Episodios

  • Ep17: ICF Code of Ethics: Unpacking Purpose, Core Values & Ethical Coaching Standards
    Jul 13 2025

    Welcome to "The coach within," where transformation begins from the inside out. In this crucial episode, your host Coach Jedi dives deep into the ICF Code of Ethics, specifically exploring its purpose, core values, and the commitments required from all within the ICF ecosystem. This discussion is essential for coaches, leaders, and anyone on a journey of personal growth, offering clarity, sparking insight, and bringing you closer to your purpose.

    And here's a bonus: This episode includes challenging sample questions to test your knowledge of these critical ethical concepts, perfect for self-assessment and refining your understanding of the ICF Code of Ethics Purpose section. This is especially valuable if you're preparing for ICF credentials like the ACC exam, where ethics comprises a significant of at least 60% of the test!

    Discover how the ICF's revised Code of Ethics (2025 version) sets the ethical standards of professional conduct required to be adhered by all within the extensive ICF ecosystem, not just credentialed coaches. We break down the six family organizations that form this ecosystem – including ICF Professional Coaches, Credentials & Standards, Coaching & Education, Foundation, Coaching in Organizations, and the Thought Leadership Institute – and how they are strategically coordinated by the ICF Global Board.

    Learn why ICF Core Values are the foundational framework for understanding the entire Code of Ethics, ethical principles, and standards of conduct. We emphasize their importance for guiding all ethical reasoning and decision-making.

    This episode also sheds light on critical areas such as:

    • The Ethical Conduct Review (ECR) process and how the ICF Independent Review Board upholds and preserves ICF ethical standards through it, applicable to all ICF professionals.
    • The mandatory requirement for continuous ethical education training for all credentialed ICF professionals, highlighting its role as a foundational element in accredited programs and its significant presence (60%) in the ACC exam.
    • Recognizing and addressing misrepresentation and unethical practices within the coaching profession, such as incorrect use of ICF credentials or logos, blurring of lines by those rebranding as "coaches" while performing other roles like financial advising or training, and unethical claims by coaching education companies. Understanding these common pitfalls helps uphold the integrity of the global coaching profession.
    • The role of the "do good principle" in navigating difficult ethical dilemmas, encouraging courageous decision-making in the best interest of the client, even though the ICF Core Values are the primary foundation for ethical reasoning.

    Whether you are preparing for your ICF credentials (ACC, PCC, MCC) or simply aiming to deepen your understanding of ethical coaching practices, this episode provides invaluable insights and practical tools.

    For more real stories, practical tools, and thought-provoking reflections, or to explore upcoming programs, visit jedi.coach.


    If this podcast helped you grow, please follow, share, and leave a review – it helps more people find us.


    Until next time, keep listening, keep reflecting, and keep braving your story from within.


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    37 m
  • Ep16: Beyond Advice- Activating Your Ethical Presence in Coaching Conversations (Mastery in Coaching)
    Jul 6 2025

    The episode introduces the powerful framework developed by Coach Jedi called the 3A Ethical Presence Model: Aware, Assess, and Act.

    Learn to be aware of your own beliefs, generational attitudes, and personal triggers that might influence your coaching. For instance, recognizing if a client's request, such as "teach me how to become a better person," falls beyond the scope of coaching, or if a sensitive topic like retrenchment or miscarriage triggers your own personal experiences. This self-awareness is vital to ensure your passion for a topic doesn't override the client's present needs.

    A central focus is navigating the common ethical dilemma of a client asking for advice. While some coaches might take a "hard approach" and immediately refuse, this episode explores a more nuanced strategy. We learn the importance of clarifying what the client truly wants when they ask for advice, exploring their "ends" or desired outcomes rather than just getting stuck on the "means" they initially request. The goal is to help clients connect their own dots and gain genuine clarity, not to feed them immediate answers.

    The discussion extends to how a coach can offer observations, thoughts, or perspectives to evoke awareness without giving direct advice, which carries the connotation that the client "have to listen to my advice". This is possible, especially after the midway point of a session, by inviting the client to consider new ideas or possibilities "very lightly".


    It's crucial to avoid imposing your viewpoints or concluding for the client with phrases like "So..." or "Therefore...". The source also clarifies that offering additional resources or book recommendations towards the end of a session (aligned with Competency 8) is distinct from giving advice, as long as it's presented for consideration.

    We also touch upon the significance of the coaching agreement. Even if explained at the start, clients may forget, making it essential for coaches to reconfirm roles and expectations if a mismatch arises. The ultimate aim is to honor the client's experience, help them define the problem, evoke awareness, and empower them to design their own actions.

    This requires discipline from both coach and client to remain within the core intent of coaching. As the discussion emphasizes, helping a "fellow human being in whatever way you can" is important, but it must cycle back to the core intent of coaching.


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    27 m
  • Ep15: Coaching Mastery – Navigating Ethics, Boundaries, and Professional Conduct
    Jun 30 2025

    Welcome to The Coach Within, your guide to mastering the art of coaching. In this crucial episode, part of our Coaching Mastery Series, we delve deep into the foundational element of professional coaching: ethics. Coach Jedi emphasizes that ethics is not an endpoint, but an ongoing journey for coaches, a core tenet for true mastery.

    This isn't a generic discussion on right and wrong; we explore ethics specifically within the context of the coaching profession, highlighting its critical importance. Discover key principles like confidentiality and maintaining professional conduct, and learn why truly ethical coaching goes beyond simply "doing the right thing when nobody's looking" to genuinely serving the client's best interest.

    We unpack the multiple layers of ethical consideration that every coach must navigate:

    • Your individual ethics, values, and beliefs – the ultimate guiding principle that forms your core.


    • The professional code of ethics, such as those from ICF, setting industry standards.


    • Workplace or organizational ethics, unspoken rules, and policies.


    • Societal and community ethics, reflecting shared norms and agreements.


    • Cultural ethics, which transcend regions and peoples, influencing behavior and expectations.


    • And finally, global humanistic ethics, evolving across time and new eras like technology and AI, challenging our understanding of what is acceptable.


    Learn to identify and navigate ethical dilemmas, such as discerning the "degree of consequence of an action" in your coaching practice. We discuss the nuanced use of tools like personality assessments, ensuring they truly serve the client's needs rather than just convenience or categorization.

    The conversation underscores the vital role of the coaching agreement in establishing ethical boundaries and ensuring that the client's perspective drives the process. Ultimately, the core guiding principle is the "do good principle," ensuring your actions genuinely help the other person.

    This episode is essential for any coach looking to set clear boundaries, enhance their professional knowledge, and master the ethical considerations that form a significant part of coaching competency and exam readiness.

    As Coach Jedi shares, ethics is not where coaching ends, but "it's where it begins," forming the unseen yet powerful foundation of your practice, much like the roots of a tree.

    Key Takeaways from This Episode:

    • The multifaceted nature of ethics in professional coaching.


    • The importance of confidentiality and professional conduct.


    • Understanding the seven layers of ethical influence.


    • Navigating ethical dilemmas and the "degree of consequence".


    • The role of individual ethics and the "do good principle".


    • Why ethics forms the fundamental boundaries of coaching.


    Ignite the coach within and brave your story!

    If this episode resonates with you, please take a moment to reflect, journal, or share it with someone who needs to hear it.

    Want to experience coaching or explore our upcoming programs?

    Head to jedi.coach or check out our show notes to connect. Please follow, share, and leave a review – it helps more people find us and grow.

    Until next time, keep listening, keep reflecting, and keep braving your story from within!


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    28 m
  • Ep14: Deep Dive: Co-Creative Coaching & LEAD™ Model in Action for Real-World Clarity
    Jun 22 2025

    Welcome to The Coach Within! In this episode, your host, Coach Jedi, brings you a powerful live coaching demonstration that exemplifies mastery in coaching through a truly co-creative approach. Whether you're an aspiring coach, a seasoned leader, or someone on a journey of personal growth, this session offers a unique window into how transformative conversations can unfold.

    Join us as we witness Coach Jedi partner with Andy, a client navigating a complex personal dilemma: planning a crucial trip that holds conflicting desires – precious family bonding time with his daughter versus reconnecting with family friends. Andy, the "go-to" planner for his loved ones, finds himself at a 2-3 out of 10 in terms of clarity, grappling with the "influence of many voices" and his own deep-seated desire to "please everybody".

    This episode showcases the LEAD™ Coaching Model in dynamic action, an integrative, agile, and eclectic framework rooted in Asian leadership philosophy and human-centered leadership [LEAD Model Background]. You'll see how this four-phase model transforms conversation into meaningful pathways for clarity and growth:

    • Lead Outcomes: Discover how clear, co-created goals for the session (moving from 2-3 to 7-8 clarity) set the stage for profound exploration, even in the face of uncertainty.


    • Examine: Observe the meticulous process of unpacking Andy's complex situation, his conflicting loyalties, and the core tensions he faces between personal family time and broader social connections.


    • Explore & Evoke: Experience the power of the coach guiding Andy to step into different perspectives – particularly his daughter's unspoken desires. Witness the co-creation of innovative solution spaces, such as the "integrated trip" concept that offers the "best of both worlds," even if it means Andy takes on "a lot more stress".


    • Aligned Insights: Hear Andy's candid self-discovery – his realization of a deep-seated desire to please others and his willingness to bear the burden of intricate planning to satisfy everyone. This is where the true "coach within" ignites, revealing core values and motivations.


    • Decide & Act: Learn about the concrete next steps Andy commits to, including leveraging new resources like an AI buddy for planning, communicating with stakeholders, and establishing a clear timeline for execution.


    This demonstration is a testament to the fact that coaching is not merely a "demo," but a real, transformative experience that empowers clients to gain clarity, unearth hidden insights, and brave their own stories. You'll gain practical tools and reflections to apply in your own life and leadership.

    Ignite the coach within and brave your story!

    If this episode resonates with you, please take a moment to reflect, journal, or share it with someone who needs to hear it.

    Want to experience coaching or explore our upcoming programs?

    Head to jedi.coach or check out our show notes to connect. Please follow, share, and leave a review – it helps more people find us and grow.

    Until next time, keep listening, keep reflecting, and keep braving your story from within!


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    56 m
  • Ep13: Brave Your Story with Dr. Nash Siamwalla – A Trans Man's Brave Journey of Identity, Community & Mr. Gay Universe Thailand 2025
    Jun 13 2025

    Welcome to Brave Your Story - The Coach Within, the podcast where transformation begins from the inside out! Your host, Coach Jedi, explores coaching conversations that unlock clarity, spark insight, and bring you closer to your purpose.

    In this special episode, we're joined by Dr. Nash Siamwalla, a remarkable individual and a former classmate of Coach Jedi, now a participant in Mr. Gay Universe Thailand 2025. This profound conversation delves into Dr. Nash's deeply personal journey, highlighting the power of owning one's story and the transformative impact of self-acceptance.

    This episode is a profound exploration of identity, courage, and community, directly reflecting the ethos of Coach Jedi's "Brave Your Story" brand – helping individuals own their narrative and live life courageously.

    In this captivating interview, you'll discover:

    • Self-Acceptance: The First StepCoach Jedi emphasizes that true transformation begins with self-acceptance, particularly for LGBT individuals who often suppress their stories due to societal fears. Dr. Nash's journey exemplifies this, highlighting the importance of "coming out to oneself first" rather than focusing solely on external 'coming out'. This internal acceptance is a key measure of success, irrespective of external validation. The conversation reveals that courage isn't always a grand, bold act, but can be as simple as an intention to "thank them" for an opportunity, as Dr. Nash describes his entry into the Mr. Gay Universe competition.

    • The Coach Within & MindfulnessThe podcast explores how everyone possesses an "inner coach" – a source of encouragement and self-guidance, especially when external support feels distant. Mindfulness practices are presented as practical tools to cultivate self-awareness, ground oneself in the present, and navigate the "many voices" of fear and confusion within.

    • The Power of Communities & Reverse InclusionA central theme is the "Power of Communities," aligning with the Mr. Gay Universe competition's focus. Coach Jedi redefines "community" not just as people gathering, but as a deliberate "commune" – coming together with a shared purpose, often around acts of giving and co-creation. A powerful concept introduced is "reverse inclusion," exemplified by a Taiwan cafe helping LGBT individuals find love while also being open to straight people. This approach challenges traditional notions of inclusion by fostering a sense of belonging for everyone, removing the 'othering' that often comes with attempts to include marginalized groups. Dr. Nash shares his view that Asian culture often embodies this spirit, where "everybody come to give, not every come to demand something".

    • Success Beyond DefinitionsCoach Jedi asserts that "every story is a success story". Success isn't measured by outward "outness" or conformity, but by whether an individual has accepted who they are. The episode offers practical insights into taking "baby steps" towards self-acceptance, such as writing down one's truth before voicing it, which can overcome fear and lead to powerful self-realization.

    Whether you're a coach, a leader, or on a personal growth journey, this episode offers profound insights into self-discovery, courageous living, and the true meaning of community. Ignite the coach within and brave your story! If this episode resonated with you, take a moment to reflect, journal, or share it with someone who needs to hear it.

    Connect with Coach Jedi:

    • Visit: https://jedi.coach/
    • Listen to The Coach Within on Spotify, Apple Podcasts


    Like, Share, & Subscribe!

    Your support helps us reach more people eager to transform their lives and leadership.


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    1 h y 3 m
  • Ep 12: ICF ACC Credentialing Exam Masterclass: Strategies to Pass & Ace Your Coaching Credentialing Certification
    Jun 8 2025

    Welcome back to The Coach Within! In this transformative episode, your host, Coach Jedi, is joined by Irene to bring you an exclusive masterclass on acing your ICF ACC Credentialing Exam.

    This episode goes beyond simply passing; it's designed to equip you with the mindset, strategies, and preparation needed to truly excel. Whether you're a coach, a leader, or on a journey of personal growth, this is your definitive guide to navigating the ICF certification process effectively.

    What You'll Discover in This Episode:

    • Understanding the Exam Structure: Learn about the ICF Credentialing Exam for ACC Level 1, a knowledge-based assessment comprising 60 multiple-choice questions to be completed in 90 minutes at Pearson's VUE testing centers worldwide. We highly recommend taking the exam in person for a more conducive environment.


    • Key Exam Content Areas: The exam validates your foundational understanding of the ICF Core Competencies, Code of Ethics, and the definition of coaching. These are your crucial study sources.


    • Scoring for Success: Aim for 80% and above, with a minimum passing score of 460 out of 600 points (approximately 76%).


    • Deep Dive into Exam Categories:
    • The "PASS" Exam Preparation Framework:
    • Practical Study Habits: Implement a 30-minute daily "PASS" study habit to build familiarity and confidence before your exam.


    • The Purpose of the Knowledge Test: It's not just about memorizing facts; it's about testing your coaching mindset and your ability to maintain presence under time pressure.


    • Strategic Test-Taking Tips: Learn to "think like a coach, not a technician," eliminate "fix-it" options, stay neutral and empowering, and always choose the ethically sound response, even if inconvenient.


    • Real-World Practice Questions: We'll walk through sample questions discussing common dilemmas related to confidentiality, conflict of interest, boundary violations, managing client records, and more, offering insights into how to discern the "best" answer according to ICF phrasing. Remember to focus on the phrasing and key terms in the questions.


    Ignite the coach within and brave your story! This episode offers invaluable, free resources to support your credentialing journey. We believe coaching is about sharing knowledge, not hiding it.

    If today's episode sparked something in you, take a moment to reflect, journal, or share it with someone who needs to hear it. Want to experience coaching or explore our upcoming programs?

    Head to jedi.coach or check out our show notes to connect. Please follow, share, and leave a review to help more people find us. Until next time, keep listening, keep reflecting, and keep braving your story from within!


    Want to experience personalized coaching?

    Email ⁠⁠⁠⁠⁠⁠⁠jedi@jedi.coach⁠⁠⁠⁠⁠⁠⁠—let’s get started to create a transformative experience today.

    Let's Brave Your Story.


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    1 h y 34 m
  • Ep 11: Mastering Coaching: ACC Skill Series - Establishing Agreements (ICF Core Competency 3)
    May 25 2025
    Welcome back to the Coach Within podcast! In this episode, host Coach Jedi kicks off a new series designed to help you develop your coaching competency skill sets for the ACC, PCC, and MCC credential levels. While mastery is a continuous journey of learning and growth, not just about credentials, this episode focuses on the ACC (Associate Certified Coach) minimum skill requirement for ICF Core Competency 3: Establishes and Maintains Agreements.Discover the importance of partnering with clients to create clear agreements for both the overall coaching engagement (formative) and each specific session (sessional). Learn why sessions must be client-led, not coach-led, and how this promotes client ownership and accountability. Coach Jedi breaks down the essential behaviors assessed at the ACC level for this competency, including inviting the client to define the desired outcome, reaching agreement, showing curiosity about the client's connection to the topic, and staying focused on the client's agenda. Avoid common pitfalls like choosing the topic for the client or shifting direction without their agreement.To help you practice with accuracy and precision, you'll learn the "AIMS" principle: Ask, Illuminate, Map, Stay. This principle serves as a memory aid to guide you in partnering effectively with your clients on the coaching agreement. Remember, mastering coaching is about consistent skill demonstration and creating a deep, authentic space for the client.Tune in to sharpen your skills and aim higher in your coaching practice!Key Highlights:The podcast series focuses on developing coaching competencies for ACC, PCC, and MCC credential levels. Mastering coaching is viewed as a continuous mindset of learning and growth, not just achieving credentials.CC3 involves partnering with clients and stakeholders to create clear agreements.There are two levels of agreements: overarching/formative (for the whole relationship, including logistics, confidentiality, etc.) and sessional/specific (for each individual coaching session).Performance evaluation assesses the coach's ability to demonstrate competencies within a session, focusing on the coach's evidence of behavioural skills at the ACC level rather than the client's outcome.At the ACC level, minimum skills for Competency 3 include establishing clarity and depth in the session agreement, partnering/co-creating the agreement and success measures, and attending to the client's agenda throughout the session.A critical requirement is that the coach invites the client to identify their desired coaching outcome, and the session is client-led, not coach-led.Allowing the client to define and own the topic and outcome fosters accountability and sustainable change.Co-creating measures of success helps determine if the session was valuable for the client.The coach must stay focused on the client's stated agenda unless the client indicates otherwise, checking in periodically to ensure the conversation is on track or to pivot if the client desires.Failing to meet the ACC standard for this competency often involves coach-led behaviors, such as the coach choosing the topic or shifting the agenda without client agreement.Mastering coaching is about the consistent demonstration of skills with precision and accuracy.The "AIMS" principle is introduced as a memory aid for coaching agreements: Ask, Illuminate, Map, Stay.Consistent practice, seeking mentor coaching or supervision, and experiencing coaching are vital for skill development.Don't forget to check out jedi.coach for more resources and information on upcoming programs. If you found this episode helpful, please follow, share, and leave a review to help others discover The Coach Within podcast.Want to experience personalized coaching?Email ⁠⁠⁠⁠⁠⁠⁠jedi@jedi.coach⁠⁠⁠⁠⁠⁠⁠—let’s get started to create a transformative experience today. Let's Brave Your Story.
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    38 m
  • Ep 10: The Inner World Seen and Unseen - The Unspoken Rules of Life: Developing Your Coaching Mindset
    May 18 2025

    This episode of "The Coach Within," hosted by Coach Jedi, delves into a key concept in coaching: the coaching mindset. It moves beyond the common confusion between a fixed mindset and a growth mindset, explaining that while a growth mindset has merits, it doesn't fully encompass what a coaching mindset is about. The episode emphasizes the importance of embracing the idea that the world within has infinite possibilities and infinite perspectives, as coaches to hold the space for our clients with an agile mindset of learning and empathy.

    A central theme is the exploration of the "world that is seen and the world that is unseen". The speaker explains that as we grow, we form internal "rules of life" – unspoken, unwritten rules on our hearts that guide our choices and decisions. These rules are formulated over years from our earliest experiences, influenced by surroundings, family, friends, and life events, serving as a consistent mechanism to protect us. These rules influence our choices daily and, when they become more fixed, contribute to what is sometimes mislabeled as a "fixed mindset". The episode argues that fixed mindsets are not inherently bad and are necessary for certain things, like daily routines, just as rules and doors in a house provide protection and security.

    The episode uses the metaphor of an iceberg to illustrate the seen and unseen worlds. What we observe and experience physically is often an interpretation of reality, influenced by our senses and filters. The crucial, unseen part of the iceberg lies beneath the surface – the drivers, motivations, values, beliefs, rules, cultural norms, family culture, and personal viewpoints that influence our choices and how we see the world. This deeper, unseen part is what the coaching process often focuses on. Understanding the unseen world, including these underlying layers (drivers/what, motivations/why, and core rules/who/values/identity), is critical because it impacts and influences everything we can see.

    The episode highlights that conflicts and clashes, whether with others or within ourselves, often stem from collisions of these deeper rules and values, like two icebergs meeting. Asking "why are they like that?" is less insightful than understanding the clash of underlying rules and values. Forcing one's rules onto others creates conflict and protest rather than true agreement.

    Developing a coaching mindset involves being sensitive to the client's unique "map of the world," understanding that their experience, even of similar events, is filtered through their lens, not ours. Mastery in coaching is not just about certifications but about gaining clarity and mastery of who we are.


    The journey of mastery is complex and involves embracing curiosity, learning, humility, and patience. Ultimately, a coaching mindset is about embracing the moment, being sensitive, and understanding one's own worldview and the world one lives in to become a better coach.


    Don't forget to check out jedi.coach for more resources and information on upcoming programs. If you found this episode helpful, please follow, share, and leave a review to help others discover The Coach Within podcast.


    Want to experience personalized coaching?

    Email ⁠⁠⁠⁠⁠⁠⁠jedi@jedi.coach⁠⁠⁠⁠⁠⁠⁠—let’s get started to create a transformative experience today.

    Let's Brave Your Story.

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    33 m