Episodios

  • 409: James Phoenix — Claude Code Masterclass
    Aug 13 2025

    James Phoenix is an expert in agentic coding, particularly Claude code, a tool that I have been using to great effect over the last couple months. I chatted with James just a couple days ago and have implemented several of the tips that he gave me during a conversation, and I'm already almost twice as effective at using this already magically effective tool. So I don't think I can overpromise how much insight into well-structured and highly optimized agentic coding you will get from this conversation.

    This episode of The Bootstraped Founder is sponsored by Paddle.com

    The blog post: https://thebootstrappedfounder.com/james-phoenix-claude-code-masterclass/
    The podcast episode: https://tbf.fm/episodes/409-james-phoenix-claude-code-masterclass


    Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
    Send me a voicemail on Podline: https://podline.fm/arvid

    You'll find my weekly article on my blog: https://thebootstrappedfounder.com

    Podcast: https://thebootstrappedfounder.com/podcast

    Newsletter: https://thebootstrappedfounder.com/newsletter


    My book Zero to Sold: https://zerotosold.com/

    My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

    My course Find Your Following: https://findyourfollowing.com

    Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
    - Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
    - Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
    - TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
    - HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
    - AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
    - Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
    - ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

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    59 m
  • 408: The Podscan Ideas Vault: Engineering as Marketing
    Aug 8 2025

    Today I'll be talking about a successful marketing project within my software business that turned out to be so successful that it spawned a business built on top of that business.

    This episode of The Bootstraped Founder is sponsored by Paddle.com

    The blog post: https://thebootstrappedfounder.com/the-podscan-ideas-vault-engineering-as-marketing/
    The podcast episode: https://tbf.fm/episodes/408-the-podscan-ideas-vault-engineering-as-marketing


    Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
    Send me a voicemail on Podline: https://podline.fm/arvid

    You'll find my weekly article on my blog: https://thebootstrappedfounder.com

    Podcast: https://thebootstrappedfounder.com/podcast

    Newsletter: https://thebootstrappedfounder.com/newsletter


    My book Zero to Sold: https://zerotosold.com/

    My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

    My course Find Your Following: https://findyourfollowing.com

    Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
    - Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
    - Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
    - TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
    - HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
    - AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
    - Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
    - ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

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    21 m
  • 407: Nick Groeneveld — Exploring AI's Impact on Modern Design
    Aug 6 2025

    Nick Groeneveld is a designer and User Experience expert who has been a valued collaborator on Podscan, my own software product. Nick works as a freelancer for a lot of companies that have no in-house design knowledge, and he's been navigating the rapid changes that AI tools like Lovable and vZero are bringing to the design world. With 10 years of professional design experience and a deep understanding of design theory, Nick brings a unique perspective on what happens when machines start creating interfaces that look surprisingly good.

    We also tackle deeper questions about whether AI is making us dumber, why human judgment remains irreplaceable, and how to use AI as a learning tool rather than just a productivity hack.


    This episode of The Bootstraped Founder is sponsored by Paddle.com

    The blog post: https://thebootstrappedfounder.com/nick-groeneveld-exploring-ais-impact-on-modern-design/
    The podcast episode: https://tbf.fm/episodes/407-nick-groeneveld-exploring-ais-impact-on-modern-design


    Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
    Send me a voicemail on Podline: https://podline.fm/arvid

    You'll find my weekly article on my blog: https://thebootstrappedfounder.com

    Podcast: https://thebootstrappedfounder.com/podcast

    Newsletter: https://thebootstrappedfounder.com/newsletter


    My book Zero to Sold: https://zerotosold.com/

    My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

    My course Find Your Following: https://findyourfollowing.com

    Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
    - Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
    - Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
    - TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
    - HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
    - AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
    - Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
    - ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

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    50 m
  • 406: Making Your Business Sellable (Even If You Never Plan to Sell)
    Aug 1 2025

    Today, I’ll share how I’ve been preparing Podscan (and long before that, another SaaS business) to be ready to be acquired at a moment’s notice.

    This episode of The Bootstraped Founder is sponsored by Paddle.com

    The blog post: https://thebootstrappedfounder.com/making-your-business-sellable-even-if-you-never-plan-to-sell/
    The podcast episode: https://tbf.fm/episodes/406-making-your-business-sellable-even-if-you-never-plan-to-sell


    Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
    Send me a voicemail on Podline: https://podline.fm/arvid

    You'll find my weekly article on my blog: https://thebootstrappedfounder.com

    Podcast: https://thebootstrappedfounder.com/podcast

    Newsletter: https://thebootstrappedfounder.com/newsletter


    My book Zero to Sold: https://zerotosold.com/

    My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

    My course Find Your Following: https://findyourfollowing.com

    Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
    - Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
    - Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
    - TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
    - HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
    - AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
    - Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
    - ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

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    22 m
  • 405: The Friction Paradox: Why AI Might Be Making Us Worse at What We Do
    Jul 25 2025

    Today we’ll talk about how AI systems, particularly the ones that do all the work for us, can both massively amplify and hinder our effectiveness. The good get better, and the bad get worse. It's a problem.

    This episode of The Bootstraped Founder is sponsored by Paddle.com

    The blog post: https://thebootstrappedfounder.com/the-friction-paradox-why-ai-might-be-making-us-worse-at-what-we-do/
    The podcast episode: https://tbf.fm/episodes/405-the-friction-paradox-why-ai-might-be-making-us-worse-at-what-we-do


    Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
    Send me a voicemail on Podline: https://podline.fm/arvid

    You'll find my weekly article on my blog: https://thebootstrappedfounder.com

    Podcast: https://thebootstrappedfounder.com/podcast

    Newsletter: https://thebootstrappedfounder.com/newsletter


    My book Zero to Sold: https://zerotosold.com/

    My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

    My course Find Your Following: https://findyourfollowing.com

    Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
    - Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
    - Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
    - TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
    - HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
    - AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
    - Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
    - ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

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    14 m
  • 404: The Transcription Challenge: Building Infrastructure That Scales With The World
    Jul 18 2025

    Today we’ll talk about keeping up with an avalanche of audio data and how I built Podscan’s transcription infrastructure.

    This episode of The Bootstraped Founder is sponsored by Paddle.com

    The blog post: https://thebootstrappedfounder.com/the-transcription-challenge-building-infrastructure-that-scales-with-the-world/
    The podcast episode: https://tbf.fm/episodes/404-the-transcription-challenge-building-infrastructure-that-scales-with-the-world


    Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
    Send me a voicemail on Podline: https://podline.fm/arvid

    You'll find my weekly article on my blog: https://thebootstrappedfounder.com

    Podcast: https://thebootstrappedfounder.com/podcast

    Newsletter: https://thebootstrappedfounder.com/newsletter


    My book Zero to Sold: https://zerotosold.com/

    My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

    My course Find Your Following: https://findyourfollowing.com

    Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
    - Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
    - Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
    - TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
    - HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
    - AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
    - Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
    - ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

    Más Menos
    28 m
  • 403: Amar Ghose — From Non-Technical Founder to SaaS Innovator
    Jul 16 2025

    Amar Ghose has been growing Zenmaid from idea to market leader as a non-technical founder. Zenmaid is a SaaS platform that's been helping maid service owners grow their businesses since 2013. Amar is one of those amazing founders who truly embodies the bootstrapping spirit—when his co-founder left early on at just $15k in monthly revenue, he could have easily given up. Instead, he stuck with it, and through relentless customer focus and persistence, he's built ZenMaid into a $150k per month business over the past 12 years.

    What makes Amar's story particularly inspiring is that he's a non-technical founder who used a customer development approach from day one, really listening to his market and building exactly what maid service owners needed. He's also created an incredible content marketing ecosystem around ZenMaid—from YouTube channels to the Maid Summit conference to podcasts—always focused on helping maid service owners succeed rather than just selling software.

    We're talking about the power of persistence in bootstrapping, how to build as a non-technical founder, the importance of customer development, and how to create content that truly serves your community. We'll also dive into building a remote-first, location-independent company and staying focused on your customers' success over quick growth.


    The blog post: https://thebootstrappedfounder.com/amar-ghose-from-non-technical-founder-to-saas-innovator/
    The podcast episode: https://tbf.fm/episodes/403-amar-ghose-from-non-technical-founder-to-saas-innovator


    Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
    Send me a voicemail on Podline: https://podline.fm/arvid

    You'll find my weekly article on my blog: https://thebootstrappedfounder.com

    Podcast: https://thebootstrappedfounder.com/podcast

    Newsletter: https://thebootstrappedfounder.com/newsletter


    My book Zero to Sold: https://zerotosold.com/

    My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

    My course Find Your Following: https://findyourfollowing.com

    Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
    - Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
    - Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
    - TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
    - HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
    - AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
    - Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
    - ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

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    44 m
  • 402: A $2 Billion Industry Built on Digital Duct Tape
    Jul 11 2025

    Today I’ll share my insights into the podcasting universe, from a software founder perspective. There are so many untapped opportunities in a space where budgets and expectations are growing massively, so why not talk about the most challenging issues and what could be gained if they were solved.

    This episode of The Bootstraped Founder is sponsored by Paddle.com

    The blog post: https://thebootstrappedfounder.com/the-podcasting-infrastructure-crisis-a-2-billion-industry-built-on-digital-duct-tape/
    The podcast episode: https://tbf.fm/episodes/402-a-2-billion-industry-built-on-digital-duct-tape


    Check out Podscan, the Podcast database that transcribes every podcast episode out there minutes after it gets released: https://podscan.fm
    Send me a voicemail on Podline: https://podline.fm/arvid

    You'll find my weekly article on my blog: https://thebootstrappedfounder.com

    Podcast: https://thebootstrappedfounder.com/podcast

    Newsletter: https://thebootstrappedfounder.com/newsletter


    My book Zero to Sold: https://zerotosold.com/

    My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/

    My course Find Your Following: https://findyourfollowing.com

    Here are a few tools I use. Using my affiliate links will support my work at no additional cost to you.
    - Notion (which I use to organize, write, coordinate, and archive my podcast + newsletter): https://affiliate.notion.so/465mv1536drx
    - Riverside.fm (that's what I recorded this episode with): https://riverside.fm/?via=arvid
    - TweetHunter (for speedy scheduling and writing Tweets): http://tweethunter.io/?via=arvid
    - HypeFury (for massive Twitter analytics and scheduling): https://hypefury.com/?via=arvid60
    - AudioPen (for taking voice notes and getting amazing summaries): https://audiopen.ai/?aff=PXErZ
    - Descript (for word-based video editing, subtitles, and clips): https://www.descript.com/?lmref=3cf39Q
    - ConvertKit (for email lists, newsletters, even finding sponsors): https://convertkit.com?lmref=bN9CZw

    Más Menos
    23 m