Think you're a good listener? Try this: Can you remember the exact words your last prospect used to describe their biggest problem? If not, you weren't listening—you were waiting to talk. In this episode, Art reveals the Two P's framework (Purpose and Pause) that will transform how you show up on sales calls. Learn the 2-second technique that gets prospects to reveal what they really mean, not just what they're supposed to say.

Resource mentioned: Art's coaching and training app: http://Studio.com/Art

You know what to do. So why aren't you doing it?

In this episode Art reveals why sales success isn't about knowing more—it's about BECOMING more. And why most sales training fails to create actual transformation.

You'll discover:

• Why you revert to "permission begging" even when you know better
• The difference between conditioning and intention (and why conditioning always wins)
• Why webinars, books, and workshops don't create lasting change
• What musicians and athletes understand about mastery that most salespeople miss
• How to practice until you can't get it wrong

Plus: Art is breaking every rule of internet marketing with today's launch announcement. No countdown timer. No discounts. No bonus stacks. Just daily coaching that actually works.

If you've ever ended a week thinking "I know what I should have done... so why didn't I?"—this episode is for you.

Resources mentioned:

• Smart Calling Prospecting and Sales App: http://Studio.com/Art

Most people think great salespeople are just born with it — with confidence, charisma, the ability to say the right thing at the right time. But that's a myth. "Natural" salespeople aren't born. They're built through identity, practice, tone, repetition, and learning how to think in the moment.

In this episode, Art breaks down:

• Why hesitation happens even when you know what to say

• How identity beats tactics in real conversations

• Why confidence comes from conditioning, not hype

• What separates "natural-sounding" pros from script readers

• Why "feel-good, LinkedIn-influencer sales advice" leaves people stuck

• How real transformation happens through daily conditioning, not occasional inspiration

• How to start becoming that version of yourself today

If you want to sound confident on calls — without forcing it — this is the episode to listen to

Plus — at the end, Art previews something brand new that's launching next week…
Something that delivers daily confidence, skill-building, tone training, support, and accountability — in small steps that compound into big results.

If you've ever said, "I know what I should be doing — I just don't do it consistently," this episode is going to hit home.