The Changing Landscape of Collegiate Sports

With millions of fans and an industry bringing in billions of dollars in revenue, the face of collegiate sports and the NCAA as we’ve known it is changing before our eyes. League commissioners, directors of athletics, coaches, and student athletes, all face a new and challenging business model. Check out what athletes, athletic departments and teams face when considering financial incentives tied to entering the portal as well as Name Image and Likeness (N.I.L.s) opportunities in this new frontier of collegiate athletics. Kristi sits down with Bryan Blair, Athletic Director, Mid American Conference.