospital—a man who’s rewriting the rules of leadership, resilience, and what healthcare should really be.

Jeff’s story is anything but ordinary. Once labeled a “poor student,” he went on to earn Navy SEAL honors, a Purple Heart, and combat commendations. Today, he’s transforming Montrose Regional Health into one of the most respected community hospitals in the nation. But his mission doesn’t stop there—Jeff is exposing the cracks in America’s hospital culture and challenging the grip Big Pharma and profit-driven systems have on patient care.

Inside this episode, we ask:

• Why isn’t the Navy SEAL ethos of “embrace the suck” translating into healthcare leadership?
• What behind-the-scenes SEAL lessons still drive Jeff’s decisions as a hospital CEO?
• Why are so many hospitals failing their patients—and how is Montrose setting a new standard?
• Has Big Pharma hijacked the direction of care in America?
• And after trillions spent on cancer and chronic disease, why aren’t outcomes improving?

This conversation isn’t just about medicine. It’s about survival, clarity under pressure, and the courage to flip a broken system on its head.

Learn more about Jeff Mengenhausen and Montrose Regional Health:

• Montrose Regional Health

We are two sports chiropractors, seeking knowledge from some of the best resources in the world of health. From our perspective, health is more than just “Crackin Backs” but a deep dive into physical, mental, and nutritional well-being philosophies.

Join us as we talk to some of the greatest minds and discover some of the most incredible gems you can use to maintain a higher level of health. Crackin Backs Podcast