• The Billboard Mastery Podcast

  • De: Frank Rolfe
  • Podcast

The Billboard Mastery Podcast

De: Frank Rolfe
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  • Resumen

  • Welcome to the Billboard Mastery Podcast, where you will learn the correct way to identify, evaluate, negotiate, perform diligence on, select the construction type, build, rent the ad space and operate billboard signs. And now here is your host – the guy that built from scratch the largest privately-owned billboard company in Dallas/Ft. Worth – Frank Rolfe.
    © 2022 Outdoor Billboard University
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Economía Finanzas Personales
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Episodios
  • Recession-Resistant Advertisers

    Recession-Resistant Advertisers
    Apr 29 2025

    The U.S. economy seems to be slowing down, and even if it does not hit the "recession" threshold it’s important to understand what to do if it does. There is a strategy to renting billboards in tough times that revolves around certain advertisers and methods. In this Billboard Mastery podcast we’re going to explore successful "recession-resistant" marketers and how to attract them.
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    11 m
  • Don’t Get Complacent

    Don’t Get Complacent
    Apr 14 2025

    The difference between big companies and small players is that one never sees the opportunity and the other takes advantage of every opening. Yet sometimes the small player can start to act like a big company and completely ruin their advantage. In this Billboard Mastery podcast we’re going to review how never to have a “big company” attitude.
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    9 m
  • Surviving Banking Reversals

    Surviving Banking Reversals
    Apr 1 2025

    Sometimes – even at the last minute – a bank can suddenly change its mind and retract their offer to make a loan. What do you do then? In this Self-Storage University podcast we’re going to explore why this occurs and what the correct steps are to mitigate this potential event.
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    9 m
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