Most business owners spend years building their company — but very few are truly prepared for what may be the most important deal of their lives: the exit. The truth is, up to 80% of businesses that go to market never sell. Why? A lack of preparation, poor financial strategy, and no clear roadmap.

The Business Exit Planning Playbook is your guide to changing that. Hosted by Bryan Watson, this podcast unpacks the strategies, stories, and insider insights that help business owners maximize value, avoid costly mistakes, and create generational wealth through a successful exit.

Each episode features actionable advice and expert interviews with financial consultants, M&A attorneys, wealth planners, and entrepreneurs who’ve successfully sold their companies. Together, we’ll explore topics like:

• How to prepare your business for sale years in advance
• Financial strategies that increase valuation and protect your proceeds
• Deal structures, tax implications, and negotiation tips
• Lessons learned from real exit success stories (and failures)
• How to plan for life after the exit

Whether you’re 12 months away from selling or simply want to build a more valuable, exit-ready business, this podcast will give you the clarity and confidence you need to create the outcome you deserve.

💡 Subscribe now to The Business Exit Planning Playbook and start designing your future — because the best exit doesn’t just happen, it’s planned.