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The Cloud Gambit is joining the Packet Pushers Network! Launched in 2023 as an independent podcast, The Cloud Gambit was created for engineers who lead, leaders who build, and founders who need both perspectives. We are thrilled at the opportunity to continue our podcasting journey on the Packet Pushers Network. To keep following the show, you will need to resubscribe on your favorite pod catcher. You can find updated links below!

New Podcast Links!

• The Cloud Gambit: https://packetpushers.net/podcast/the-cloud-gambit/
• Apple Podcasts: https://podcasts.apple.com/us/podcast/the-cloud-gambit/id1823741017
• Spotify: https://open.spotify.com/show/23UdyZ3ZwCKB7clwULXyeS
• Pocketcasts: https://pocketcasts.com/podcasts/43146260-380d-013e-acd1-0e87279210d5
• RSS Feed: https://feeds.packetpushers.net/thecloudgambit/

Other Links from the Show

• A2A to Linux Foundation: https://developers.googleblog.com/en/google-cloud-donates-a2a-to-linux-foundation/
• OpenAI Google Deal?: https://www.reuters.com/business/retail-consumer/openai-taps-google-unprecedented-cloud-deal-despite-ai-rivalry-sources-say-2025-06-10/
• Tech Giants Emission Surge: https://www.reuters.com/sustainability/climate-energy/tech-giants-indirect-emissions-rose-150-three-years-ai-expands-un-agency-says-2025-06-05/

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Search is changing. Tried and true methods of old are no longer effective. In this episode, Don MacKinnon, CTO and Co-Founder of Searchcraft, joins us to discuss this rapidly changing area that has been disrupted by AI. Don shares his journey from the publishing industry to building a modern search solution, and discusses how AI is fundamentally changing content discovery. We explore why traditional SEO strategies are becoming less effective as Google search referrals decline, and how content creators need to rethink their discoverability strategies. Don also provides a fascinating look at the technical decisions behind Searchcraft, including their choice to build with Rust instead of Java or C++, and how they're positioning their product in an increasingly AI-dominated funding environment. Whether you're a developer looking for better search solutions or a content creator concerned about the future of discovery, this episode offers valuable perspectives on navigating the changing digital landscape.

Where to Find Don MacKinnon

• Website: https://donmackinnon.dev/
• LinkedIn: https://www.linkedin.com/in/dmackinnon/
• BlueSky: https://bsky.app/profile/donmackinnon.dev/
• Searchcraft: https://www.searchcraft.io/

Show Links

• Plausible Analytics: https://plausible.io/
• ClickHouse Database: https://clickhouse.com/
• Rust Programming Language: https://www.rust-lang.org/
• Elasticsearch (Comparison): https://www.elastic.co/

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The world of product marketing is fascinating. Andy Lapteff, Senior Product Marketing Manager at Nokia and host of the Art of Network Engineering podcast joins us to dive in. Andy shares his journey from traditional network engineering to product marketing, revealing the crucial differences between what makes technical marketing and product marketing tick. We dive deep into the psychology of marketing, the power of storytelling in technical sales, and how companies like Apple have mastered the art of connecting with customers emotionally rather than just listing features. Andy also discusses Nokia's innovative approach to open source projects like Container Lab, the challenges of communicating complex technical solutions to different audiences (from network engineers to C-suite executives), and practical advice for technical professionals interested in transitioning to marketing roles. This episode is packed with valuable insights about bridging the gap between technical excellence and market success.

Show Links

• LinkedIn: https://www.linkedin.com/in/andylapteff/
• Twitter: https://x.com/andylapteff
• Website: https://www.permitipandyandy.com/
• Podcast: https://artofnetworkengineering.com/
• Container Lab: https://containerlab.dev/
• Nokia: https://www.nokia.com/